Retail

Amazon bans hundreds of Chinese brands; record-breaking year at UKIPO; Netflix acquires Roald Dahl rights – news digest

In our latest round-up, we look at Japanese companies urged to prepare for litigation in China, the UKIPO rejecting attempts to register footballer names, and much more.

Amazon bans hundreds of Chinese brands; record-breaking year at UKIPO; Netflix acquires Roald Dahl rights – news digest
Victoria’s Secret on the up, while General Motors grapples with recall challenge in latest <em>WTR </em>Brand<em> </em>Elite analysis
23 Sep 2021

Victoria’s Secret on the up, while General Motors grapples with recall challenge in latest WTR Brand Elite analysis

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices.

Brand owners not blamed for counterfeits, but they still suffer the most
22 Sep 2021

Brand owners not blamed for counterfeits, but they still suffer the most

Electronics shoppers are most likely to cut ties with an official brand online after the accidental purchase of a fake, while unintentional counterfeit buys happen most often in the fashion space.

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20 Sep 2021

Online marketplaces in Indonesia that should be on counterfeit enforcement radars

In the next instalment in our regular series identifying the digital marketplaces that brand owners should monitor as part of their global anti-counterfeiting efforts, we head to Indonesia. Read more

17 Sep 2021

Parallel imports in Venezuela: international trademark owners beware

Although Venezuela has not been seen as a priority by many international companies when it comes to trademark protection, this could change as a result of measures implemented by the Venezuelan government to stimulate imports. Read more

16 Sep 2021

Apple overtakes Amazon as most intimate brand

Apple has overtaken Amazon at the top of MBLM’s annual Brand Intimacy Study, highlighting the power of smartphone brands to build strong emotional ties with consumers. Read more

14 Sep 2021

USPTO trademarks on sale as NFTs; thousands of duplicate filings in China; Australia joins DesignView – news digest

In our latest round-up, we look at Nordstrom trimming its private portfolio to strengthen brands, Firefly becoming the North America licensing agency for Pan Am, and much more. Read more

News

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7 Sep 2021

Cartier counterfeits seized; Superdry and Asos face-off; EUIPO and SMEunited team up – news digest

In our latest round-up, we look at more than 5,500 rights holders signing up to the Mercado Libre Brand Protection Programme, McDonald’s seeking a ‘McDuck’ Russian slang trademark registration, and much more. Read more

3 Sep 2021

Gmerica trademarks stir up GameStop investors; Switzerland joins Geneva Act; Modelo dispute – news digest

In our latest round-up, we look at Alibaba’s auction site launching patent price guidance, a California cookie maker pushing back on Hershey infringement claims, and much more. Read more

31 Aug 2021

Mariah Carey trademark dispute; Mars Wrigley signs deal with Brand Central; Nigeria counterfeits update – news digest

In our latest round-up, we look at China seeking comments on a new judgement standard, the Ayla trademark dispute being revived by the Ninth Circuit, the Costa Rica IP office aligning with CP6, and more. Read more

27 Aug 2021

Delta Airlines’ delta variant dilemma; Amazon launches IP Accelerator in Singapore; EUIPO e-sports webinar– news digest

In our latest round-up, we look at Walmart announcing a new initiative to help brand advertising, a Ferrero Rocher counterfeiter being found guilty of infringement despite handling authentic goods, and much more. Read more

Analysis

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6 Sep 2021

Online marketplaces in China that should be on counterfeit enforcement radars

In the latest instalment in our regular series on the digital marketplaces that brand owners should monitor as part of their global anti-counterfeiting efforts, we head to arguably the world’s main focal point for fake goods: China. Read more

11 Aug 2021

Alphabet and Apple outperform other tech brands in latest WTR Brand Elite indices analysis

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

20 Jul 2021

Tiffany & Co settles infringement dispute with Costco, ending eight-year battle

A court filing lodged yesterday confirms that the case has been voluntarily dismissed with prejudice. Read more

13 Jul 2021

Tech brands soar in latest WTR Brand Elite results; Target shows that sustainability pays

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

Research

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7 Jul 2021

The China Trademark 50

Tencent owns the largest number of active Chinese trademarks with a portfolio of 37,205 applications. This is nearly 15,000 more than second-place Beijing Jingdong Triple Bai Lu Pick Up of E-commerce Limited. Read more

7 Jul 2021

The US Trademark 50

The owners of the 50 largest US trademark portfolios collectively held 58,811 active assets in 2020. Together these entities filed 5,557 applications over the course of the year, down 4% from the previous year. Read more

7 Jul 2021

The Europe Trademark 50

The top 50 owners of the largest active European trademark portfolios together filed 15% fewer marks last year than they did the year before, dropping from 11,427 applications down to 9,902. Read more

16 Oct 2020

Playboy trying to strike delicate balance as it returns to public markets

The company has pivoted from magazines to prioritise its licensing business. Yet, while it cashes in on these deals, it is simultaneously re-imagining the very brand that gave it its fame. Read more

Insight

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16 Jan 2020

Online brand protection takeaways: tales from the trenches

Throughout 2019 WTR hosted a number of events that provided practical, strategic brand protection takeaways. Below are some of the key action points and insights. Read more

1 Jul 2017

China: How Michael Jordan transformed publicity rights in China

Much progress has been made in recent years when it comes to protecting name and image rights, and to fighting against bad-faith registrations in China Read more

27 Feb 2015

Inside track: Alibaba

No Chinese company attracted greater international attention last year than Alibaba Group, thanks to its record-smashing listing on the NYSE. <em>World Trademark Review</em> sat down with Karen Law in Hong Kong to discuss the brands, the float and the ongoing fight against fakes

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