Partner at Twelve Tables Law Firm
Hairuo Zhang is a first chair trial lawyer with an emphasis on trademark, trade dress, copyright, design patent and unfair competition law. She has represented some of the world’s most recognisable brands and argued before 20 different Chinese courts. Ms Zhang has litigated over 100 complex and cross-border civil actions involving intellectual property of all types, as well as over 150 court appeals against decisions of the China IP Administration. She also applies her extensive litigation experience to helping clients devise and implement their brand protection strategy.
Ms Zhang has an exceptional track record of success. The Supreme Court of China listed three trademark and unfair competition suits that she won as ‘Representative IP Lawsuits of the Year’ in 2013, 2015 and 2016. Seven design patent infringement suits she successfully litigated for a leading European company were included in the White Paper released by the Shanghai IP Court on World IP Day 2020. The Beijing IP Court listed one of her trademark suits as a representative case to regulate bad-faith registration in 2016. The IP Committee of the China Bar Association recognised a trademark re-trial suit that she won before the Supreme People’s Court among the top 10 trademark cases of 2018.
Ms Zhang co-founded Twelve Tables Law Firm with other partners specialising in patent and anti-trust litigation. The firm’s clients range from Fortune 500s, leading national companies to universities and first-rate foreign law firms. Ms Zhang had previously practised at King and Wood Mallesons, Baker McKenzie and LexField.
WTR 1000 ranked Ms Zhang among the leading trademark lawyers for contentious trademark matters in China in 2018, 2019 and 2020. Both WTR 1000 and Managing Intellectual Property recognised the team that she had built and led by placing it in Tier 2 of their rankings’ trademark litigation sections for China. According to WTR 1000 2019, “courtroom sharpshooter Hairuo Zhang made a splash when she secured a victory for Google before the Supreme People’s Court in a TRAB retrial”.