In an exclusive interview with WTR, CEO Etienne Sanz de Acedo expanded on the association’s newly adopted stance on brand restrictions and how it will seek to ensure that governments act in a balanced and proportional manner.
In our latest round-up, we look at how a potential change to Instagram could impact DTC brands, how ‘water stewardship’ could boost brand value, a UKIPO office move, and much more.
While the French powerhouse has yet to up its offer, it has come too far to back down. The American jeweller is a highly attractive target for anyone with a stake in the luxury market.
Microsoft takes top position on the list of companies boasting the highest level of intangible value. However, at a global level, the picture looks gloomy, with the first fall in undisclosed intangible asset value since 2011.
A new report documents the counterfeit trends it expects to shape brand protection efforts in 2020. WTR identifies the most valuable takeaways from the report and the actions that brand owners should be taking.
A major new survey finds IP and licensing are the most significant legal issues facing the esports industry. The findings reveal an opportunity for law firms across the world in the fledgling esports space.
In our latest edition, we look at another record-breaking Singles’ Day for Alibaba, VDM Alloys fighting legal action from VDM Metals, the trademark rumour mill receiving criticism, and much more.
In our latest opinion column, we consider reports that Apple is eyeing a 2023 launch for its planned augmented reality (AR) glasses, highlighting the potential impact for trademark professionals.
Nominate now to ensure that the work undertaken by in-house professionals across the globe receives the recognition it deserves – and be in with a chance to win a free place at an upcoming WTR event.
In our latest round-up, we look at the destination for the DesignEuropa Awards 2020, Kenya and the UK working together to tackle fakes, Monzo fails in ‘hot coral’ trademark attempt, and much more.
The tech giant has big plans within the wearable technologies sector, as it seeks to take a bite of Apple.
The Red Cross emblem embodies many of the most important qualities of globally recognised brands, yet its separate societies work independently. Director, legal counsel Allison Leader explains how the American Red Cross has led the pack.
Kraft Heinz and Unilever have distanced themselves from a pornography website on which they advertised, following accusations that it hosted underage and illegal content. Legal experts emphasise the importance of being involved in conversations over brand messaging and positioning.
In the latest edition of our series on marketplaces across the world that reportedly engage in the trade of counterfeit goods, we head to the US state of New York.
Tencent Holdings’ general counsel has submitted a rebuttal to criticism of the company’s brand protection activities on its WeChat platform, arguing that inclusion on the Office of the US Trade Representative’s next notorious markets list would be “unwarranted”. The document sheds light on how the company is approaching its anti-counterfeiting efforts.