Serra Coral

Ranked in Turkey
WTR Research

The WTR 1000 focuses exclusively on trademark practice and has firmly established itself as the definitive 'go-to' resource for those seeking world-class legal trademark expertise

Silver - Individuals: prosecution and strategy

Silver - Individuals: enforcement and litigation

“At Deriş, you get a dedicated and creative team of experts who think outside the box and not only advise on legal subject matter, but also help clients to find the best route forward from a strategic point of view. To top it off, they reply quickly and are fun to work with too.” The storied outfit combines the strengths of its lawyers and trademark attorneys to handle hundreds of mandates each year on behalf of some of the world’s top luxury, entertainment and pharmaceutical players. Bringing robust leadership to the group, Emre Kerim Yardımcı and Serra Coral deftly traverse the contentious/non-contentious divide and are widely recognised for their percipient filing strategies and exceptional courtroom capabilities. Kerim Yardımcı attracts praise for his “excellent responsiveness and customer focus. He swiftly gets to grips with the essence of an issue and provides clear, hands-on, cost-effective advice”. Okan Çan has cemented his position as “one of the best litigators in the country. He is knowledgeable, practical and simply a fantastic attorney”. Can also has an impressive enforcement practice and pairs up with customs officials to rid the market of fake goods, particularly in the fields of perfumes and luxury goods. He frequently combines with WTR 1000 debutant Feride Utku, who oversees the anti-counterfeiting and anti-piracy unit. IP stalwart Mehmet Nazim Aydin Deriş is the firm’s talisman. He has seen and done it all in the trademark world, and generously shares his wisdom with colleagues and peers.

Serra Coral's Profile

Serra Coral is the managing partner of Deriş Attorney-At-Law Partnership. She has implemented a number of progressive litigious strategies that have significantly advanced IP practices in Turkey. After qualifying, Ms Coral was involved with the introduction of new decree-laws and the filing of trademark oppositions, as well as the establishment and representation of Patent Cooperation Treaty applications in Turkey.

Fluent in French and English, Ms Coral is regarded as an international and local expert in the establishment of industrial and IP rights for companies. She also has significant experience in the granting and tracking of licences. An active litigator in numerous fields, including information technology, media, advertising, competition and telecoms, Ms Coral advises renowned brands in the food and beverages and consumer and luxury goods sectors. In addition to providing counsel on protection, enforcement and anti-counterfeiting strategies, Ms Coral has been recognised for her expertise in filing strategies, genericness and litigation. She is leading an international patent, trademark and design filing team and focusing on foreign litigation and enforcement matters in partnership with Swiss firm Sedin.

The highlights of Ms Coral’s career to date include:

  • contributing to a landmark court decision regarding unfair competition and trademark protection, which was published in the International Trademark Association’s Annual Review;
  • leading notable consumer brand cases for anti-counterfeiting and customs representation with multi-jurisdictional conflicts associated with trademarks and patents;
  • supporting a highly publicised programme to raise awareness of image rights in media and entertainment law; and
  • implementing a balanced scorecard system, integrating client satisfaction with process and productivity.

She is recognised as a leading IP professional in the WTR 1000, IP Stars and IAM Patent 1000.

Firm Profile

Deriş Attorney-At-Law Partnership provides rapid, reliable and client-tailored private consulting and attorney services to clients looking to settle disputes involving trademarks, patents, industrial designs and other intellectual and industrial property rights.

Based in Istanbul, Deriş has a 108-year history pertaining to the establishment of IP rights, as well as the protection and enforcement of such rights.

Today, Deriş consists of two legal entities: Deriş Patents and Trademarks Agency AS, which counsels on and files, prosecutes, registers and manages IP rights worldwide; and Deriş Attorney-At-Law Partnership, which provides legal counsel, assistance in contentious and non-contentious matters and representation before the IP, civil and commercial courts.

The team consists of 30 attorneys at law, 28 registered trademark and patent attorneys and six European patent attorneys. With administrative and support staff in the trademark, search, design patent, patent and litigation departments, the firm has more than 85 collaborators.

Partners

  • M N Aydın Deriş (founding partner/senior counsel)
  • N Serra Coral (managing partner)
  • E Kerim Yardımcı (managing partner)
  • Okan Çan (partner)
  • Oya Yalvaç (partner)
  • Feride Utku (partner)
  • Muazzez Korutürk (partner)

IP practice

Deriş exclusively handles IP, IT and media-related cases, both contentious and non-contentious. The partnership has an agile and cost-conscious approach in pragmatically combining and coordinating tailored solutions to complex matters which consist of developing IP awareness and enforcement strategies, conducting investigations into counterfeits and evaluating their results, preparing and organising customs seizure of counterfeit goods, serving cease and desist letters to prevent infringing acts, conducting negotiations for settlement agreements, and instituting civil and criminal court actions.

Deriş also has a strong patent litigation and prosecution team made up of litigators and Turkish and European patent attorneys.

Besides its busy litigation practice, Deriş also implements alternative dispute resolution policies before or during litigation. In this respect, the team is in contact with the WIPO Alternative Dispute Resolution Centre and actively participates in arbitration and mediation training. Mr Yardımcı is a panellist and arbitrator before WIPO for Uniform Domain Name Dispute Resolution Policy matters, while Mr Çan has been appointed as a chartered mediator, with another member of the firm, before the Ministry of Justice in Turkey.

Deriş provides services such as drafting, preparing, filing and prosecuting applications for industrial property rights in Turkey and through our first-rate worldwide collaborators.

Deriş’s patent, trademark and industrial design departments prosecute applications in other countries through the firm’s network of correspondents, as well as directly with international authorities such as WIPO. As Turkey is a party to international conventions such as the Madrid Protocol, the Hague Agreement, the Patent Cooperation Treaty and the European Patent Convention, Deriş files and prosecutes directly international trademark, design and patent applications under these conventions.

Deriş is structured in a way that enables the provision of a complete range of legal services with a proactive approach that reflect the value IP assets have for our clients. The team emphasise the importance of a personalised collaboration with their clients and believe in fostering close working relationships that result in long-term partnerships.

With this in mind, Deriş’s approach is holistic and aims to facilitate business decisions made by acting analytically and proactively to identify upfront potential sources of conflict, eliminate legal uncertainty and understand and assess each and every detail that might affect the parameters of protection and enforcement in order to avoid unnecessary litigation and ensure trouble-free and uninterrupted operation.

Specialties

  • Intellectual property
  • Trademark litigation
  • Patent litigation
  • Trademark and patent prosecution
  • Anti-counterfeiting
  • IP and IT transactions
  • IP due diligence
  • Technology licensing
  • Copyright
  • Unfair competition
  • Trade secrets
  • Personal data protection
  • Media and entertainment law
  • Consumer law
  • IT law
  • Reputation management

Languages

  • English
  • French
  • German

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