Topic: Coronavirus

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Trademarks during covid: exclusive insights from law firm experts in China and Japan

WTR presents insights on how the events of 2020 shaped the trademark practice of Hu Gang in China, and Tomoe Takahashi and Mikako Tsukada in Japan.

24 December 2020

China hogs the enforcement limelight for Peppa Pig owner Entertainment One

Entertainment One’s senior director of brand protection, Niall Trainor, reflects on a year dominated by a major acquisition and reveals the key factors that led to his side winning WTR’s Sports, Entertainment and Media Team of the Year Award.

24 December 2020

“The quality of the names is crucial”: Novartis’ top tips for pharma branding success

David Lossignol, head of the pharma legal brand IP team at Novartis, reveals how he managed to juggle the 2019 INTA presidency alongside increasing duties at the company, to earn his operation the WTR Healthcare and Life Sciences Team of the Year Award.

23 December 2020

Trademarks during the year of covid: exclusive insights from law firm experts in England and Israel

WTR presents exclusive insights on how the events of 2020 shaped the trademark practice of Chris McLeod from Elkington and Fife and Ronit Barzik-Soffer from Reinhold Cohn Group.

22 December 2020

Fighting covid-19 fraud is only the tip of the iceberg for 3M IP work

From tackling counterfeit face masks to handling multiple M&As and raising awareness in collaboration with the NFL, the WTR Household and Consumer Goods Team of the Year has had a mammoth 12 months.

22 December 2020

Brand elite indices hit three-year high; 2021 INTA president reveals future focus; covid-19 reshapes in-house practice; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

20 December 2020

Trademarks during covid: exclusive insights from Federation of the Swiss Watch Industry and Jelly Belly Candy Company

WTR presents insights on how the events of 2020 shaped the trademark practice of in-house counsel at the Federation of the Swiss Watch Industry and the Jelly Belly Candy Company.

16 December 2020

RPM review analysis: inside glimpse into Madrid changes; covid-19 impact on trademark practice; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

13 December 2020

Dealing with cut budgets and fighting fakes during a pandemic: interview with Starbucks’ Batur Oktay

WTR sits down with Batur Oktay to explore how he led the Starbucks IP team through the many challenges created by covid-19 this year.

09 December 2020

Trademark practice during the year of covid: exclusive insights from Superdry

In the first part of a new series, WTR presents exclusive insights from representatives of the brand protection and IP teams within the legal department of Superdry about how covid-19 shaped their trademark practice this year.

07 December 2020

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