Sector: Retail

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Apple wrestles ‘most valuable brand’ crown from Amazon as diversification drives growth

Apple has replaced Amazon at the top of the Brand Finance Global 500 2021 ranking of the world’s most valuable brands following a stellar 87% increase in brand value over the past year.

26 January 2021

WeChat nudges past Ferrari to top brand strength rankings

WeChat has been named the world’s strongest brand in new research from Brand Finance, with Ferrari dropping to second place and Sber moving up to third.

26 January 2021

How lawyers tackled infringing Michael Jordan Chinese translation marks that were too old to invalidate

GEN Law Firm partner Steve Zhao and associate Pei Lyu reveal the intricacies of the arguments that made them successful in the Shanghai court.

15 January 2021

The rise of clone perfume: a growing challenge for fragrance brands?

In an interview with WTR, the owner of a business that sells ‘smell-alike’ perfumes reveals why the popularity of cloned fragrances is on the rise, and why he believes using their own brand avoids any potential legal risk from major perfume companies.

13 January 2021

Tracking fakes: revealing the most popular regions for buyers of counterfeit goods

New research from WTR reveals where people searching for counterfeit goods are residing, uncovering a significant difference between brands.

13 January 2021

LVMH completes Tiffany acquisition; AWS blow for Amazon; new USPTO deputy trademarks commissioner – news digest

In our latest round-up, we look at E & J Gallo Winery acquiring over 30 brands from Constellation, Taste Beauty being picked up by Centric Brands,  IPEC's new annual IP report, and much more.

08 January 2021

Lego infringement sentences upheld; The Mandalorian tops piracy list; counterfeit face masks seized – news digest

In our latest round-up, we look at a new technology aiming to combat fake whisky, Novagraaf acquiring Thomsen Trampedach, how 2020 was a good year for purchasing well-known retail brands, and much more.

05 January 2021

How to increase brand protection engagement: top tips from an award-winning company

We shine a light on WTR Retail Team of the Year MF Brands Group's vibrant brand protection strategy, examining how the company's lead IP counsel engage consumers and key stakeholders in vital anti-counterfeiting efforts.

24 December 2020

WTR Brand Elite analysis: November 2020

Featured in Stock market performance

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices.

17 December 2020

Trademarks during covid: exclusive insights from Federation of the Swiss Watch Industry and Jelly Belly Candy Company

WTR presents insights on how the events of 2020 shaped the trademark practice of in-house counsel at the Federation of the Swiss Watch Industry and the Jelly Belly Candy Company.

16 December 2020

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