Topic: In-house operations

Latest content

INTA president reveals focuses for 2022, provides update on association’s event plans

WTR sits down with INTA president Zeeger Vink to get the inside track on the association’s focuses for the coming year and what to expect from its 2022 events.

10 February 2022

L’Oréal tops Madrid filers list as WIPO reveals record-breaking year

The latest data from WIPO reveals record levels of IP activity through 2021, despite the backdrop of the pandemic.

10 February 2022

Five challenges in branded generics – and how to overcome them

We go behind the scenes at Abbott to learn how to handle five of the biggest trademark challenges in one of the world’s most regulated industries.

07 February 2022

Out with the old, in with the new: five rules for rebranding in the United States

Dickinson Wright’s Alison Frey provides an IP perspective on how and why to rebrand so as prevent infringement and create a legally strong brand on which a successful company can be built

03 February 2022

Louis Vuitton fails to prove reputation; Sri Lanka amends IP Act; TikTok owner launches perfume – news digest

In our latest round-up, we look at Hong Kong authorities stepping up their anti-counterfeiting efforts, Kodak eyeing Indian expansion, ICANN appointing a new CTO, and much more.

21 January 2022

Nine ways to keep costs down: corporate insight

In-house leaders in a range of industries share their top tips on how to get the most out of available tools when budgets are tight.

13 January 2022

3M fights covid-19 opportunists with global anti-counterfeiting programme: a year in trademarks

Vice president and chief trademark counsel Colette Durst reflects on 3M’s anti-counterfeiting successes and what an uncertain economy has in store for in-house teams.

28 December 2021

The LEGO Group’s risky approach pays off: a year in trademarks

Senior corporate counsel Arturo Ishbak Gonzalez reveals how taking a gamble on non-traditional marks paid off for the LEGO Group in 2021.

22 December 2021

“We are a company with a heart”: how agro-solutions giant UPL balances innovation with sustainability

UPL’s first lead global trademark counsel reveals how one of the world’s biggest agricultural solutions companies protects its reputation for innovation in sustainability.

15 December 2021

Industry leaders reveal office return policies, with varied approaches set to complicate recruitment

Most organisations have announced a formal policy on office and flexible working, according to the latest WTR Trademark Elite Expert Panel Report, now available to subscribers.

29 November 2021

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