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Emerging threats and trends in online brand protection; share your insights

WTR is asking readers to share their experience of the online brand protection environment in the past 12 months, in an effort to identify how practice is evolving in response to emerging threats.

Emerging threats and trends in online brand protection; share your insights
Hendrick’s defeats Lidl in lookalike gin dispute; INTA reveals Annual Meeting plans; Etihad launches sonic brand – news digest
28 May 2021

Hendrick’s defeats Lidl in lookalike gin dispute; INTA reveals Annual Meeting plans; Etihad launches sonic brand – news digest

In our latest round-up, we look at the EUIPO replacing email attachments with links, a stinky tofu restaurant trademark invalidated for satirising a football team, and much more.

Amazon, Apple and Facebook teams top the list as world’s leading corporate trademark professionals revealed
24 May 2021

Amazon, Apple and Facebook teams top the list as world’s leading corporate trademark professionals revealed

Released today, the fifth edition of WTR 300: The World’s Leading Corporate Trademark Professionals identifies the individuals deemed to be the leading lights of the corporate trademark world.

Latest

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10 Jun 2021

MUSEUM OF ILLUSIONS: an ultimately illusory risk of confusion

This decision of the General Court reiterates that, where a sign consists of both figurative and word elements, it does not automatically follow that it is the word element which must always be considered to be dominant. Read more

26 May 2021

Priority periods do the long jump: RCD may claim priority from PCT application within 12 months

In a case involving applications for registered Community designs designating sports equipment, the General Court has stressed that the nature of the earlier right based on which priority is claimed is decisive to determine the duration of the priority period. Read more

20 May 2021

LG and luxury brands push WTR Brand Elite stocks up as indices hit highest point yet

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

20 May 2021

Doing more with less: the new sustained reality facing corporate trademark professionals

The Long Read: This year’s Global Trademark Benchmarking Survey reveals how stretched budgets at in-house trademark departments have hit law firm relationships – and how the covid-19 pandemic has shaped corporate brand strategies for most IP professionals. Read more

News

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19 May 2021

“The death knell for his portfolio” – Banksy loses another trademark in bitter IP dispute

A trademark owned by street artist Banksy has been declared invalid by the EUIPO, with the attorney for the opposing party claiming that “the real nail in the coffin” that led to the decision was “the public comments of Banksy and his lawyer”. Read more

18 May 2021

FC Barcelona and Man Utd are brand champions – the football clubs and players with the largest trademark portfolios revealed

Exclusive research from WTR can reveal that Manchester United has the largest football brand portfolio in the world, with Lionel Messi boasting the most significant number of registrations for a single player. Read more

14 May 2021

Qatar Airways decries VisitQatar.com; Donuts launches anti-phishing tool; INTA to hold free legal clinic – news digest

In our latest round-up, we look at brands risking a boycott for poor ad placement, new plans for the Victoria’s Secret brand, and much more. Read more

30 Apr 2021

Walmart takes on Kanye West; EUIPO extends presence in Africa; Crayola teams up with Build-A-Bear – news digest

In our latest round-up, we look at the USPTO seeking innovation medal nominations, the McCarthy Institute heading to Arizona, delivery apps changing the branding game, and much more. Read more

Analysis

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26 Apr 2021

Volkswagen, Porsche and BMW help drive entire WTR Brand Elite stocks upwards

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

5 Apr 2021

Why all eyes should be on the US Supreme Court for NCAA v Alston

Late last week, oral arguments were heard at the US Supreme Court in National Collegiate Athletic Association v Alston. Although not focused on intellectual property, the case could throw the spotlight firmly onto the issue of player image rights and payments, making it one to watch. Read more

18 Mar 2021

Estee Lauder and Walt Disney big performers as WTR Brand Elite stocks continue upward momentum

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

13 Mar 2021

Virgin brand value spat shows that reputation matters; now is the time for trademark professionals to make themselves part of the discussion

In our latest Saturday opinion column, we reflect on a high-profile licensing dispute between Virgin and Brightline, which highlights the growing interest in brand valuations. Read more

Research

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11 Sep 2020

Russia exhibits strong filings growth on the back of changes to its intellectual property system

Back-end work continues to improve the registry and trademark landscape. Subsequently, there has been a noticeable uptick in local brands pushing for the protection of their rights. Read more

28 Aug 2020

Economies are battered but many major offices set for record trademark numbers

As the data continues to be updated, we are able to get a better understanding of the extent of the coronavirus’ impact on the trademark ecosystem. Read more

31 Jul 2020

Revealed: Jonathan Morton, Nyall Engfield and Benjamin Becker are top China representatives at USPTO

A year on from the USPTO's domicile rule change, new data shows the leading China-based representatives on trademark applications at the agency. Read more

17 Jul 2020

UK is battling Brexit negotiations and the coronavirus, but it is still on track for its biggest trademark year yet

The first week of July was the busiest the UKIPO has ever seen, putting to rest any fears that the coronavirus pandemic would have lasting effects on application levels. Read more

Insight

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16 Jan 2020

Online brand protection takeaways: tales from the trenches

Throughout 2019 WTR hosted a number of events that provided practical, strategic brand protection takeaways. Below are some of the key action points and insights. Read more

8 Feb 2019

How Mickey Mouse and Darth Vader are helping to grow the Disney brand empire

In this week's data focus, we look at how multi-media giant Disney is stockpiling recognisable brands to build out its business operations and adapt to a changing industry. Read more

1 Jul 2017

Travel & Leisure Team of the Year: Marriott International

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1 Jul 2017

North America Team of the Year: World Wrestling Entertainment

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Trending

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Hendrick’s defeats Lidl in lookalike gin dispute; INTA reveals Annual Meeting plans; Etihad launches sonic brand – news digest

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Qatar Airways decries VisitQatar.com; Donuts launches anti-phishing tool; INTA to hold free legal clinic – news digest

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“The death knell for his portfolio” – Banksy loses another trademark in bitter IP dispute

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Emerging threats and trends in online brand protection; share your insights

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Amazon, Apple and Facebook teams top the list as world’s leading corporate trademark professionals revealed