Topic: Coronavirus

Latest content

Apple replaces Amazon as world’s most valuable brand; trademark workloads rise but resourcing stagnates; New Balance global head of brand protection offers key strategic advice; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

31 January 2021

Rise of covid trademarks: study reveals “tsunami of applications” related to pandemic

A major new study has revealed the “unprecedented” number of US trademark applications related to covid-19 filed between the onset of the pandemic and the end of 2020.

27 January 2021

Intellectual property under Biden; EUIPO data exclusive; service provider debut; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

24 January 2021

Alibaba's Taobao remains on Notorious Markets list; NovumIP charts toll of pandemic on IP practice; USPTO publishes scathing Chinese filings report; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

17 January 2021

Under-resourced and under-appreciated: now is the time for trademark teams to raise their corporate profile

In the first of a series of Saturday opinion columns we consider what 2021 will look like for corporate trademark professionals, and how they should respond.

16 January 2021

Costs and budget cut worries at the fore as research reveals toll of pandemic on IP practice

NovumIP has published its ‘IP industry outlook 2021’ report, which charts the toll of the covid-19 pandemic on IP operations.

12 January 2021

Pfizer rebrand lessons; US litigation slump; UKIPO Brexit operations; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

10 January 2021

Early trademark data reveals 2020 to be a record year despite the covid-19 pandemic

Despite the impact of the covid-19 pandemic across the globe last year, trademark filings recovered from an initial downturn and actually grew significantly in the second half of 2020.

08 January 2021

Counterfeit vaccines highlight dark web’s role in illicit supply chains

As nations begin the roll-out of covid-19 vaccines, there is a risk of bad actors cashing in on the unprecedented demand through dark web marketplaces.

08 January 2021

Rebranding opportunity and risk in the spotlight as Pfizer launches new logo

With the eyes of the world on Pfizer, WTR spoke to experts on what the pros and cons might be for undergoing a rebrand at such a pivotal moment.

07 January 2021

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