Retail

Counterfeit hotspots in Madagascar that brand owners must be aware of

In the latest instalment in our regular series on marketplaces around the globe that are reportedly notorious for being counterfeit havens, we head to the island nation of Madagascar.

Counterfeit hotspots in Madagascar that brand owners must be aware of
Singapore implements plain packaging; Nike most visible brand; Zoom feeling the heat – news digest
7 Jul 2020

Singapore implements plain packaging; Nike most visible brand; Zoom feeling the heat – news digest

In our latest round-up, we look at Authentic Brands Group picking up another bankrupt apparel brand, Aurify Brands purchasing Le Pain Quotidien, the Philippines IP Office seeking more social media powers, and much more.

Trademark strategy is an early focus of the world’s top disruptors
3 Jul 2020

Trademark strategy is an early focus of the world’s top disruptors

Analysis of this year’s disruptor list reveals that these start-ups defy the typical IP filing process.

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1 Jul 2020

Three steps to revolutionise brand protection in India

With the authorities making a renewed effort to hold the right people accountable for IP infringement, the time is ripe for brand owners and the government to work together to crack down on counterfeiting in the country. Read more

26 Jun 2020

Kraft Heinz finally sees a positive quarter, but innovation and licensing key to maintaining momentum

The company has struggled as consumers increasingly opt for healthier products. Now it is seeking new ways to monetise its iconic brands while simultaneously implementing a transformation strategy. Read more

17 Jun 2020

Mysterious Chinese entity sits atop USPTO top filers list, alongside Everglades College, Marvel and Walmart

This data deep dive explores US filing strategies by country, revealing that Chinese applicants increasingly favour direct applications while European-based businesses continue to utilise the WIPO route. Read more

12 Jun 2020

Google’s policy change on search results selling fakes is “welcome progress” but company urged to do more

Google has changed its complaint form to allow trademark owners or their authorised agents to report (and request the removal of) specific web pages selling counterfeit goods from its organic search results. Read more

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5 Jun 2020

INTA calls for racial equality; ‘.amazon’ added to DNS; Deus Ex Machina trademark dispute – news digest

In our latest round-up, we look at a trademark application for an indigenous people’s name being criticised in Japan, Scratch and Skratch coming to blows, a Ford Mustang seized for alleged infringement, and much more. Read more

4 Jun 2020

Top three tips for a crisis-proof influencer agreement

Covid-19 highlights the key clauses that should be worked into partnership contracts to allow brand owners to maintain control over digital content in the event of an unexpected crisis. Read more

2 Jun 2020

John Oliver UFC trademark brawl; Brighton FC criticised over filing; Nestlé rebrand – news digest

In our latest edition, we look at Amazon's latest pharmaceutical trademark bid in Australia, the USPTO and the Japan Patent Office issuing a joint statement, and much more. Read more

22 May 2020

IP Hall of Fame 2020 inductees revealed; Anaqua and Clarivate team up; Mozambique acedes to Banjul Protocol – news digest

In our latest edition, we look at the Eddie Stobart trademark being sold for £10 million, how a reluctance to seek medical help is leading to a rise in counterfeit goods, and much more. Read more

Analysis

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11 Jun 2020

Prada’s VR experience brings Milan to your couch, but there are risks to be managed

As Prada unveils a virtual reality project to give consumers in-store experiences, trademark experts note that brand reputation and counterfeit risk must always be a top priority. Read more

10 Jun 2020

Important developments in three-dimensional trademarks protection in Russia

In this guest analysis piece, Eugene Arievich examines two recent pieces of case law that resulted in 3D marks being accepted onto the register. Read more

5 Jun 2020

Australia’s economy is being challenged on all sides with impact on trademark activity yet to be seen

The country’s filing data is an early indicator that recovery is under way, but the government must still deal with the long-term impacts of the bush fires as well as the health crisis - all on top of escalating tensions with China and its first recession in nearly 29 years. Read more

24 Apr 2020

Germany set to bounce back from lockdown measures, but local brands likely to suffer due to international nature

German businesses are globally-minded and utilise the EU and Madrid system to obtain far-reaching trademark coverage. This approach will have unintended consequences, but brands can rely on a stable government to provide support. Read more

Research

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8 May 2020

Trademark applications will drop during the coronavirus crisis, but globalisation offers hope of a speedy recovery

A new report from TrademarkNow explores the impact of two major recessions on USPTO filings, giving insight into what is to come. Hint: it’s not all doom and gloom. Read more

10 Apr 2020

Pandemic clears way for indoor exercise and virtual fitness brands to shine

Lockdowns across the globe have forced both consumers and fitness centres to get creative, and are a reminder of why Peloton caused so much excitement at launch Read more

6 Apr 2020

China’s rapid expansion: a lasting impact on the trademark landscape

Chinese filing data reveals that while trademark output may be slowing down, local IP owners are just getting started as brand values skyrocket and focus turns to foreign registers. Read more

27 Mar 2020

Twitter: the land of risk and opportunity

The social media giant has found its voice, and is helping others to build and differentiate their own brands Read more

Insight

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16 Jan 2020

Online brand protection takeaways: tales from the trenches

Throughout 2019 WTR hosted a number of events that provided practical, strategic brand protection takeaways. Below are some of the key action points and insights. Read more

1 Jul 2017

China: How Michael Jordan transformed publicity rights in China

Much progress has been made in recent years when it comes to protecting name and image rights, and to fighting against bad-faith registrations in China Read more

27 Feb 2015

Inside track: Alibaba

No Chinese company attracted greater international attention last year than Alibaba Group, thanks to its record-smashing listing on the NYSE. <em>World Trademark Review</em> sat down with Karen Law in Hong Kong to discuss the brands, the float and the ongoing fight against fakes

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