Food and Beverage

“A significant blow for Cadbury” – UK Court of Appeal decision puts purple trademark at risk

According to experts, the decision at the UK Court of Appeal leaves Cadbury's purple trademark “vulnerable” and could spur competitor Nestlé to consider options in terms of cancelling the registration.

“A significant blow for Cadbury” – UK Court of Appeal decision puts purple trademark at risk
30 Nov 2018

Finnish IP office launches chatbot, Lazada signs MOU and JPO fakes campaign: news round-up

In our latest round-up, we look at luxury brands avoiding Black Friday discounts, Edible Arrangements filing a trademark lawsuit, a huge counterfeit haul in Paraguay, and much more.

19 Nov 2018

Netflix tops simplicity ranking as ease of use identified as driver of brand value  

New research has named Netflix as the world's ‘simplest’ brand, with the company leapfrogging Aldi, Google and Lidl to take top spot.

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30 Nov 2018

General Court does not bottle it in 3D trademarks ruling

In Wajos GmbH v EUIPO, the EU General Court has confirmed that a 3D trademark can consist of the shape of goods or their packaging. Read more

28 Nov 2018

Italian consortium prevents registration of EMILIANA by Chilean wine producer

Iceland’s Patent Office has upheld an opposition filed by Consorzio Tutela Vini Emilia – the Italian association for the protection of the GI ‘Emilia’ for wine – against the registration of EMILIANA by a Chilean wine producer. Read more

23 Nov 2018

Australian salumi manufacturer defeats Italian food giant in trademark battle over logo

Australian salumi manufacturer Borgo Salumi has defeated an attempt by Italian food giant AIA Agricola Italiana Alimenare to stop it from registering the logo that it had used for decades. Read more

16 Nov 2018

Cheesy CJEU decision, Black Friday counterfeit risk and Elon Musk in stand-off with Tequila Regulatory Council: news round-up

In our latest round-up, we look at Elon Musk's attempts to secure Tequila-related brand rights, the CJEU's decision that the taste of food cannot be protected by copyright, and the heightened risks of buying counterfeits on Black Friday. Read more

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17 Oct 2018

Amazon overtakes Microsoft to top intangible value ranking; research calls for “revolution” in accounting

Amazon.com has overtaken Microsoft as the company boasting the highest level of intangible value. However, the picture is different when only disclosed intangible value is considered. Read more

12 Oct 2018

Coca-Cola dispute sparks censorship debate, Alfred Dunhill scores big in China, and Belt and Road IP cooperation: news round-up

In our latest round-up, we look at how brands should share bad news, why Chinese companies have been accused of “poor branding”, Silk Road member states strengthening IP cooperation, and more. Read more

5 Oct 2018

Kavanaugh testimony sparks beer trademark, Canada Goose admits fakes are beneficial, and UK food fraud concern: news round-up

In our latest round-up, we look at Colombia’s national IP office launching an accelerated trademark form for commercial brands, Toys-R-Us cancelling its brand auction, and much more. Read more

2 Oct 2018

Philippines IP Office to begin mandatory mediation, Donuts adds rights protection feature, and KFC versus KKFC: news round-up

In our latest round-up, we look at the USPTO collaborating with Saudi IP authorities, a reported rise in fake Irish whiskey, the Kenyan government blaming border countries for its fakes problem, and much more. Read more

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15 Nov 2018

General Court: black-and-white registration certificate does not satisfy requirements for representation of earlier figurative mark   

In opposition proceedings between Aldi Einkauf and Aldo Supermarkets, the EU General Court has held that submitting a copy of a national registration certificate in black and white did not satisfy the conditions governing the representation of the earlier mark. Read more

12 Nov 2018

General Court: name of spa town eligible for registration for mineral waters

The EU General Court has annulled a decision of the EUIPO in which the latter had found that the mark DEVIN - the name of a Bulgarian spa town - for mineral waters was descriptive of the geographical origin of the goods. Read more

2 Nov 2018

Bacardi’s application for 42 BELOW sunk by non-registered national trademark

The EU General Court has confirmed that there was a likelihood of confusion between Bacardi’s mark 42 BELOW for alcoholic beverages and the earlier non-registered mark VODKA 42 used in the Czech Republic and Slovakia for the same goods. Read more

30 Oct 2018

Battle over TRIDENT trademark in Australia continues

In Trident Seafoods v Trident Foods, the Federal Court of Australia has allowed Trident Foods to retain its registrations for TRIDENT in Class 29, despite the mark not having been used in relation to Class 29 goods during the relevant period. Read more

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10 Aug 2018

Food delivery marks on the rise, as Starbucks leads the way in restaurant brand filings: exclusive data analysis

In this week’s industry data report we look at the food service industry. We reveal that Starbucks has the most robust trademark portfolio in the industry, the rise in 'food delivery' applications, and more. Read more

13 Jul 2018

Madrid System fails to have an impact for local filers: an analysis of the Indonesian trademark market

In this country data report, we hone in on the fast-growing Indonesian trademark market, revealing that the country’s recent accession to the Madrid Protocol has had little impact on local filers, while US applicants have been making the most of the new filing option. Read more

8 Jun 2018

Growth of food and drink brands remains flat, but Chinese register sees explosion in filings: exclusive data analysis

In our latest industry data report, we inspect the food and beverage sector, finding that brand growth has been limited in this dynamic and challenging market. We also take a close look at overarching application trends. Read more

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1 May 2018

Recent and developing trends in false advertising disputes

A group of senior trademark and brand professionals convened in New York in January to discuss recent and developing trends in false advertising law. This special report details some of the key points and presents essential takeaways.

1 Nov 2017

India: Food and beverage products in the branding crosshairs

As the Indian food and beverage market becomes increasingly alluring to brand owners, the courts are witnessing an eruption in trade dress protection and advertising disputes. Read more

1 Nov 2017

Mexico: Make your product pop – but make sure it is well protected

Products need innovative strategies to stand out on shop shelves, especially in the food and beverage sector. While such marketing can increase sales, it also risks compromising trademark protection Read more

1 Nov 2017

Russia: Shifting tides of protection in the food and beverage sector

Although trade dress is an essential tool for brand owners trying to boost consumer recognition in the food and beverage sector, enforcing trademark protection can be a thorny issue Read more