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JD.com leverages relationship with LVMH to boost its own reputation

All the brand’s touchpoints are covered, giving the e-commerce giant a leg up in a competitive market

JD.com leverages relationship with LVMH to boost its own reputation
Amazon bans hundreds of Chinese brands; record-breaking year at UKIPO; Netflix acquires Roald Dahl rights – news digest
24 Sep 2021

Amazon bans hundreds of Chinese brands; record-breaking year at UKIPO; Netflix acquires Roald Dahl rights – news digest

In our latest round-up, we look at Japanese companies urged to prepare for litigation in China, the UKIPO rejecting attempts to register footballer names, and much more.

Victoria’s Secret on the up, while General Motors grapples with recall challenge in latest <em>WTR </em>Brand<em> </em>Elite analysis
23 Sep 2021

Victoria’s Secret on the up, while General Motors grapples with recall challenge in latest WTR Brand Elite analysis

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices.

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23 Sep 2021

Live updates: IP offices implement measures in wake of coronavirus crisis

As the novel coronavirus epidemic continues to spread across the globe, WTR provides an updated look at measures that national IP offices have launched in response. Read more

23 Sep 2021

Dogecoin clean-up operation proves it does not pay to wait

The creators of meme-currency Dogecoin are facing an uphill battle to register their rights and fend off third-party applications, but other inventors can learn a lot from their troubles. Read more

22 Sep 2021

Brand owners not blamed for counterfeits, but they still suffer the most

Electronics shoppers are most likely to cut ties with an official brand online after the accidental purchase of a fake, while unintentional counterfeit buys happen most often in the fashion space. Read more

22 Sep 2021

Canadian IP Office pledges to reduce examination delays: exclusive update

The Canadian IP Office is confident that efforts to address ongoing delays in examination are yielding positive results, but more needs to be done. Read more

21 Sep 2021

Philippines IP office seeks to form IP task forces as agencies react to WIPO innovation report

The IPOPHL has published an ambitious call for renewed partnerships between the corporate and academic worlds in the wake of a new WIPO report. Read more

21 Sep 2021

Volkswagen drops ‘.brand’ new gTLD; Ice Cube likeness claim fails again; Watercress added to UK GI list – news digest

In our latest round-up, we look at how verification sticker labels are reducing counterfeit seed cases in Kenya, Nodwin Gaming acquiring an IP portfolio, and much more. Read more

21 Sep 2021

USPTO sanctions another attorney for signing off trademark applications from China without proper checks

The OED has published a new order regarding a US licensed attorney who admitted to performing ‘inadequate’ reviews of trademark filings as part of a business relationship with a foreign firm. Read more

20 Sep 2021

Online marketplaces in Indonesia that should be on counterfeit enforcement radars

In the next instalment in our regular series identifying the digital marketplaces that brand owners should monitor as part of their global anti-counterfeiting efforts, we head to Indonesia. Read more

20 Sep 2021

Brand activity propels Korea up innovation rankings as China edges nearer to top 10

WIPO has published its 2021 Global Innovation Index, with brand-related activity propelling Korea into the top five of its innovation rankings for the first time. Read more

19 Sep 2021

Microsoft named most intangible company; Emma Raducanu brand issues revealed; USPTO fraudster sentenced; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

18 Sep 2021

Ray-Ban Stories is one to watch

Facebook and Essilor Luxottica’s cutting-edge smart glasses are a bold new move in wearable tech – and one that trademark owners should keep an eye on. Read more

17 Sep 2021

Why 2021 could be the year China’s trademark volume starts to decline

A decade of explosive growth has greatly altered the country’s IP and brand ecosystems, but preliminary numbers indicate negative growth is a very real possibility this year. Read more

17 Sep 2021

Emma Raducanu trademark misreporting; new INTA resolution; Oreo and Pokémon team up – news digest

In our latest round-up, we look at US Customs unveiling a dedicated centralised inspection facility in Los Angeles, the Kroger Co joining Buy Safe America, and much more. Read more

16 Sep 2021

Apple overtakes Amazon as most intimate brand

Apple has overtaken Amazon at the top of MBLM’s annual Brand Intimacy Study, highlighting the power of smartphone brands to build strong emotional ties with consumers. Read more

16 Sep 2021

Scammer takedown: USPTO solicitation fraudster fined $4.5m and sentenced to prison

The US Department of Justice has announced a significant win in the fight against trademark solicitation scams, with a Latvian national sentenced to more than four years in prison for defrauding thousands of USPTO trademark registrants. Read more

16 Sep 2021

All eyes on SCOTUS: dispelling confusion on initial interest confusion

A longstanding circuit split could be resolved if the US Supreme Court accepts certiorari in a case that hinges on the initial interest confusion doctrine. Read more

16 Sep 2021

How to weather the coming storm of ex parte cancellations

The Long Read: Winterfeldt IP Group’s Brian Winterfeldt and David Rome prepare for the purge of ex parte cancellations in the United States by offering practical considerations and key strategies for brand owners and practitioners alike. Read more

16 Sep 2021

Microsoft wrestles world’s most intangible company crown from Apple

Microsoft has been named the world’s most intangible company, with its intangible asset value approaching $2 trillion. Read more

15 Sep 2021

Inconsistency, fraud, laundering – research decries challenges for cannabis companies at the USPTO

A new study has investigated the so-called ‘trademark laundering trap’ that cannabis companies face if they seek brand protection at the USPTO. Read more

15 Sep 2021

Online marketplaces in Vietnam that should be on counterfeit enforcement radars

In the next instalment in our regular series identifying the digital marketplaces that brand owners should monitor as part of their global anti-counterfeiting efforts, we head to Vietnam. Read more

14 Sep 2021

USPTO trademarks on sale as NFTs; thousands of duplicate filings in China; Australia joins DesignView – news digest

In our latest round-up, we look at Nordstrom trimming its private portfolio to strengthen brands, Firefly becoming the North America licensing agency for Pan Am, and much more. Read more

14 Sep 2021

Dettol owner revamp helps brand protection shine

How the team responsible for protecting the likes of Dettol and Lysol juggles broader corporate identity questions with a growing portfolio under constant threat of infringement. Read more

13 Sep 2021

Emma Raducanu, the brand: why trademark protection needs to be a priority for tennis superstar

Tennis player Emma Raducanu could become a “billion-dollar sports star” through commercial deals, but reaching that potential will require effective brand protection – with one expert claiming delay could result in costly legal battles. Read more

13 Sep 2021

Craft Europe steps up advocacy for new non-agricultural GI regime

Speaking to WTR, a spokesperson for the group argues that such a regime would have economic, sustainability and anti-counterfeiting benefits for EU and non-EU rights holders. Read more

13 Sep 2021

Biggest-ever raid proves UK role in global counterfeiting

As the UK police stages its biggest ever anti-counterfeiting operation, a new UKIPO report reveals where and how infringement is occurring. Read more

12 Sep 2021

Ford interview exclusive; PAVIS-Novagraaf acquisition; how to build a firm brand; and much more

Everything we covered on WTR over the past seven days – and all you need to know from the world of trademarks to set yourself up for the start of another busy week. Read more

11 Sep 2021

Why Washington Football Team should stick with temporary name

As the 2021 NFL season gets underway, the shortlist of new names for the Washington Football Team has narrowed – but change may not be the best option. Read more

10 Sep 2021

Marvel always possessed the ‘House of Ideas’, but it had to learn how to unleash its IP

A major strategy shift in the early 2000s resulted in increased licensing engagement, and the company has continued to be proactive in brand monetisation since, to great success. Read more

10 Sep 2021

CIPO backlog update; Georgian GI dispute; Puma partners with Nintendo – news digest

In our latest round-up, we look at the current backlog of unexamined applications at the Canadian Intellectual Property Office, a new rapid authentication test for whisky, the latest warning about trademark scams, and much more. Read more

9 Sep 2021

11 steps to build your firm’s brand and win more clients

The Long Read: Elyssa LeFevre Chayo of Firm Forward LLC sets out key ways to help IP law firms practice what they preach when it comes to strategic brand management. Read more

9 Sep 2021

Online marketplaces in the UK that should be on counterfeit enforcement radars

In the next instalment in our regular series identifying the digital marketplaces that brand owners should monitor as part of their global anti-counterfeiting efforts, we head to the UK. Read more

8 Sep 2021

How Ford is redefining itself – starting with legacy trademarks

Evolving industries and a renewed brand focus require a new way of navigating trademark issues, reveals Ford chief trademark counsel Sharon Sorkin. Read more

8 Sep 2021

Mysterious Black Lives Matter trademarks cause headaches for applicants and representatives

Two new trademark applications covering terms related to the Black Lives Matter movement have been filed in the United States. Read more

8 Sep 2021

Questel completes Novagraaf and PAVIS acquisition: NovumIP integrated behind master brand

IP solutions provider Questel has closed the acquisitions of IP service provider PAVIS and consulting group Novagraaf, deepening its brand offerings. Read more

7 Sep 2021

Starting afresh: the new face of Ford trademarks

Chief trademark counsel Sharon Sorkin reveals how she has been realigning legal with Ford’s renewed brand priorities in her first two years on the job. Read more

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