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21 March 2019

From K-pop to Presley: inside the trademark portfolios of the music industry’s biggest names

When it comes to trademarks, some musicians are clearly a step ahead. For others, the need to consider protection provides a potential new client base for practitioners. We delve into the portfolios and filing trends of both global and local recording artists.

15 March 2019

What Turkey’s domestic economic difficulties mean for brands and their advisers 

Political and economic circumstances have made it difficult for domestic brands to build value, which could prove to be a setback for future growth. However, this could also create opportunities for law firm practitioners.

13 March 2019

Don't panic? What the UK government’s second major Brexit defeat means for trademark owners

UK prime minister Theresa May suffered a second catastrophic defeat in as many months as the House of Commons rejected her Brexit deal last night. We take a look at what this latest development means for trademark owners.

12 March 2019

Alibaba reaches settlement, new Hong Kong IP director, and Swiss IP office issues fakes warning: news digest

In our latest round-up, we look at the New Zealand IP office issuing a stark warning against misleading mislead invoices, $1.1 million worth of counterfeits stopped on Canada-US border, and much more.

08 March 2019

From the old to the new: inside Mondelēz’s evolving brand portfolio strategy

The snack giant has traditionally focused on existing famous brands; however, the healthy living trend now presents both challenges and opportunity.

06 March 2019

Instagram influencers: research finds few seek trademark protection as fake sponsorships revealed as brand risk

As rights holders increasingly work with social media influencers, we take a look at whether these online celebrities are seeking trademark protection and the opportunities and risks for brands.

05 March 2019

Absolute last chance to have your say on the state of the trademark industry

Trademark practitioners have one more day to participate in WTR’s annual Global Trademark Benchmarking Survey. With just hours left, do not miss out.

04 March 2019

New Brexit guidelines give reassurance to rights holders, but attorneys’ rights remain uncertain

New guidelines reaffirm the UK's commitment to protecting existing EU trademarks and to recognising the priority date of pending European applications. But UK attorneys remain none the wiser about their EUIPO rights of representation.

01 March 2019

Vice YouTube takedown sparks outrage, Banksy wins IP case, and Macedonia mark update: news digest

In our latest round-up, we look at the Mongols biker gang keeping their logo trademark, how online uses of the words ‘fake’ and ‘replica’ are rising significantly, and much more.

01 March 2019

How branding could be a golden opportunity for mining companies 

In an exclusive data analysis, we look at how mining companies have yet to appreciate the value of brand strength in an era of growing expectations around corporate social responsibility.

26 February 2019

The data gap: what trademark practitioners want and how service providers are adapting

An exploration of what users feel is missing from data platforms and how these service providers are evolving their tools to capitalise on Big Data.

26 February 2019

Just one week left to have your say on the state of the trademark industry

Trademark practitioners are running out of time to participate in WTR’s annual Global Trademark Benchmarking Survey. Do not miss out on the opportunity to share your successes, challenges and concerns. 

26 February 2019

Brazil calls for ‘.amazon’ delay, Swatch and Samsung face-off, and Lithuanian open IP data: news digest

In our latest round-up, we look at Jerry Seinfeld filing a lawsuit over a ‘counterfeit’ Porsche, a draft policy in India that could empower platforms to blacklist counterfeit sellers, and much more.

25 February 2019

All in the name: 101 ways to avoid having a weak mark

Until recently, Italian banks traditionally had highly descriptive names but fell victim to the inherent weakness of those names as trademarks. Banks are now seeking more distinctive names to improve their image and strengthen their brand.

22 February 2019

Time to place your bets? Casino gaming companies dominate EU and US trademark registers

Online gaming has driven significant growth in the gambling industry and key players are capitalising on intellectual property to protect their innovations.