10 Jul
2021

INTA’s Iceland case amicus brief throws the spotlight on the registrability of country names as trademarks

This week INTA submitted an amicus brief on the registrability of country names as trademarks before the EUIPO’s Grand Board of Appeal. While focused on the Iceland brand, the outcome in the cases could impact how companies approach brand name development in future.

Trevor Little

Author | Editor

[email protected]

Trevor Little