Parlux Holdings’ Jessica Cardon reveals how licensees can protect their investment in an influencer licensed-brand partnership while also maximising profit potential.
In our latest round-up, we look at OpenAI applying for trademarks in China, Getty Images’ AI copyright dispute proceeding to trial, and much more.
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The Ecuadorian IP Office has recently applied the guidelines on 3D marks established by the Court of Justice of the Andean Community in May last year.
07 August 2023
Xavier Ragot, group general counsel and global data protection officer at Christian Louboutin, reveals how the company’s IP function turns global challenges into landmark successes.
04 August 2023
Why Starbucks' successes saw the trademark department crowned Retail Team of the Year at the 2023 WTR Industry Awards.
02 August 2023
The Scotch Whisky Association’s Lindesay Low speaks to WTR about the challenges of avoiding genericism in multiple markets around the world.
01 August 2023
How the “small but mighty” Wyndham team manages an evolving roster of international brands.
31 July 2023
Inside the “fortunate” trademark team that enforces the massive trademark portfolio of football giant Manchester United.
27 July 2023
In Reckitt Benckiser v Wipro, the Delhi High Court held that Wipro’s Santoor advertisement did not disparage Reckitt’s Dettol product, despite the former’s counsel admitting that it intentionally referenced Dettol in its commercial. The judgment reaffirms the broad limits of comparative advertisements in India.
27 July 2023
While a new platform has recently been proposed, a failure to properly address the failings of the current platform would represent a disaster for trademark prosecution in Nigeria.
26 July 2023
Twitter has officially rebranded as X, with Elon Musk making the unprecedented decision to abandon a multi-billion-dollar brand – so where does the company go from here?
25 July 2023
Better sustainability messaging could be the key to unlocking millions – if not billions – of dollars in brand value.
22 July 2023
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