- Website: http://www.mars.com
Associate General Counsel, Marketing Properties, Global Petcare at Mars Inc
Sophie Anger joined Mars Inc in 2013 as associate general counsel for marketing properties to manage a newly formed team of docketers and trademark professionals and to bring in-house all the trademark work previously handled by five regional law firms. Following internal restructuring, Ms Anger moved to a segment role and is now associate general counsel for marketing properties for the global petcare segment. In this position, she is responsible for the development and execution of global business and marketing brand strategies, as well as the coordination and oversight of the day-to-day petcare portfolio. She oversees a team of attorneys and non-attorneys, both inside and outside the United States. The petcare business segment of Mars includes such iconic brands as Pedigree, Cesar, Sheba and Whiskas, as well as veterinary services under the Banfield, VCA and BluePearl brands.
Before joining Mars, Ms Anger was in-house counsel at Merck, where she oversaw the development, clearance, prosecution and enforcement of a large portfolio of pharmaceutical and consumer health trademarks, including Dr Scholl's and Coppertone.
She began her legal career as a corporate associate working in various New York law firms. She holds an LLM from Cornell Law School and several law degrees from the Sorbonne University, Paris. Ms Anger is a member of INTA and an advisory board member of the Transforming Women’s Leadership in the Law conference.