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The WTR 1000 recommends who it considers to be the best of the trademark scene: only those delivering top-quality services make the cut. However, even among this elite group, in many markets it is possible to discern a degree of stratification.
While all firms and individuals included in this guide are leaders in their field, some are considered to have an edge over their competitors in terms of reputation; we have thus devised bandings to reflect this diversity at the top end of the market.
Where appropriate, recommendations in the WTR 1000 are presented in gold, silver and bronze bands; where market commentary is more limited, they are presented in “Highly recommended” and “Recommended” groups. The bands reflect the reputations of teams and professionals relative to their peers in the field, according to our research:
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