Market Insight

Updates from an international team of correspondents who report on recent developments in trademark law and practice in their home jurisdictions, as well as strategic issues and those relating to brand protection, portfolio management and value creation.

Become an exclusive industry or jurisdiction contributor on Market Insight for WTR.

Contact Us
Filter by Industry or Jurisdiction

Western Balkans

27 OCTOBER 2022

Striking the balance between consumer protection and IP rights

The Serbian IP Office currently takes a strong position on similar marks, disallowing letters of consent, even though the law is unclear on this point. This stance has created a challenging environment for trademark owners while providing little extra benefit for consumers.

06 OCTOBER 2022

Top tips for registering colour marks in Serbia

Whereas trademarks consisting of multiple colours are relatively easy to register, single-colour marks may only acquire distinctiveness through use. Serious and long-term use needs to precede such an application in order for it to be successful.

10 FEBRUARY 2022

How to mitigate undue seizure risk when shipping marked goods to the Balkans

An annual Customs surveillance petition for trademark owners can offer various benefits for trademark owners shipping goods across international borders

25 NOVEMBER 2021

When refiling is a better option than renewing

There are valuable strategic benefits to refiling a trademark that has gone unused instead of renewing it - particularly in Serbia and Kosovo - with avoiding cancellation due to non-use being just one.

28 OCTOBER 2021

Key knowledge for filing oppositions in the Balkans

While oppositions are a crucial tool throughout the Balkans, local knowledge of everything from proof of use, lack of response, relative grounds, hearings and appeals processes, is critical for trademark filing success.

23 SEPTEMBER 2021

Seven rules for overcoming provisional refusal based on relative grounds in Serbia

In February 2020 Serbian IP regulations overhauled its opposition system, however the Serbian IP Office may still examine new applications for relative grounds for refusal. These seven tips will help trademark owners unfamiliar with the system to avoid provisional refusals and therefore save time and expense.

15 JULY 2021

Guide to (re)protecting IP rights in Kosovo

As the number of trademark trolls in Kosovo increases, it is vital that brand owners ensure that their IP portfolios are secure.

Unlock unlimited access to all WTR content