Delhi High Court ruling stresses that brands can still be deemed likely to deceive the public despite offering different services
The Delhi High Court has passed a permanent injunction against New Balance Immigration for its use of a name and domain that is deceptively similar to New Balance Athletics. Although these brands do not operate in the same or even similar markets, the court found that there was significant likelihood of confusion, and that the defendant’s adoption of the name was neither honest nor carried out in good faith.
17 August 2023