News & Analysis

Latest content

Support for Ukraine; EUIPO SME Fund update; ICANN debates; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

27 March 2022

The 10 Commandments of trademark commentary: a community resource

This week’s opinion piece offers a free-to-view rundown of the 10 golden rules to follow, which we encourage the community to share.

26 March 2022

INTA announces Grand Finale venue; Elden Ring IP to expand beyond games; Stüssy versus Shein – news digest

In our latest round-up, we look at 1,270 malicious trademark applications being rejected by the CNIPA, the Slovenian IP Office launching social media accounts, and much more.

25 March 2022

NFTs: a new tool for promoting pharmaceutical brands or a legal minefield?

In this co-published analysis, Sunstein’s Lisa M Tittemore and Natalie A Salas dive into the metaverse and explore what NFTs could mean for pharmaceutical brands.

25 March 2022

Action for Ukraine: how one IP attorney is helping those in need

We spoke to a Brussels-based trademark lawyer on a personal mission to help those affected by the Russian invasion.

24 March 2022

Alternative domains and the metaverse: time for brands to step up?

The latest wave in internet domains on decentralised roots is rife with potential opportunity and risk, making now the time for brands to consider their stance.

23 March 2022

The SME Fund: how collaboration breeds success for all

EUIPO deputy executive director Andrea Di Carlo presents an update on the SME Fund and a glimpse into the office’s future efforts to support small businesses.

23 March 2022

WTR Brand Elite analysis: February 2022

Featured in Stock market performance

The WTR Brand Elite tumbled nine points in the month ending 28 February, hitting its lowest level in a year.

22 March 2022

Hong Kong to strengthen IP regime, senators seek to combat copyright theft, EUIPO celebrates EUTM milestone – news digest

In our latest round-up, we look at the signing of an online marketplaces bill by the Colorado governor, Belgian authorities shutting down an illegal cigarette factory, a warning to franchise operators struggling to suspend operations in Russia, and much more.

22 March 2022

United States returns to top of nation brand rankings, Russia’s soft power collapses

Brand Finance has released its 2022 Global Soft Power Index, which tracks the global perception of nation brands.

21 March 2022

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