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02 December 2019

Research reveals impact of counterfeits on UK economy amid call for increased collaboration

An OECD study has revealed the growing problem of counterfeiting in the UK.  One OECD economist told WTR that, in light of the findings, it is important for rights holders and customs to work more closely together. 

28 November 2019

EU accession to Geneva Act and leaked trade papers put Britain’s post-Brexit GI position back under the spotlight

Upon leaving the EU, the UK will no longer be part of the Lisbon Agreement. Documents leaked yesterday point to a potential departure from the EU's strategy on GIs in order to appease a US trade deal.

08 November 2019

Myanmar trademark office opening, Backcountry.com boycott and Facebook rebrand: news digest

In our latest round-up, we look at the destination for the DesignEuropa Awards 2020, Kenya and the UK working together to tackle fakes, Monzo fails in ‘hot coral’ trademark attempt, and much more.

29 October 2019

Groundbreaking research reveals significant risks in AI analysis of trademark registers

A new study looking at how AI is used by IP offices warns that “the seductive appeal of the all-seeing algorithm should be resisted” due to current limitations.

28 October 2019

Havarti cheese backlash highlights controversial and emotive nature of geographical indications

Last week, the European Commission entered the name ‘Havarti’ onto the register of protected geographical indications. The ensuing backlash serves as a microcosm of the emotive political discourse that surrounds this form of IP protection.

25 September 2019

Trademark-intensive industry fundamental to EU economy, EUIPO-EPO joint study reveals

The European Union Intellectual Property Office and European Patent Office have launched the third edition of a study that examines the economic impact of IP rights across the EU. Here are the top takeaways.

20 September 2019

Brexit fraud, an uncertain future for GIs and law firm technology – takeaways from MARQUES 2019

As hundreds of trademark practitioners descend on Dublin this week to attend the 2019 MARQUES Annual Conference, we provide key learnings from one of the biggest trademark events of the year.

06 September 2019

KFC dragged into UK politics, identifying a trademark bully, and EUIPO on long applications: news digest

In our latest round-up, we look at the CEO of WeWork returning a “trademark payment” to the company, Ariana Grande suing Forever 21, debate over dropping word marks, and much more.

23 August 2019

Connecting continents: exclusive interview with EUIPO head of IP Key Latin America 

IP Key Latin America seeks to bridge an IP knowledge gap between the European Union and the host of diverse countries in Latin America. WTR spoke to Pedro Duarte, head of IP Key Latin America, for insight into the project’s successes.

23 August 2019

World’s largest trademark application, IPOS launches app, and Notorious Markets List comments open: news digest

In our latest round-up, we look at the art of avoiding brand hate, Hasbro acquiring Peppa Pig owner, the INTA holding its first roundtable event in Israel, and much more.

15 August 2019

“A spectacular own goal”? EUIPO warns of applications with long lists of goods and services caused by its own tool

The EUIPO has warned about EUTMs with long lists of goods and services. A WTR investigation finds that the cause appears to be linked to the EUIPO’s own goods and services builder tool.

01 August 2019

A design for life: why EU design regulation needs to be reformed

In an exclusive guest post, Claudio Balboni from Bugnion argues that the regulation on designs in the European Union needs to be reformed due to a so-called ‘regulatory conundrum’ that brand owners face.

01 August 2019

Practical implications of the new EU Copyright Directive

The new EU Copyright in the Digital Single Market Directive has significant potential for content creators and publishers – but the nuances of the new rules must be properly understood.

29 July 2019

The top filers and a vision for the future: inside EUIPO operations

Less than a year into Christian Archambeau’s tenure as executive director, the EUIPO is laying the groundwork for future expansion. World Trademark Review’s annual focus on the office assesses current operations, reveals the most proactive filers and explores how the agency is taking a global view of trademarks.

18 July 2019

EU offers increasingly interesting market for pharmaceutical trademarks

The European Union offers an increasingly interesting market for pharmaceutical companies, thanks to its growing elderly population, above average expenditure on drugs and robust use of branded drugs over generic equivalents. Pharmaceutical trademarks are a crucial element of this.