Search results

Selected filters:

Brand management

Article type




3,045 results found for your search

Sort options
10 July 2007

Industry Awards 2007

On May 1 2007 World Trademark Review announced the winners of its inaugural Industry Awards, sponsored by Thomson CompuMark, for in-house trademark teams at a ceremony in Chicago. The awards are designed to recognize the vitally important work done by in-house trademark counsel, and identify the teams and individuals that are performing their functions to the highest possible standards. The following pages feature profiles of the winners

10 July 2007

Chicago medley

The International Trademark Association's annual meeting remains the must-attend event for the trademark industry. WTR asked afew delegates what they got out of this year's meeting.

10 July 2007

Outsourcing: why would you do that?

The counsel now responsible for the management of the Unilever trademark portfolio shares his views on the trends, motivations, business rationale and practicalities of outsourcing

10 July 2007

The virtual INTA attendee

Tony Wilson is a Vancouver franchising and trademark lawyer who has written for the Toronto Globe and Mail Macleans Magazine and other publications. His regular humour column in Bartalk Magazine was a finalist for "Best Regular Column" by the Western Magazine Awards Foundation - something which he hopes might get the damn thing syndicated one day

29 June 2007

GLORIA VANDERBILT licensing ruling released

The US District Court for the Southern District of New York has ruled on a dispute relating to a licensing agreement involving the Gloria Vanderbilt brand and related marks. The court held that GLO marks adopted and used by the defendants were associated with the Gloria Vanderbilt brand and, accordingly, they were obliged to pay royalties under the contract to the plaintiff mark owner for the sale of products bearing those marks.

03 May 2007

Digging deep for true brand value

There is nothing new in listings that purport to show the world’s most valuable brands. But in the eyes of many, what they have lacked up to now is real technical credibility. However, a recently released evaluation study is much more detailed and comprehensive than what has come before

03 May 2007

Trademark managementWhat to expect from the well-known marks doctrine

The well-known marks doctrine provides some protection to owners of well-known unregistered or foreign marks. However, mark owners should be aware that not all countries apply the doctrine to the same degree

03 May 2007

Branding the invisible

Today Intel is one of the best-known companies on the planet. While cutting-edge technology has played a large part in its success, fame has also been driven by an innovative and ambitious branding strategy

24 April 2007

Restaurant name dispute resolved by IP & IT Court

The Intellectual Property and International Trade Court has issued a decision clarifying the ownership of a trade name following the sale of a restaurant business. Rejecting a claim that ownership of the trade name had not transferred at the time of sale, the court held that the new owners had acted in good faith in their use of the name.

05 April 2007

LONSDALE mark licensor hit by licensee's damages claim

In Leofelis SA v Lonsdale Sports Ltd, the High Court of England and Wales has upheld the plaintiff licensee's claim for damages against the licensor of the LONSDALE mark. The court held, among other things, that when granting the plaintiff a licence to use the mark, the licensor had failed to disclose that it had already conferred rights in the mark to a third party.

01 April 2007


01 April 2007


01 April 2007


01 April 2007


The Yearbook 2007, is an invaluable reference guide to trademark law in 38 key jurisdictions.

01 April 2007