International

Inside Philip Morris International’s covid-19 anti-fraud campaign: lessons for brands, consumers and policy makers

WTR talks to PMI’s director of illicit trade prevention, as well as one of its brand partners, to get the inside track on how its anti-fraud campaign was conceived and what has been learnt about the way that criminal networks have adapted their tactics to take advantage of the pandemic.

Inside Philip Morris International’s covid-19 anti-fraud campaign: lessons for brands, consumers and policy makers
Money saving tips, Asia top filers, UDRP review: <em>WTR</em>’s autumn edition now available
23 Sep 2020

Money saving tips, Asia top filers, UDRP review: WTR’s autumn edition now available

In a bumper edition we present budget management tips, reveal the top law firm and corporate filers in key jurisdictions across Asia, analyse the findings of our survey on non-legal trademark services, and much more.

Apple-OnePlus Customs controversy; Banksy marks “at risk”; Beirut recovery efforts; and much more
20 Sep 2020

Apple-OnePlus Customs controversy; Banksy marks “at risk”; Beirut recovery efforts; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

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23 Sep 2020

No glow for complainant in ‘shopgloworganics.com’ case

The complainant in this case interpreted Paragraph 2 of the UDRP as an ongoing warranty that a domain name would not be used in bad faith, but the panel was not prepared to support this interpretation. Read more

19 Sep 2020

From the WTR archive: brand management tips from award-winning trademark teams

This week we opened the nominations window for the WTR Industry Awards. For our latest delve into WTR’s unrivalled archive of trademark content, we present a selection of insights and takeaways from past Industry Award winners. Read more

17 Sep 2020

Getting teched up: an A-Z of the latest tools saving IP practices time and money

As trademark departments around the world feel the pinch of covid-19, we provide a breakdown of the digital services and software that in-house and private practitioners are recommending to increase efficiency and free up budget. Read more

16 Sep 2020

UDRP: coincidental similarity is not typosquatting

This case involving the domain name ‘trueworths.com’ and the trademark TRUWORTHS demonstrates that obtaining a transfer under the UDRP is perhaps not as easy as it may seem in certain more complex scenarios. Read more

Anti-Counterfeiting

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14 Sep 2020

The impact of covid-19 on intellectual property and the digital landscape

With online shopping and communication booming, the role of e-commerce companies is coming under greater scrutiny. The global pandemic could provide an opportunity to transform the ways in which they are regulated. Read more

13 Sep 2020

Black Lives Matter brand battle; French IP office exclusive; trademark services survey results; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

11 Sep 2020

US trademark modernisation act advances; UKIPO seeks AI views; Finnish marks on the rise – news digest

In our latest round-up, we look at Louis Vuitton pulling out of the Tiffany deal, how livestream counterfeiting is a growing problem in Vietnam, the AIPLA naming its new executive director, and much more. Read more

7 Sep 2020

“Brand loyalty will hinge on new factors”: how to prepare for the future of IP practice

With budget cuts on the horizon, AI searches in place and online counterfeiting showing no signs of slowing, WTR’s Global Leaders explain why knowledge sharing, digital flexibility, corporate social responsibility and online marketing will be the cornerstones of any future brand protection strategy. Read more

Brand management

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12 Sep 2020

From the WTR archive: the rush to capitalise on movements, tragedies and high-profile events

For this week’s delve into WTR’s unrivalled archive of trademark content, we present a selection of articles exploring the growing trend of third parties seeking to capitalise on tragedies, movements and high-profile events. Read more

10 Sep 2020

WTR 300 and Industry Awards 2021 nomination window now open

WTR is now seeking nominations for the WTR Industry Awards 2021 and next edition of WTR 300: The World’s Leading Corporate Trademark Professionals.  Read more

10 Sep 2020

Reducing legal risk when managing marks on global websites

This guest analysis provides best practices for marking trademark registrations on websites with global reach. Read more

7 Sep 2020

“Brands will be more and more resource-challenged”: five predictions for the future of IP practice

Trademark practitioners around the world discuss the long-lasting impact that the covid-19 pandemic and latest technological trends are likely to have on IP practices, client demands and the wider brand protection landscape. Read more

Enforcement and Litigation

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6 Sep 2020

Combatting anti-IP sentiment; brand value added to Global Innovation Index; TikTok risks; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

3 Sep 2020

Why there has never been a better time for intermediaries to crack down on online fraud

With e-commerce booming, the global pandemic could provide an opportunity to transform the ways in which IP rights are protected and enforced online. Read more

2 Sep 2020

Top tips for a successful cross-border IP strategy (and partnership)

Trademark experts around the world share their advice for building and maintaining an effective global IP strategy, with an added corporate perspective on establishing unshakable cross-border relationships. Read more

30 Aug 2020

Major Corsearch acquisition; Singapore IP Week highlights; exclusive interview with Discovery; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

Government/Policy

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27 Aug 2020

IPOS looks to future, Lego’s brand DNA and trademark filing trends: eight takeaways from Singapore IP Week

For 2021, Singapore’s IP Week event has gone virtual. Here we present key takeaways and observations from the discussions. Read more

23 Aug 2020

Policing online counterfeits; the risks of livestream e-commerce; key takeaways from Tiffany v Costco; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

21 Aug 2020

Corsearch and VerifyMe team up; Diageo adds brands; USPTO wins award – news digest

In our latest round-up, we look at a new anti-counterfeiting tie-up, the chairman of IPOS being conferred The Public Service Medal, Fat Brands’ $25 million acquisition bid, a legal victory for Hindustan Unilever, and much more. Read more

15 Aug 2020

From the WTR archive: industry predictions (that we got right and wrong)

In January 2018, the cover story of issue 71 of WTR saw the editorial team identify and explore 25 developments we felt would shape the future of trademarks in the years to follow. Read more

Law Firms

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9 Sep 2020

In-house and private practice gurus offer words of wisdom for the next generation

WTR’s trademark elite look back at the challenges they have faced and pass on their hard-earned lessons to the young IP professionals to whom they will eventually pass the torch. Read more

31 Aug 2020

How to promote diversity and inclusion in the IP workplace

Two of this year’s WTR Global Leaders reveal the tangible steps that their firms are taking to improve diversity and inclusion in the workplace, at a time when consumers are placing increasing value on brand ethics and brand owners themselves are demanding greater representation from counsel. Read more

24 Aug 2020

Stakeholder buy-in, new AI tools and improved compensation: how to make change happen

In-house elite from this year’s WTR Global Leaders supplement share their insight on how to affect change in the sectors in which they work – and their hopes for a better trademark regime. Read more

18 Aug 2020

“Never relax your guard” and “tailor your strategy”: the biggest challenges facing brands and how to overcome them

In-house elite from this year’s WTR Global Leaders supplement share some of the most significant obstacles that they are facing – especially when it comes to counterfeiting – as well as how to win through. Read more

IP Offices

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26 Aug 2020

INTA CEO issues rallying call for IP offices (and WIPO) to step up efforts to fight fakes and protect SMEs

Etienne Sanz de Acedo, chief executive officer of INTA, has called on governments and IP offices to step up efforts to facilitate agile innovation, fight fakes and protect consumers and SMEs. Read more

18 Aug 2020

Trademark blow for Drake; South Korea’s livestream anti-counterfeiting swoop; BBQ dispute heats up – news digest

In our latest round-up, we look at Hyundai’s dispute with Genesis BBQ, the acquisition of Modell’s Sporting Goods intellectual property, a spike in counterfeit pills, and much more. Read more

16 Aug 2020

Risks and opportunities in livestreaming; inside Wells Fargo’s IP strategy; Amazon extends anti-counterfeiting programme; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

9 Aug 2020

GIs and Madrid on the rise in China; brand protection on Mercado Libre; trademark elite discuss buy-in and leadership; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

Online

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14 Sep 2020

Battle lines drawn over intermediary liability as Digital Services Act consultation closes

The public consultation over the European Commission’s Digital Services Act ended last week, and on the issue of intermediary liability, the commission is faced with a choice between evolution or revolution. Read more

10 Sep 2020

UDRP complaint fails by "a large margin"

This case, which involved the domain name ‘gen.com’, presents a number of key points for complainants considering filing a UDRP complaint - including the importance of a frank and objective appraisal of the strength of one's case at the outset. Read more

28 Aug 2020

Aggressive enforcement and broad filings: exclusive interview with Discovery’s in-house counsel

In an in-depth interview, David Modzeleski explains how Discovery Inc’s IP strategy is just as creative as the company’s TV show creation teams. Read more

27 Aug 2020

“Brands must adapt or be eaten”: WTR best in class on fighting domain name abuse and online infringement

With infringers always on the lookout for creative ways to capitalise on modern technology, online bad actors are a moving target for many brand owners. Here, our trademark experts pinpoint the biggest pitfalls that clients face in the digital domain and how these can be avoided through online monitoring tools, prompt UDRP proceedings and savvy counsel. Read more

Portfolio Management

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9 Sep 2020

Regular reviews and stable budgets open the door for trademark service suppliers to attract new clients

A WTR survey reveals that customers of non-legal trademark service tools are regularly reviewing their processes and taking their business elsewhere – suggesting that there is an opportunity for suppliers to attract new clients if they can tap into unfulfilled needs. Read more

7 Sep 2020

Deliver or lose our custom: performance and reliability trump cost when it comes to reviewing trademark-specialist software

A recent WTR poll of trademark service users reveals that not only is innovation key to attracting new clients, when it comes to portfolio management and monitoring, pricing and billing options take a backseat to the performance and reliability of the systems on offer. Read more

5 Sep 2020

From the WTR archive: brand creation and protection best practice tips

For this week’s delve into WTR’s unrivalled archive of trademark content, we present a selection of takeaways from previous WTR events – focusing on just one conference from each of the past six years. Read more

2 Sep 2020

WIPO’s Global Innovation Index breaks new ground as brand value included for first time

This year's index is the first in 13 years to consider brand value, an important inclusion that will strengthen the argument for the importance of brands to national innovation. Read more

Trademark law

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2 Aug 2020

Manchester United trademark champions; forced labour claims against major brands; UKIPO Brexit consultation; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

26 Jul 2020

AI and the “death of trademark”; calls for social media and e-commerce clamp down on fraud; China IP activity increases as policy improves; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

21 Jul 2020

“The death of trademark” – study finds that AI could adversely affect brand usage

A new research paper has looked at how improvements in AI could affect trademark doctrine – with the academic behind the study claiming that “trademarks may become less important in the future”. Read more

20 Jul 2020

Food and beverage industry the new brand restrictions battleground as calls for action escalate

The food industry is fast becoming the focus of brand restrictions, with new calls for action against unhealthy foods in the United Kingdom and concern over Mexico’s new labelling regime culminating in a missive from INTA last week. Read more

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