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10 important academic findings about trademarks from the past 12 months

Over the past 12 months, WTR has reported on various academic studies spanning an array of trademark-related issues – with exclusive insights from the authors to boot. Here, we pick out 10 of the key takeaways that brand professionals need to know.

10 important academic findings about trademarks from the past 12 months
24 May 2019

Elder Scrolls dispute resolved, new UGGs litigation launched, and Hogan Lovells tie-up: news digest

In our latest edition, we look at a strategic partnership between Hogan Lovells and Anaqua, Elder Scrolls settling its video game trademark dispute, Siegel+Gale announce their new head of strategy, and much more.

23 May 2019

“Heroes of the European economy” – major new study reveals link between IP protection and SME success

A joint study between the European Patent Office and the EU Intellectual Property Office has evidenced a clear correlation between the success of small to medium-sized businesses and their utilisation of intellectual property. 

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22 May 2019

“It’s going to make my life much better” – industry experts welcome SCOTUS licensing decision

The Supreme Court of the United States (SCOTUS) has ruled 8-1 in Mission Product Holdings v Tempnology LLC, with one legal expert telling WTR that the ruling helps to create a more stable trademark licensing market. Read more

22 May 2019

“Consolidation is powerful” – no slowdown in takeovers expected in IP service providers sector

The non-legal trademark services industry has been the focus of increased investment and M&A activity in recent years. WTR spoke to a number of major players to ask whether they expected consolidation or collaboration to be the norm in future. Read more

21 May 2019

WTR Industry Awards winners revealed as in-house excellence celebrated

We reveal the winners from this year’s WTR Industry Awards, with those honoured including the trademark teams from 7-Eleven, FIFA, HBO, Intel, MetLife, Netflix, Nintendo of America, The Scotch Whisky Association, Toyota Motor Corporation and Zoetis. Read more

21 May 2019

INTA 2021 speculation, blockchain TLDs, ‘.sucks' new approach, and brand protection the Amazon way: INTA 2019 day three report

We’re over the halfway mark of the INTA Annual Meeting and the WTR editorial team have been running between sessions, meetings and receptions to bring you the latest stories and insights. Read more

20 May 2019

INTA president lays down the gauntlet, puppy love, baffled by Brexit, and avoiding spoilers: INTA 2019 day two report

The Monday of the INTA Annual Meeting is often the busiest of the event. Trying to keep up with the rapid pace of activities, the WTR editorial team presents highlights from another jam-packed day. Read more

20 May 2019

Brand protection on TikTok: what rights holders need to know about the fast-growing social media platform

Chinese social network TikTok is growing rapidly, with over 1 billion downloads in the past 12 months. For rights holders, it is a platform that needs to be on the radar, with research from WTR finding issues that brand owners should be aware of. Read more

19 May 2019

Brexit, China, surplus and SMEs: takeaways from Christian Archambeau’s first press briefing as EUIPO head

Christian Archambeau sat down with journalists earlier today in what was his first press briefing since he became executive director of the EUIPO. In a wide-ranging discussion, he revealed various plans that the office has in the works. Read more

19 May 2019

Trademark pirates attack, sustainable freebies, parasite brands, and GIview in the works: INTA 2019 day one report

The great and the good of the trademark industry have descended on Boston for INTA’s 2019 Annual Meeting. Here’s what caught our attention yesterday and on today’s first full day of proceedings… Read more

19 May 2019

What brands need to know about the trademark activity of Michael Gleissner

WTR has reported extensively on the massive trademark filing operation of multimillionaire businessman Michael Gleissner. For those not fully aware of this activity, we have put together an infographic that illustrates the potential impact for brands. Read more

18 May 2019

Meet the WTR team and pick up some freebies

The WTR team has arrived in Boston for this year’s Annual Meeting. If you are in town, then visit us in the exhibition hall at stands 918/920 to meet the crew and pick up some of our latest publications. Read more

18 May 2019

“We need to drive home the message” – INTA study reveals Generation Z’s attitude to counterfeits

The INTA has published a major new study on Generation Z’s attitude to brands and counterfeits, revealing that 57% believe their money is better off benefiting the local counterfeit seller than big conglomerates.  Read more

17 May 2019

INTA Annual Meeting is a record-breaker, Brexit energy drink denied, and Florida Man trademark spat: news digest

In our latest round-up, we look at a new study that finds 25% of online purchases are for fakes, the EU General Court ruling on a NEYMAR mark, counterfeit containers seized in Malta, tips on making a brand matter, and much more. Read more

17 May 2019

P&G’s new start-up mindset will reinforce its position in the market  

Direct-to-consumer brands have proved to be a problem for the American consumer goods behemoth Procter & Gamble, but a new customer-centric strategy combined with data resources could help the company regain lost ground. Read more

16 May 2019

Alibaba issues IP protection report; expands on future plans in exclusive interview

Alibaba has released its IP Protection Annual Report, revealing that it provided 1,624 IP-related leads to law enforcement in 2018. Speaking to WTR, Alibaba Group's Matthew Bassiur reveals some of the company's ambitious future brand protection plans. Read more

16 May 2019

TrademarkNow launches SME offering as IP service providers look to bring trademark tools to the masses

TrademarkNow has released a new pay-per-search platform that promises to help SMEs with clearance search – demonstrating that it is no longer just the major corporations being targeted with paid trademark platforms. Read more

16 May 2019

It’s time for the INTA 2019 Annual Meeting: WTR's unofficial guide to Boston

The INTA Annual Meeting is about to kick off, and for delegates that are able to squeeze in some R&R time, we reached out to a cohort of Bostonian trademark experts to get their recommendations for what to do while in the city on a hill. Read more

16 May 2019

From Apple to Zwilling: the world’s leading corporate trademark professionals revealed

Released today, the third edition of the WTR 300: The World’s Leading Corporate Trademark Professionals identifies the individuals deemed to be the leading lights of the corporate trademark world.  Read more

16 May 2019

What you need to know before the controversial Sky v Skykick case hits the CJEU

On Monday, the Court of Justice of the European Union holds a hearing in the closely followed Skykick case. We look at how this case could have a significant impact on trademark practice. Read more

15 May 2019

Improving collaboration between rights holders and Chinese authorities – exclusive guest post

Jack Chang, special counsel to the chair of L Brands International and one of the founders of the Quality Brands Protection Committee, provides insight into working more effectively with Chinese authorities in IP crime cases. Read more

14 May 2019

Brexit Party versus Change UK, Hells Angels victory, and INTA Annual Meeting on the up: news digest

In our latest edition, we look at Guns ‘N’ Roses moving to protect a trademark, Indian farmers prevailing over PepsiCo in a potato legal battle, top Indian brands backing underdogs in Cricket World Cup, and much more. Read more

14 May 2019

Free-to-view global anti-counterfeiting guide now available

The 2019 edition of Anti-counterfeiting – A Global Guide, which provides trademark and brand protection professionals with critical guidance on anti-counterfeiting laws, procedures and strategies, is now available to view online. Read more

13 May 2019

How the next South African government will impact trademark professionals

The people of South Africa took to the polls last week, with the country’s president Cyril Ramaphosa leading the ANC party to victory with its lowest majority ever. We explore what trademark practitioners should expect from the ANC’s next five years. Read more

13 May 2019

“Time for our political leaders to get involved” – war of words escalates after UGG decision in favour of Deckers

A jury in the US has found that Australian Leather wilfully infringed a trademark registered to Deckers Outdoor Corporation. The defendant has vowed to appeal, with one member of its legal team calling on the Australian government to intervene. Read more

13 May 2019

“Unusual and very risky” – warning to brands as Venezuelan IP office launches cash payments of fees

The Venezuelan IP Office has introduced a new payment method involving paying cash deposits at a specific bank branch. Experts describe the process as complicated and have warned of significant risks. Read more

10 May 2019

Morocco’s stable ecosystem is an opportunity for brands, particularly those in cosmetics and pharmaceuticals

Morocco is set to become an increasingly important jurisdiction, acting as an access point for both European and African businesses to expand abroad. The government’s international outlook means this emerging market could be the new frontier for growing brands. Read more

10 May 2019

Scotch Whisky in Korea, Pakistan IPO tackles fakes, and Samsung domain: news digest

In our latest round-up, we look at applications rising at the Philippines IP Office, a perfume trademark battle, a debate over whether the Wikipedia brand has been tarnished by WikiLeaks, and much more. Read more

10 May 2019

IP takes backseat in Australian election as trademark practitioners grapple with recent law amendments

With campaigning in the Australian federal election in full swing, WTR finds that practitioners on the ground are not bracing for change based on the election result, but are adapting to recent legislative changes that international brand owners should be aware of. Read more

10 May 2019

USPTO trials software to tackle fake specimens; downgrades growth expectations

USPTO director Andrei Iancu has expanded on efforts to tackle fake specimens of use on the US trademark register and the unauthorised practice of law, and provided an update on anticipated filings growth. Read more

9 May 2019

New report offers key tips to incentivise risk-averse CEOs to register trademarks

A recent report provides a number of key incentives for “risk-averse CEOs” to undertake trademark-related activity as a means of encouraging product development.  Read more

8 May 2019

“Unprecedented” – USPTO suspends API access but pledges to work with IP service providers to mitigate impact

Earlier this week, the USPTO suspended its TSDR API following a spike in data scraping that has impeded the work of internal employees. However, IP technology vendors have confirmed it will impact some of their services. Read more

7 May 2019

E-sports influencers, first GI registration in Cambodia, and ICANN phishing campaign: news digest

In our latest edition, we look at a study on fakes being sold around Mother’s Day, CompuMark and WebTMS partnering up, Louis Vuitton seeking legal action against a Chinese entity, and much more. Read more

7 May 2019

‘.club’ TLD launches new trademark protection offering – with some major caveats

The registry operator of the ‘.club’ TLD has launched a service designed to offer qualified brands and trademark owners “comprehensive” protection in the namespace. However, there are significant caveats and restrictions. Read more

3 May 2019

“Just be respectful” – why brands must wise up to indigenous IP rights

WTR analyses how indigenous cultures are protecting their intellectual property and speaks with an expert on how trademark practitioners must be more aware of this burgeoning field of rights. Read more

3 May 2019

Iceland IP office new name, Marvel takes on BlackBerry, and Burger King serves up unhappy meal: news digest

In our latest edition, we look at the annoying habits of brands, a molecular-sized anti-counterfeiting device, the Argentina IP office launching on social media, and much more. Read more

3 May 2019

“29 and counting” – Canada sets plain packaging date as dominoes continue to fall

The government of Canada has confirmed when new regulations for plain packaging on tobacco products will come into force, as the spread of plain packaging continues at an increasingly rapid pace. Read more

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