Region: Brazil

Brazil

Featured in Trademark Litigation: A Global Guide 2022

Brazil is a signatory to the Paris Convention for the Protection of Industrial Property.

20 December 2021

Register tracker: trademark trends in Latin America (May-August 2021)

Latin American brand owners post strong foreign filing levels during mid-year period

03 November 2021

Brazil is an important market for global brand owners, and the data is telling of this

The country has the largest trademark register in South America, and in 2019 it took a major step to improving its IP infrastructure through its accession to the Madrid Protocol

27 August 2021

Online marketplaces in Brazil that should be on counterfeit enforcement radars

In the first of a new regular series on WTR, we speak with leading law firms to identify the digital marketplaces that brand owners should monitor as part of their global anti-counterfeiting efforts. We begin today in Brazil.

05 August 2021

Brazil

Featured in World Trademark Review Yearbook: A global guide for practitioners 2021/2022

As a general rule, the Industrial Property Law states that ownership of a mark is acquired through a granted registration, following which the rights holder has the right to exclusive use of the trademark throughout the national territory.

29 July 2021

Superior Court of Justice: no exclusive rights over prefix derived from active ingredient of medicine

In this dispute between pharmaceutical companies Takeda and Cimed, the Brazilian Superior Court of Justice held that prefixes referring to the active ingredients of medicines cannot be appropriated as trademarks.

22 June 2021

Procedures and strategies for anti-counterfeiting: Brazil

Featured in Anti-counterfeiting and Online Brand Enforcement: Global Guide 2021

The growth of the Brazilian market and economy is paralleled by the increase in counterfeiting activities.

11 May 2021

Colin Caterpillar trademark spat; infamous wine counterfeiter deported; Dole brand expansion – news digest

In our latest round-up, we look at Brainbase expanding its customer base, a new report that finds consumers trust tightly spaced logos, the Brazilian trademark office opening a public consultation, and much more.

16 April 2021

Brazil

Featured in Trademark Litigation: A Global Guide 2021

Brazil is a signatory to the Paris Convention for the Protection of Industrial Property.

08 January 2021

Fame in South America: how to establish and wield well-known status

Renown is a powerful tool for trademark practitioners, but when seeking to establish and utilise it in Central and South America, local nuance is all important.

04 January 2021

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