Laurence Rickles, chief trademark counsel at Teva, provides tips for successful pharmaceuticals brand rights management, and the four relationships that success depends on.
Legal practitioners, registrants and brand owners are often forced to navigate the online landscape in low visibility. Once you acknowledge the foggy conditions, you can adjust your approach to avoid any wrong turns.
In a landmark judgment, Irish fast food chain Supermac’s has prevailed in a dispute with McDonald’s over the use of the BIG MAC trademark.
A major new online marketplace selling counterfeit goods launched last week, with some claiming the Reps4You platform could be a “good gateway” for users to buy fake goods for the first time.
In the first of a new series, we shed light on how this pharmaceutical giant's trademark holdings have contributed to its business strategy.
New research highlights the tangible effect that registered trademark protection has on prices – and discovers that such protection can “significantly and considerably increase the levels and growth rate of export prices”.
In our latest opinion column, we observe that plain packaging is not a death knell for tobacco companies – a fact that could embolden legislators to extend plain packaging to other industries.
New data reveals that 4,017 trademark litigation actions were filed in the United States in 2018. After a near decade of decline, it appears that litigation levels are stabilising in the country – a contrasting picture to that of patents.
While Brexit has been the primary focus of many practitioners in the United Kingdom, the UK Intellectual Property Office witnessed various other changes and developments in 2018.
The concept of data as a new form of IP right is being fiercely debated. However, it is certain that questions over ownership will not go away anytime soon.
Cyberinsurance has become an indispensable tool in the management of internet-based risks and a key asset when it comes to online brand protection strategies.
Russia offers great potential for franchising, but local knowledge is key if brand owners are to avoid costly missteps.
In our latest data report, we look at Sweden, Norway, Denmark and Finland, and reveal how the leading brands in each country are having to adapt their business tactics to maintain a competitive edge in a changing market.
In an exclusive interview, Allison McDade shared her approach to tackling imitation convenience stores in Asia and explained the challenges stemming from the company’s expansion.
The grey market is a worldwide phenomenon. While trademark law offers remedies, there need to be material differences between grey-market and authorised goods – which is not always the case.