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10 July 2019

Amazon expands Transparency scheme as spotlight falls on anti-counterfeiting efforts

Amazon announces expansion of Transparency, its product serialisation service that “prevents counterfeits at scale”. It comes after a US court decision which considered Amazon as the “seller” in a third-party marketplace transaction.

10 July 2019

Trump criticises left-leaning brand boycotts; how trademark practitioners should prepare

US President Donald Trump took to Twitter yesterday to criticise left-leaning brand boycotts and warned that “two can play that game”. With the threat of brand boycotts on the rise, we look at how trademark counsel should prepare.

09 July 2019

Trademark group behind <em>Game of Thrones </em>scoops North America Team of the Year

The WTR North America Team of the Year Award was presented to the team handling HBO’s trademark legal needs, including the TV phenomenon Game of Thrones. Trademark head Judy McCool offers insights into protecting brands connected to the biggest show on Earth.

08 July 2019

Stranger things: how trademarks helped turn a DVD exchange company into an international brand

Netflix’s human approach on social media extends to its legal team; Ali Buttars and Jeremy Kaufman discuss the difficulties and techniques in running the streaming giant’s trademark section.

07 July 2019

Monzo doubles value; fintech companies maturing to further disrupt the market

Digital banking giant Monzo announced last month it will be launching in the United States. While this is a significant move for the fledgling company, its trademark portfolio shows it is still well in the start-up phase.

05 July 2019

New JPO commissioner, USPTO updates scandalous guidelines, and Kardashian copycat lawsuit: news digest

In our latest round-up, we look at IP Australia announcing examination delays, the Portuguese registry updating its fees, the Crips street gang apologising for a trademark dispute, and much more.

04 July 2019

E-sports open up a whole new frontier for the Caesars Entertainment trademark team

WTR sits down with John Wilson, senior vice president and chief counsel of intellectual property and commercial at Caesars Entertainment, to discuss how the fourth-largest gaming company in the world is broadening its horizons.

04 July 2019

Zoetis trademark team triumphs in a year of major acquisitions

Zoetis’ Jane Ungaro shares her trademark strategy and methodology after a record-breaking year for acquisitions to reveal how Zoetis pipped Pfizer and Specsavers to WTR's Healthcare and Life Sciences Team of the Year.

02 July 2019

Singapore plain packaging date, USPTO vulgar application rush, and MyTaxi rebrand confuses users: news digest

In our latest round-up, we look at the Lazada Group joining Alibaba’s IP protection platform, UKIPO granting its first multimedia mark, new Benelux director general begins, and much more.

01 July 2019

<em>Game of Thrones</em> and collegial respect: In-House Leader of the Year Judy McCool reveals what makes her tick

In an exclusive interview, Judy McCool – senior vice president, legal affairs at Home Box Office – reveals why sharing expertise, empowering others and embracing change are the cornerstones of effective leadership.

28 June 2019

Cannabis counterfeits; the campus consequence of <em>Brunetti</em>; and Anheuser-Busch eyes esports market: news digest 

In our latest news round-up, we look at how Alibaba is seeking increased brand engagement, Anheuser-Busch making a play for the esports industry, a USPTO call for comments, Albania’s accession to the Geneva Act and much more.

28 June 2019

Inside Facebook’s trademark portfolio as company reacts to criticism and boosts value

The tech giant has managed to withstand the negative impact of criticism over its handling of users’ data and policing of content. The future, though, will bring new challenges.

27 June 2019

Amazon and Nite Ize team up to fight fakes; filing offers glimpse into anti-counterfeiting efforts

Amazon, in collaboration with Denver-based company Nite Ize, has filed a lawsuit against counterfeit product importers and sellers operating in the United States, Canada and China. The lawsuit offers some behind-the-scenes insight into Amazon’s efforts to tackle fake goods on its platforms.

26 June 2019

Brands warned of counterfeit apps on Google Play; academic finds trademark protection of little help

A major new study has discovered nearly 50,000 potentially copycat apps on the Google Play store, with 2,000 deemed high-risk. However, the academic behind the study tells WTR that trademark protection is of limited help to combat such a widespread issue.

24 June 2019

Survey evidence takeaways: inside the VAGISIL versus VAGISAN dispute

In this exclusive guest post, Anna Naydonov and Douglas Rettew, partners at Finnegan, reveal how they approach survey evidence and present takeaways with respect to survey methodology in §1071(b) Appeals.