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29 July 2019

Non-traditional marks in Latin America: the current landscape

The acceptance of non-traditional trademarks has increased in most Latin American jurisdictions in recent years. We provide an overview of the current state of play.

05 March 2019

Victory for tobacco companies as Criminal Court issues important precedent concerning IP rights and public health

Various tobacco companies, including Phillip Morris International, have recently obtained a significant decision in Peru for an offence related to IP rights and public health.

07 February 2019

Public prosecutors will no longer issue legal opinions in contentious-administrative civil actions related to trademarks

Following a recent amendment to Law No 27584, which regulates contentious-administrative civil actions in Peru, it is expected that cases will be resolved more quickly and efficiently.

04 January 2019

Singapore Treaty enters into force in Peru

The Singapore Treaty on the Law of Trademarks has entered into force in Peru. This update highlights four areas of change resulting from the coming into force of the treaty.

11 October 2018

Louis Vuitton Malletier wins opposition against trap singer and rapper Malu Vuitton

The Peruvian Trademark Office has upheld Louis Vuitton Malletier’s opposition against the registration of the mark MALU VUITTON by a Peruvian singer known under the stage name Malu Vuitton.

03 October 2018

Enforcement success story: Honda takes on infringers in Peru

Japanese multinational corporation Honda, a widely known manufacturer of automobiles, motorcycles and power equipment, has developed a successful strategy to deal with infringers in Peru.

26 September 2018

New industrial property elements and changes in trademark prosecution – key points explained

Legislative Decree 1397, which was published on 7 September 2018, introduces important changes in the field of trademark prosecution in Peru.

29 January 2018

Trademark Office publishes 2017 Annual Report

The Peruvian Trademark Office has published its 2017 Annual Report, which reveals that over 34,213 trademark registrations were granted last year.

04 August 2017

New electronic publication system reduces costs and time

On June 29 2017 a supreme decree was published, approving the regulations for implementing the electronic publication system through the Peruvian Patent and Trademark Office (PTO) webpage. From July 3 2017 electronic publications will be made through the electronic gazette. This new system will simplify trademark application proceedings at the PTO.

07 June 2017

Chanel DOUBLE C mark is well known under Andean Community Decision 486

The Peruvian Trademark Office (PTO) has recognised Chanel’s DOUBLE C trademark as well known in Peru under Article 224 of Andean Decision 486. The decision shows that a well-known trademark in any Andean Community country will be recognised as well known in all member countries.

30 January 2017

Executive Branch issues legislative decree modifying IP laws

The Executive Branch has introduced major amendments to the Peruvian IP regime through the issuance of Legislative Decree No 1309. 

02 November 2016

Peru establishes new specialised criminal courts

After the announcement that two new courts specialising in intellectual property, customs, taxation and environmental crimes would be created in Peru with jurisdiction in the cities of Lima and Callao, all criminal activities involving IP matters will now be handled by a specialised authority, allowing better management of the judicial process.

19 October 2016

Domain name dispute resolution in Peru

The World Intellectual Property Organisation Arbitration and Mediation Centre has recently issued an important decision after Facebook Inc filed a complaint against Master Inc in order to obtain the transfer of the domain name ‘’.

06 October 2016

Partial cancellation for non-use of registered trademarks

The Peru Administrative Court of Appeals has issued a resolution constituting a Legal Precedent of Mandatory Observance regarding the criteria to be used by trademark office examiners when analysing a cancellation action for non-use.

17 February 2016

Peruvian Trademark Office imposes highest possible fine on importer

The Peruvian Trademark Office has imposed the highest possible fine of approximately $180,000 on an importer for the import of 36,000 joysticks with trademarks registered in the name of Sony, despite the fact that the goods had been tampered with to remove the marks after their seizure by Customs.