Juan Carlos Amaro

Partner at Becerril Coca & Becerril SC

Juan Carlos Amaro is an attorney at law (graduated cum laude in 2002), with a postgraduate degree in constitutional law from the Universidad Panamericana and a Certificate in International Legal English from Cambridge University (2006). Mr Amaro joined Becerril Coca & Becerril (BC&B) in 2004 and became a partner in 2010. With close to 20 years of experience, his practice focuses on intellectual property, administrative litigation, constitutional law and international trade.

Areas of practice

  • IP litigation
  • Constitutional law
  • Administrative litigation
  • Corporate and commercial law
  • IP due diligence
  • Commercial contracts
  • International trade
  • Privacy and data protection

Mr Amaro has been leading BC&B’s IP litigation group, trademark and copyright group, and corporate and commercial law group since 2010. He counsels clients on their IP and commercial global strategies, and has represented domestic and international clients in more than 500 litigation cases.


  • Mexican Association for the Protection of Intellectual Property (AMPPI)
  • International Chamber of Commerce
  • Mexican Bar Association
  • Intellectual Property Owners
  • INTA

Awards and publications

  • Recognised as an IP Star by Managing Intellectual Property for several years including 2017
  • Collaborated to the first edition of La Propiedad Intelectual y la Investigación Farmacéutica
  • Collaborated to the first edition of La Ley de la Propiedad Industrial comentada por AMPPI
  • Collaborated to the first edition of La Ley Federal del Derecho de Autor comentada por AMPPI

Other activities

Mr Amaro has been invited to participate in several national and international forums on IP and administrative matters and has contributed to numerous domestic and foreign associations with opinions relating to the legal IP framework. He has also been invited by the Japan External Trade Organisation and the Japan Patent Attorneys Association to speak at various seminars in Tokyo and Osaka on the subject of the Mexican litigation practice.

Professional associations

  • ICC
  • INTA
  • IPO

Firm details

Becerril Coca & Becerril SC
Leibnitz 117 PH1
Col Anzures
Alcaldía Miguel Hidalgo
Mexico City ZC 11590

Contact details