Maria Alejandra Pava

WTR Research

The WTR 1000 focuses exclusively on trademark practice and has firmly established itself as the definitive 'go-to' resource for those seeking world-class legal trademark expertise

Bronze - Individuals

With five Colombian offices – in Bogota, Medellin, Barranquilla, Bucaramanga and Cali – OlarteMoure is within easy reach of local IP owners; it has a sterling reputation among international brands, too. Many of its clients, domestic and foreign, look to it as a hub for Latin American IP protection – a role that it plays perfectly – and as a well-networked global partner. One of Colombia’s largest companies Grupo Familia, for example, instructs it to manage its portfolio across 35 jurisdictions. Linking up for this client, Juan Moure, Juan Felipe Acosta and María Alejandra Pava form the backbone of the practice. Moure is a competition and trademark law authority who has previously served as deputy head of the Superintendence of Industry and Commerce. Acosta is an enforcement and litigation ace with fine-tuned strategies for alternative dispute resolution up his sleeve. Debuting in the listings this year, Pava took on the role of director of trademarks in 2020 and leads on inbound and outbound prosecution and portfolio management assignments.

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