Sector: Travel & Leisure

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WTR Brand Elite analysis: July 2022

Featured in Stock market performance

The stock markets bounced back in July, providing good news for brands in multiple sectors. But reputational challenges persist for energy companies.

23 August 2022

“Beachbody has changed”: IP helps carve out post-pandemic business strategy

In an exclusive interview, Beachbody group vice president, intellectual property, Beverly Shin reveals how the company strategy is evolving after covid-19, and why the IP team will be central to achieving new goals.

22 August 2022

Gibson win offers hope to future litigants

Gibson’s recent success in a design battle spanning almost 50 years should provide optimism for well-known brands suffering decades of infringement.

09 August 2022

Maradona enters the metaverse: a lesson for brands seeking a fresh start

After a rocky start to the year, the Maradona brand is seeking new opportunities in the NFT space – with advice for brands considering the same.

01 August 2022

How team camaraderie spurs FIFA’s success

FIFA's focus on talent, flexibility and commercial awareness put it top of the league as WTR's 2022 Europe, Middle East and Africa Team of the Year.

01 August 2022

How Marriott International’s trademark team helped the company navigate choppy waters

A year after an unprecedently difficult period for the global hotels sector, the Marriott International team took home the Travel and Leisure Team of the Year at the WTR Industry Awards.

29 July 2022

The SPINNING mark is still rolling

This is the second decision of the General Court in these long-running proceedings for the revocation of the mark SPINNING for exercise-related goods and services.

28 July 2022

Quidditch rebrands to quadball; Mattel and Elon Musk reunite; Uber brand rating takes a hit – news digest

In our latest round-up, we look at the EUIPO introducing a new trademark filing form, the GetHenry rebrand highlighting the risks of a generic name, and much more.

22 July 2022

WTR Brand Elite analysis: June 2022

Featured in Stock market performance

A rocky month in the stock markets saw the WTR Brand Elite drop eight points through June. The index is now at its lowest value since November 2020.

18 July 2022

The BALLON D'OR case, or why the specification must accurately reflect the goods and services offered

The decision is noteworthy in that it brings the focus on trademarks used in the context of a periodic event.

18 July 2022

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