Survey Research

New data reveals tactics and trade routes taken by counterfeiters using maritime containers

New research has revealed that more than half of the total value of counterfeit goods seized around the world are shipped by sea.

24 February 2021

Study reveals the commercial cost of C-suite apathy towards trademark function

New research from Clarivate has revealed the commercial impact of low C-suite engagement with the trademark function.

18 February 2021

Recalibrating the work-life balance will be one of the biggest challenges facing trademark professionals in 2021 (and beyond)

In our latest opinion column we reflect on the findings of the latest WTR Trademark Elite Expert Panel report.

30 January 2021

Trademark leaders expect increased consumer engagement with brands, creating an anti-counterfeiting opportunity

Trademark industry leaders expect more favourable consumer interaction with brands in the coming six months, reveals the second WTR Trademark Elite Expert Panel report.

28 January 2021

Workloads are on the increase, concerns remain over trademark team resourcing: exclusive research

The second WTR Trademark Elite Expert Panel report reveals the workload and headcount expectations of corporate and law firm leaders – with a mixed outlook highlighting a number of challenges for brand-focused teams.

27 January 2021

Domain spend increases as brand protection becomes main driver of registration strategies

A new study reveals that, while domain names are overwhelmingly regarded as an important part of a company’s IP strategy, it is the IT team that is currently taking the lead on domain acquisition and security.

27 January 2021

Tracking fakes: revealing the most popular regions for buyers of counterfeit goods

New research from WTR reveals where people searching for counterfeit goods are residing, uncovering a significant difference between brands.

13 January 2021

Costs and budget cut worries at the fore as research reveals toll of pandemic on IP practice

NovumIP has published its ‘IP industry outlook 2021’ report, which charts the toll of the covid-19 pandemic on IP operations.

12 January 2021

Exclusive data reveals a “strong upswing” in the number of fake products being bought offline

The latest findings of WTR’s exclusive research collaboration project with Scamadviser.com reveal that consumers are starting to return to physical marketplaces to purchase counterfeit goods.

15 December 2020

Consumers look online for fakes as offline purchases plummet: exclusive survey results

New research reveals that consumers purchasing fake goods, either deliberately or unintentionally, are turning away from physical stores and markets and increasingly looking online. The results highlight how policing strategies should be adapted to current purchasing trends.

05 October 2020

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