Debora Zeno

Associate Manager, Intellectual Property and Brand Protection at Bulgari SpA
Ranked in Fashion
WTR Research

The WTR 300 focuses exclusively on trademark practitioners and has firmly established itself as the definitive 'go-to' resource for those seeking world-class legal trademark expertise.

Debora Zeno's Profile

Debora Zeno is an Italian and European trademark and design attorney and Italian attorney at law. She works in the brand protection department of Bulgari SpA in Rome. Ms Zeno graduated magna cum laude in law from the Libera Università Maria SS Assunta in 2006.

Ms Zeno was admitted to the Italian Bar Association and to practise before the Italian Trademark and Patent Office and the EUIPO in 2009. She gained experience in private practice at the well-reputed Italian law firm Studio Legale Associato Barzanò & Zanardo, where she specialised in all branches of IP law. She dealt with anti-counterfeiting activities and provided legal assistance for a variety of prestigious Italian and international clients in matters involving trademarks, designs, domain names and distinctive signs protection in both civil and criminal contentious and non-contentious cases.

During this period, Ms Zeno attended the Global Village for Future Leaders of Business and Industry, a six-week intensive programme at Lehigh University, United States. She learned and lived among a culturally diverse group of more than 100 peers from over 50 countries, developing teamwork and entrepreneurial skills and gaining global business knowledge and cultural understanding.

Ms Zeno joined Bulgari SpA in 2012 and handles the management and prosecution of the company’s entire IP portfolio worldwide, as well as litigation, anti-counterfeiting initiatives and training sessions mainly in Europe and LATAM countries. She also advises on product launches, advertising campaigns, grey market issues and contracts related to IP rights. She has featured in the WTR 300 each year since 2017 and was honoured at the 2018 Lawyer Monthly Women in Law Awards for her “outstanding legal expertise and contribution within the practice area of industrial and intellectual property”. Ms Zeno is fluent in English and French and is a member of the INTA parallel imports committee for the 2022-2023 term.

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