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31 October 2019

Still time to nominate the industry’s leading lights for recognition in the <em>WTR</em> <em>300</em>

Nominate to ensure that the work undertaken by in-house professionals across the globe receives the recognition it deserves – and be in with a chance to win a free place at an upcoming WTR event.

30 October 2019

NCAA set to loosen name and image rights rule but do not expect an IP bonanza just yet

The governing board of the National Collegiate Athletics Association has voted unanimously to permit students participating in athletics the opportunity to benefit from the use of its name, image and likeness. The move could be a boon for law firms and major brands.

29 October 2019

UKIPO postpones Brexit work, Canada plain packaging and KIPO warns of trademark squatters: news digest

In our latest round-up, we look at INTA bringing the Unreal Campaign to Lima, the UAE IP office forgoing certain fees, Stan Lee’s daughter suing POW! Entertainment, and much more.

28 October 2019

How to recover from a reputational tailspin: lessons from the Boeing 737 Max crisis

Boeing is under scrutiny and pressure following recent incidents involving its Boeing 737 Max fleet. For any brand owner preparing for crisis management, Boeing’s experience and response offer a number of strategic takeaways.  

25 October 2019

Diageo puts brand building at the core of its business – and it works

The British multinational sees success because it never guesses about consumer needs and invests in targeted marketing.

24 October 2019

The rise of competitive advertising: risk and opportunity in domain names using competitors’ marks

The likes of Apple, Dunkin’ Donuts, Microsoft and T-Mobile have all used third-party brands in domain names as part of creative marketing campaigns. Stephen Jadie Coates of Coates IP explores the dos and don’ts of using a competitor’s mark in a domain name.

24 October 2019

The Trump Trademarks: the 'America first' president's truly global IP portfolio revealed

An exclusive WTR investigation reveals, for the first time, an estimated trademark portfolio of US president Donald Trump and his family. It finds applications in all four corners of the globe, with the activity described as “unprecedented”.

22 October 2019

Fake news trademark stunt, Chile extends all IP matters, and Lichtenstein joins TMview: news digest

In our latest round-up, we look at Kanye West being denied a trademark for the term ‘Sunday Service’, adidas prevailing in Japan, the UK Intellectual Property Office notifying users of planned maintenance after Brexit, and much more.

21 October 2019

Don’t miss your chance to win a free delegate place at an upcoming <em>WTR</em> event

Take two minutes to nominate the world's best in-house professionals and teams – and be in with a chance to win a free place at an upcoming WTR event.

21 October 2019

Crafting cross-company collaboration: exclusive interview with Uber’s Rafa Gutierrez 

While a relatively young brand, Uber faces the gamut of IP risks – from phishing to genericism. Rafa Gutierrez explains how he keeps the platform’s IP fully protected.

18 October 2019

Facebook brand value falls, Pringles and Prosecco battle, and Alibaba’s AACA member update: news digest

In our latest round-up, we look at the US and Singapore IP regimes being recognised in a new index, the most visible brand logo online, Netflix being accused of trademark dilution by Mossack Fonesca, and much more.

18 October 2019

A new dawn for grocery stores: how major brands are changing to counter low-cost rivals

The departure of Tesco’s CEO signifies the retailer’s successful turnaround, but this is just the beginning as long-time players overhaul businesses to stay in the game.

16 October 2019

Amazon hits back at AAFA notorious markets submission with rare public rebuttal

Amazon has issued a strongly worded response to the American Apparel & Footwear Association’s call for a number of its non-US platforms to be included in the next Office of the US Trade Representative's Notorious Markets List.

16 October 2019

Global trademark growth slowing as China continues to dominate – breaking down the WIPO Indicators 2019 report

WIPO has published World Intellectual Property Indicators 2019, charting the growth of global IP filing for 2018. WTR presents key takeaways from the trademark data.

11 October 2019

Prince estate hits out at Trump, warning for IP event vendors, and Riot dispute: news digest

In our latest round-up, we look at Elon Musk’s IP pledge, the UKIPO unveiling a new campaign, Duke’s Mayonnaise claiming infringement, the origin of pharma names, and much more.