TikTok has become a global phenomenon over the past 12 months, but research from WTR reveals that the vast majority of the platform's most popular content creators have taken no steps to protect their brand assets.
In a conversation with WTR, Andrew Cooke, general counsel of e-sports team Fnatic, reveals that an entire generation of e-sports athletes are waking up to the power of their IP as brands race to catch up with this rapidly evolving consumer market.
In our latest round-up, we look at unauthorised SUSSEX ROYAL trademark applications being filed across the globe, PepsiCo purchasing a Chinese snack brand, the USPTO giving an update on its engagement efforts, and much more.
As coronavirus continues to spread across the globe, WTR investigates how the worsening epidemic is having an impact on the production, delivery and monitoring of fake goods by counterfeiters and enforcement authorities in China.
Football teams and corporates are cashing in on brand value, but a changing industry means clubs need to use new methods to continue strengthening their presence and engagement levels.
In our latest round-up, we look at Amazon car seat criticism leading to calls for legal reform, New Zealand being added to the TMview roster, US and China battling over the WIPO director general position, and much more.
In our latest edition, we look at fakes markets in China being closed during the coronavirus epidemic, Netflix suffering a blow in ‘choose your own adventure’ dispute, and much more.
Trademark output may be finally slowing down, but local brands are just getting started. Lawyers should therefore keep their eyes peeled as businesses shift their sights abroad.
The 2020 INTA Annual Meeting is due to begin in Singapore in April, and there is growing discussion over how the worsening coronavirus emergency could impact it. WTR speaks with trademark practitioners to get their perspective.
There is not long left to participate in WTR’s annual Global Trademark Benchmarking Survey; all participants to the short survey will be entered into a draw to win one of five free places at their choice of an upcoming WTR event.
In our latest round-up, we look at the Benelux IP Office adding its trademark image data to the EUIPO’s TMview platform, Greece being identified as a transit point for counterfeit cosmetics, and much more.
In this guest post, Dr Robert Stutz, partner at Beutler Künzi Stutz, explores how AI technology is powering new ways to search industrial designs faster, more effectively, and at a lower cost.
The brand is on a roll with a show-stopping 2019, but the future is not without challenges.
There is not long left to participate in WTR’s annual Global Trademark Benchmarking Survey. All participants in the short survey will be entered into a draw to win one of five free places at their choice of WTR event.
In our latest edition, we look at the Cyprus government re-securing a HALLOUMI trademark, another call for unhealthy food plain packaging, the UKIPO’s Cardiff office closing, and much more.