4 Jan
2021

Five years on: the current state of non-traditional marks in Japan

Half a decade after the law was changed to allow the registration of non-traditional marks, application numbers have dropped dramatically. A breakdown of the figures and exclusive insight from representatives of the Japan Patent Office provide clues as to the future of such marks in the country.

Kensaku Takase

Partner

Baker McKenzie

[email protected]

Yuka Matsuzawa

Associate

Baker McKenzie

[email protected]