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Portfolio Management

Cadbury and Glaxo purples suggest that colour marks can still be a grey area

Rights holders are increasingly turning to non-conventional colour marks to protect the colours associated with their brands against use by competitors. Although colour marks remain difficult to obtain, brand owners can take certain steps to enhance their chances of success.

<em>Cadbury </em>and <em>Glaxo </em>purples suggest that colour marks can still be a grey area
20 Aug 2019

North Korea establishes IP institute, Amazon intangibles tax win, and Brazil fee request: news digest

In our latest round-up, we look at retail companies leading a ‘brand health’ survey, the Belarus IP office correcting a mistake, the New York Times delving into the world of counterfeit books, and much more.

19 Aug 2019

The Trademark Company is back: founder questions law firm filing model as hiatus ends

The Trademark Company has relaunched as a legal services provider. In an exclusive interview, founder Matthew H Swyers explains the new business model and why traditional law firms shouldn't be concerned.

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18 Aug 2019

WWE’s approach to enforcement; brand squatting in Nigeria; global counterfeiting hotspots; encouraging diversity in the IP field; EUIPO warning; plus much more.

Everything we covered on WTR over the last seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

16 Aug 2019

Fifty years later, Woodstock festival gains right to sell WOODSTOCK-branded marijuana 

Woodstock Ventures, the owner of the Woodstock music festival, has won the right to use the mark WOODSTOCK to sell cannabis products in commemoration of the 50th anniversary of the famous music festival. Read more

16 Aug 2019

Wrestling with a heavyweight portfolio: exclusive interview with WWE’s IP counsel 

At the helm of WWE’s IP department reign two central figures: Lauren Dienes-Middlen and Matthew Winterroth. WTR asked them to reveal the secrets of their success.  Read more

15 Aug 2019

“A spectacular own goal”? EUIPO warns of applications with long lists of goods and services caused by its own tool

The EUIPO has warned about EUTMs with long lists of goods and services. A WTR investigation finds that the cause appears to be linked to the EUIPO’s own goods and services builder tool. Read more

News

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11 Aug 2019

USPTO warning over ‘bad actors’; Apple entering the fintech fray; Ferrari spat with German designer; Amazon extends Project Zero; plus much more.

Everything we covered on WTR over the last seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

8 Aug 2019

“Great news for the IP community” – US government authorises trademark protection in Venezuela

A General Licence has been issued by the US government that explicitly authorises the protection of all intellectual property in Venezuela. The move follows significant challenges for US companies seeking to protect their brands in the country. Read more

4 Aug 2019

“Unprecedented” USPTO application surge; FaceApp risk; inside De Beers’ brand portfolio; a blow for Red Bull; plus much more

Everything we covered on WTR over the last seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

1 Aug 2019

“Never seen anything like this” – USPTO experiences massive surge in trademark applications from China

The USPTO experienced a huge rise in trademark applications last week, with a large proportion coming from applicants in China. WTR talks with IP experts and the USPTO about how this unprecedented activity could affect all applicants. Read more

Analysis

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15 Aug 2019

Belgian appeal court tosses SPA Mineral Water’s trademark infringement claims: third parties free to use and register SPA for cosmetic products

A groundbreaking decision of the Ghent Court of Appeal has significantly increased the chances for third parties to successfully register their SPA brand in Class 3 at the Benelux and EU level. Read more

15 Aug 2019

General Court: genuine use may be established if mark as used differs from mark as registered only in insignificant respects

The decision of the EU General Court in mobile.de v EUIPO highlights that a mark owner may, in the commercial exploitation of the sign, make variations which, without altering its distinctive character, enable it to be better adapted to the requirements of the goods or services concerned. Read more

14 Aug 2019

Nigerian Trademark Registry: recent developments expected to benefit IP system

Developments that have taken place at the Nigerian Trademark Registry over the past few months have been widely welcomed by the trademark community. Among other things, it is hoped that the establishment of the new Trademark Tribunal will speed up opposition proceedings. Read more

14 Aug 2019

Matters to be addressed in future revision of Trademark Law

Earlier this year, China’s Trademark Law was rapidly revised without public consultation. This update analyses what remains to be done and what a fifth revision of the Trademark Law should cover. Read more

Research

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10 Aug 2019

Poland’s economy continues to exhibit remarkable growth, but can local brands keep up?

The former communist state has developed a strong market economy, and local brands have the opportunity to exploit these conditions to gain both domestic and international traction. Read more

26 Jul 2019

NASA has one small portfolio of trademarks, one giant global identity for its brand

In an exclusive data analysis, we find the American space agency has a minimalist portfolio – a trend among federal agencies – yet maintains a strong brand identity around the world. Read more

22 Jul 2019

What Volkswagen’s portfolio tells us about disruption in the automotive industry

With the rise of autonomous driving technology, ride-hailing companies and micromobility transportation, traditional automotive manufacturers need to evolve fast. Positively, the strength and reputation of existing brands will prove key to fighting off digital start-ups. Read more

7 Jul 2019

Monzo doubles value; fintech companies maturing to further disrupt the market

Digital banking giant Monzo announced last month it will be launching in the United States. While this is a significant move for the fledgling company, its trademark portfolio shows it is still well in the start-up phase. Read more

Insight

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1 May 2019

Can you trademark sounds, smells, colours, motions and flavours?

Trademarks are much more than a logo used to identify a brand. Non-traditional trademarks using sounds, colours and shapes have exploded onto the scene, bringing notoriety to many a business and brand. Read more

1 May 2019

Colour marks gain popularity in Russia

Colour trademarks are growing in popularity in Russia. However, to ensure their registration, the colour in question must be capable of sufficiently distinguishing the product or service and its origin. Read more

1 May 2019

Protecting fashion and cultural expressions

Protecting the knowledge and traditional cultural expressions of different cultures and indigenous communities is a complex task. Opinions are divided, but one route may involve IP rights to protect traditional forms of innovation and creativity. Read more

1 May 2019

Protection for non-traditional trademarks lags behind in China

Although China recognises non-traditional marks, it is still rare for them to secure protection. Nevertheless, the situation and the market are improving and applicants will one day be able to effectively protect their rights in all types of trademark in China. Read more

Trending

1

Warning issued over brand name squatting in Nigeria: how to fight back 

2

Wrestling with a heavyweight portfolio: exclusive interview with WWE’s IP counsel 

3

“A spectacular own goal”? EUIPO warns of applications with long lists of goods and services caused by its own tool

4

“Never seen anything like this” – USPTO experiences massive surge in trademark applications from China

5

“Great news for the IP community” – US government authorises trademark protection in Venezuela

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Nancy Satiko Caigawa
Partner
Sao Paulo, Brazil
Kasznar Leonardos Intellectual Property
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