Kim & Chang

WTR Research

The WTR 1000 focuses exclusively on trademark practice and has firmly established itself as the definitive 'go-to' resource for those seeking world-class legal trademark expertise.

Gold - Firms: enforcement and litigation

Gold - Firms: prosecution and strategy

The only firm in South Korea to dominate both the prosecution and enforcement tables for years, Kim & Chang stands head and shoulders above its peers. Setting the gold standard for trademark portfolio management and enforcement, the largest full-service firm in South Korea also boasts the biggest IP practice, acting as primary IP counsel for the most famous companies in the world. As a foreign associate gushes, “Kim & Chang is a star firm and we gladly entrust it with trademark-related work for our most important clients. We have cooperated with it over decades for our firm’s international work and its level of service is of the highest grade. It is one of the most professional and reliable counsel in the Asian region.” Managing partner Jay (Young-June) Yang holds the reins of the IP and entertainment groups. “Jay is a great attorney and a very nice person to work with. He is highly professional, with extremely deep knowledge and understanding of the practical aspects of IP rights protection. His experience and broad expertise in numerous industries make him an invaluable counsel.” Gold-rated trademark guru Sung-Nam Kim straddles the contentious and non-contentious divide. “Sung-Nam is very responsive and provides practical business advice. I can rely on her to weigh the legal and business aspects of a matter to provide a reasonable recommendation. She is a pleasure to work with.” The trusted partner of global giants such as Apple, LVMH and Hermes, Ann Nam-Yeon Kwon is “often sought out for her excellent client care”. “Ann is a perfect lawyer and I can only confirm her great professionalism. She can obtain complex trademark registrations and act against counterfeiters with ingenious and effective actions.” Riding a wave of effusive client praise, Canadian lawyer Angela Kim makes her debut in the WTR 1000. “Angela has been a valued and trusted advisor for years. Her knowledge of trademark law is impeccable. She is also very business savvy, appreciating her clients’ business, time and resources.” “Kwon and Kim provide the best legal advice, advocacy and service on IP matters in Korea to obtain excellent results. We were most impressed with their willingness to think outside the box and work with us to develop innovative solutions, both on the strategy and client relations. We have since moved all our trademark portfolio to them and we are very pleased with the results.” A legion of diverse foreign-qualified lawyers certainly makes the IP group stand out, with Quebec attorney Alexandra Bélec and California attorney Alex Hyon Cho bringing an international perspective to the full spectrum of trademark work.

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