Ana Rita Paínho

Equity Partner at Sérvulo & Associados

Ana Rita Paínho is an equity partner in the life sciences, IP and technology, media and telecommunications departments at Sérvulo, which she joined in 2019. She works in the areas of patents for medicines, information technology, e-commerce, data protection, marketing and advertising and intellectual property, as well as litigation related with these topics.

Ms Paínho is a Specialised Lawyer in Intellectual Property by order of the General Council of the Bar Association (2007). She also has a post-graduate diploma in industrial property from the Faculty of Law of the Modern University (2003) and has been a Certified Information Privacy Professional Europe of the International Association of Privacy Professionals since 2018.

Before joining Sérvulo, Ms Paínho was a consultant and partner at Anselmo Vaz, Afra & Associados between 2008 and 2019, a lawyer at Abreu, Cardigos & Associados between 2000 and 2007 and a trainee lawyer at Veiga Gomes, Bessa Monteiro, Marques Bom & Associados between 1998 and 2000.

She joined the Portuguese Bar Association in 2000. She is chair of the Tax Council of the International Association for the Protection of Intellectual Property Portuguese Group and a member of the Union of European Practitioners of Intellectual Property, the International Association of Privacy Professionals and the International Bar Association. She is a regular speaker at conferences related to her practice areas.

Her experience includes:

  • legal advice on IP matters, including patents, trademarks and authorship rights, and related litigation (particularly on trademarks and pharmaceuticals). Her practice also covers agency, distribution and franchising agreements for premium brands; 
  • telecommunication services, including voice and data services and infrastructure licensing network, with software and e-commerce advice, as well as regular legal advice on publicity campaigns and branding strategies and sponsoring agreements; and 
  • full implementation advice on the EU General Data Protection Regulation, including data privacy impact assessment, auditing, policies and notices revision and internal records for companies in various activity sectors.

Professional associations

  • AIPPI
  • Portuguese Bar Association
  • UNION-IP

Firm details

Sérvulo & Associados
Rua Garrett 64
Lisbon 1200-204
Portugal

Contact details