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Topic: In-house operations

What brands need from their partners in the courtroom
What brands need from their partners in the courtroom

In-house experts offer their perspectives on what makes for a perfect partnership with litigation firms.

How to protect your brand from opportunists this holiday season
How to protect your brand from opportunists this holiday season

Seasonal sales make online shopping channels a hotbed for infringement and brand impersonation this time of year. Here’s how to get ahead.

How to defend against non-use cancellation attacks
How to defend against non-use cancellation attacks

Against the background of evolving non-cancellation legislation, rights holders can increase their chances of a successful defence by applying certain strategies throughout the process.

Latest content

“Count on me!”: the philosophy powering the Wyndham Hotels & Resorts trademark team to award-winning success

How the “small but mighty” Wyndham team manages an evolving roster of international brands.

31 July 2023

“We are very lucky” – how Manchester United became champions of brand protection

Inside the “fortunate” trademark team that enforces the massive trademark portfolio of football giant Manchester United.

27 July 2023

WTR Brand Elite analysis: June 2023

Featured in Stock market performance

The WTR Brand Elite rose seven points through June, hitting its highest value since 1 February 2022.

18 July 2023

How to expand your IP team to Asia

In this week’s Saturday opinion, two major brand owners offer their advice for establishing IP operations in Asia – and the pitfalls to avoid.

08 July 2023

How to drive change: lessons from Amazon’s Legal Diversity Leadership Team

WTR sits down with Diana Arredondo, senior corporate counsel – intellectual property at Amazon, to find out how the company works with outside counsel to drive change in the legal industry – and what others can learn from their experience.

05 July 2023

The top corporate and law firm filers at the EUIPO revealed

Drawing on data supplied by the office, WTR presents the leading EUTM and RCD filers at the office for the 12 months to 1 May 2023.

05 July 2023

Roundtable: setting up an IP team in Asia

Featured in WTR Special Report Q2 2023: Spotlight on Asia-Pacific: A guide to strategically navigating the evolving landscape

04 July 2023

Why Mengniu sought IP talent outside China

Featured in WTR Special Report Q2 2023: Spotlight on Asia-Pacific: A guide to strategically navigating the evolving landscape

04 July 2023

How to succeed in the face of economic headwinds

WTR thought leaders offer advice on providing a stellar service on a budget.

12 June 2023

Trademark operations benchmarking 2023 (corporate practice)

Featured in Community insights

We delve into the key corporate findings from this year’s WTR Benchmarking Survey, presenting a panoramic view of this ever-changing landscape.

08 June 2023

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