ATG Law Firm

WTR Research

The WTR 1000 focuses exclusively on trademark practice and has firmly established itself as the definitive 'go-to' resource for those seeking world-class legal trademark expertise.

Bronze - Firms: enforcement and litigation

Bronze - Firms: prosecution and strategy

“Customer oriented, responsive and easy to work with, ATG exceeds expectations when it comes to service quality. The team is proactive and results driven – even in the most complex of cases, you are guaranteed a creative, technically reliable solution.” This one-stop shop prosecutes marks with aplomb, but its real forte is enforcement and anti-counterfeiting, where it consistently secures stellar results – especially in a market where raid orders are hard to obtain. The brains behind the ensemble’s continued success are Ahmet Akgüloğlu and Gizem Akgüloğlu, who can tend to the full brand lifecycle between them. “Ahmet’s solid understanding of the law and 24/7 availability, as well as his positive attitude, really make a difference to clients. He and Gizem are dependable attorneys who offer a bespoke service at flexible price point. They are the best lawyers around and the passion they have for their work is evident from the outset.”

Firm Profile

ATG Law Firm is a full-service IP firm delivering accurate, pragmatic and effective legal services to its clients in relation to all aspects of IP Law. The firm assists many multinational and national companies with their IP needs, including management of major strategic IP portfolios, IP litigation, anti-counterfeiting matters and transactional matters.

The firm is based in Istanbul, with working and correspondent offices in Ankara and Turkey’s other business centres.

Major international brands regularly engage ATG based on the strength of the firm’s reputation for delivering requested results, with a deep understanding of the commercial needs and prospects of the clients and ability to provide the desired outcomes in the most cost-efficient way possible for the clients. As a result, ATG has been serving numerous multinational clients in relation to the full range of trademark matters and strategies for many years.

Trademarks and designs

ATG provides the full range of trademark services, including advisory, litigation, transactions, prosecution and anti-counterfeiting.

The firm’s clients are active in many different sectors, including fast-moving consumer goods, automotive, technology, fashion and watches. The firm’s services include protection of well-known and famous trademarks, invalidation of trademark registrations, actions to prevent trademark infringement, preliminary injunctions, unfair competition and all forms of complex trademark-related litigation.

Led by Ahmet Akgüloğlu, who stands out with his extensive experience in handling complex and multidisciplinary IP litigation cases, ATG advises its clients and conducts civil and criminal litigation relating to all aspects of trademark, design and unfair competition law. ATG’s team of experienced lawyers represents its clients before all levels of courts in Turkey. Complex cases regarding termination and prevention of trademark infringements and invalidations of registered trademarks constitute the core of the firm’s expertise. Extensive experience and interdisciplinary expertise enable ATG to offer goal-oriented strategies to clients with a clear view of potential solutions, while the dynamism of the management allows the firm to provide tailored solutions that maximise efficiency.

Alongside its active litigation practice, ATG is also engaged in alternative dispute resolution. Further, Mr Akgüloğlu has been appointed as a panellist and arbitrator before the National Arbitration Forum for Uniform Domain Name Dispute Resolution Policy matters.

ATG has extensive experience in anti-counterfeiting matters that is reflected in its ability to come up with expert brand protection strategies for its clients. ATG develops anti-counterfeiting programmes in Turkey for many multinational brands. In this respect, a significant part of the firm’s practice is to cooperate with investigators on the identification of targets and collection of legally required evidence, obtain search and seizure decisions, organise police raids and follow up on criminal cases, file customs applications and conduct customs seizures, as well as train customs officers about the authenticity criteria and trade paths of the brands.

ATG represents its clients before the Turkish Patent and Trademark Office during registration of their IP rights and all related prosecution work, such as monitoring of trademarks, registration, renewal of trademarks and drafting oppositions and responding to oppositions filed by third parties for trademark applications, preparing appeals against the Turkish Patent and Trademark Office’s decisions, as well as challenging the final office decisions before the specialised IP courts in Ankara.


  • European Communities Trademark Association
  • INTA
  • International Association for the Protection of Intellectual Property
  • International Federation of Intellectual Property Attorneys

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