Digital banking giant Monzo announced last month it will be launching in the United States. While this is a significant move for the fledgling company, its trademark portfolio shows it is still well in the start-up phase.
The USPTO will soon require foreign-domiciled trademark applicants to be represented by a US licensed attorney. Talking to WTR, experts say this change is needed due to the US trademark register being “flooded with fraudulent applications from foreign nationals”.
In an exclusive interview, Judy McCool – senior vice president, legal affairs at Home Box Office – reveals why sharing expertise, empowering others and embracing change are the cornerstones of effective leadership.
In Iancu v Brunetti, the US Supreme Court has declared unconstitutional the Lanham Act’s bar to registering marks that are “immoral or scandalous”, allowing the FUCT trademark application to proceed to registration.
In our latest news round-up, we look at how Alibaba is seeking increased brand engagement, Anheuser-Busch making a play for the esports industry, a USPTO call for comments, Albania’s accession to the Geneva Act and much more.
We take a closer look at the inaugural winners of the WTR Industry Award for Local Team of the Year, Cambirdge-based Sage Therapeutics and how it is winning plaudits for innovative marketing and branding work.
The US Supreme Court has handed down its highly anticipated ruling in Iancu v Brunetti, holding that the Lanham Act’s prohibition on the registration of “immoral [or] scandalous” trademarks violates the First Amendment.
In In re Siny Corp, the US Court of Appeals for the Federal Circuit has upheld a decision denying registration of the mark CASALANA and finding that the website printout submitted by the applicant as a specimen of use was only advertising.
The LA-based start-up has had an impressive post-IPO performance, with traditional manufacturers now starting to react. This activity could make meat alternatives the next brand battleground.
Speaking exclusively to WTR, Raymond Marshall, general counsel for Guinness World Records, reveals how he juggles the family-friendly brand’s reputation and the threat of genericide.
Five takeaways from our in-depth investigation into suspicious specimens at the USPTO, and we ask readers to share their experience on the topic and any suggestions to help combat the issue.
The USPTO has introduced numerous steps over the past two years to combat improper specimens on trademark applications. A new investigation from WTR finds that suspicious specimens remain widespread and applicants are evolving their tactics.
In Kroma Makeup EU LLC v Boldface Licensing + Branding Inc, the US Court of Appeals for the 11th Circuit has held that an exclusive foreign licensee lacked standing to sue for trademark infringement in the United States.
Despite the rise in hemp-based cannabidiol food and beverage products, manufacturers looking to enter the market face a number of stumbling blocks when it comes to labelling. Identifying these in advance will be key to avoid marketing that may be interpreted as misleading or false advertising.