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ECTA 2020 postponed; Stone Brewing case update; another Chinese perspective on coronavirus – news digest

In our latest round-up, we look at counterfeit Rolex watches being seized in Philadelphia, WIPO giving an update on World IP Day, preparing for a trademark filing flurry linked to Harry and Meghan, and much more.

ECTA 2020 postponed; Stone Brewing case update; another Chinese perspective on coronavirus – news digest
Coronavirus and fakes: brand owners warned of stark rise in online counterfeits and fraudulent ads
30 Mar 2020

Coronavirus and fakes: brand owners warned of stark rise in online counterfeits and fraudulent ads

New research has found a huge increase in use of social media platforms in recent weeks, with further findings revealing that counterfeiters are taking advantage of the covid-19 crisis.

From the <em>WTR</em> archive: interviews with trademark industry leaders
28 Mar 2020

From the WTR archive: interviews with trademark industry leaders

To kick off this new regular series looking back through our archive of world-class trademark content, we present five exclusive interviews with corporate brand leaders.

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27 Mar 2020

Twitter: the land of risk and opportunity

The social media giant has found its voice, and is helping others to build and differentiate their own brands Read more

27 Mar 2020

Success for Cypriot halloumi producers as CJEU sends BBQLOUMI case back to General Court

In opposition proceedings involving the mark BBQLOUMI and the earlier collective mark HALLOUMI, the Court of Justice of the European Union has ruled in favour of the Cypriot halloumi producers and referred the case back to the General Court. Read more

25 Mar 2020

While ‘Tokyo 2020’ will now take place in 2021, brands will get their time to shine

The Olympics is a world-renowned brand which lends its powerful reputation to its partners and sponsors. Given its reach and reputation, the IOC does not play around with its trademark protections. Read more

25 Mar 2020

Protected designation of origin: Nosecco evokes Prosecco

The decision of the UK Intellectual Property Office in opposition proceedings against a mark containing the word ‘Nosecco’ shows that protected designations of origin can benefit from a lower hurdle of evocation when compared with likelihood of confusion. Read more

News

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24 Mar 2020

Praise for the Police IP Crime Unit's coronavirus counterfeits swoop; Katy Perry clothing spat; Iceland amends fees – news digest

In our latest edition, we look at the arrest of a man producing fake coronavirus testing kits, a personal message from the INTA president, Nominet’s new approach to seized domains, and much more. Read more

13 Mar 2020

Coronavirus phishing warning; USPTO responds to WIPO election; Microsoft sued in Azure dispute – news digest

In our latest edition, we look at lawyers decrying ‘dumb’ and ‘gross’ coronavirus vaccine trademarks, the UK police seizing over £7 million in suspected fake goods, and much more. Read more

9 Mar 2020

Budget planning, diversity, ROI, social media criticism – trademark management and enforcement takeaways from industry experts

Takeaways from the latest WTR events, including tips on budget management, proving return on investment on enforcement spend, responding to reputational crisis and facilitating diversity and inclusion in the trademark industry. Read more

25 Feb 2020

International Anti-counterfeiting Coalition relocates annual conference to Rome; WIPO election heats up; BlackBerry dispute – news digest

In our latest round-up, we look at unauthorised SUSSEX ROYAL trademark applications being filed across the globe, PepsiCo purchasing a Chinese snack brand, the USPTO giving an update on its engagement efforts, and much more. Read more

Analysis

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20 Mar 2020

Singapore’s goal of achieving top-tier status as a hub of innovation and IP looks attainable

Its local brands have an international focus, and big global names also flock to this market. Read more

13 Mar 2020

Class 9 applications skyrocket due to expansion – and domination – of the tech industry

Data analysis shows that software is the most popular product, and gaming companies are some of the top applicants within the industry. Read more

21 Feb 2020

Football: a game where every brand wins

Football teams and corporates are cashing in on brand value, but a changing industry means clubs need to use new methods to continue strengthening their presence and engagement levels. Read more

14 Feb 2020

China’s rapid expansion has made a lasting impact on the trademark landscape, with more to come

Trademark output may be finally slowing down, but local brands are just getting started. Lawyers should therefore keep their eyes peeled as businesses shift their sights abroad. Read more

Research

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7 Feb 2020

Can anything stop Amazon?

The brand is on a roll with a show-stopping 2019, but the future is not without challenges. Read more

24 Jan 2020

Brand Tracker: the filing trends of the world’s most valuable brands

In the first instalment of a new series, we track the trademark filing activity of the world’s most valuable brands – revealing that Mercedes-Benz may be gearing up to launch an AI assistant. Read more

13 Dec 2019

Uber’s loss of its London licence a reminder of the importance of brand reputation: data analysis

Safety is the most critical component of brand building in the ride-hailing app environment, but hinging success on such a volatile factor could be risky. Read more

1 Nov 2019

Brands could be the centre of renewed focus during Israel’s scale-up phase

The start-up nation’s register is dominated by foreign applicants but, as the government throws its weight behind maturing businesses, strong branding will help domestic companies to become a feature of the economy. Read more

Insight

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16 Jan 2020

Online brand protection takeaways: tales from the trenches

Throughout 2019 WTR hosted a number of events that provided practical, strategic brand protection takeaways. Below are some of the key action points and insights. Read more

1 May 2018

Recent and developing trends in false advertising disputes

A group of senior trademark and brand professionals convened in New York in January to discuss recent and developing trends in false advertising law. This special report details some of the key points and presents essential takeaways. Read more

1 Nov 2017

Italy: Salumi shows how innovative packaging can be crucial for food and beverage sector

Rights holders’ innovative use of design demonstrates that in the modern market, food packaging is a vital advertising tool which is also eligible for IP rights protection. Read more

1 Nov 2017

India: Food and beverage products in the branding crosshairs

As the Indian food and beverage market becomes increasingly alluring to brand owners, the courts are witnessing an eruption in trade dress protection and advertising disputes. Read more

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