Food and Beverage

Uber’s loss of its London license a reminder of the importance of brand reputation: data analysis

Safety is the most critical component of brand building in the ride-hailing app environment, but hinging success on such a volatile factor could be risky

Uber’s loss of its London license a reminder of the importance of brand reputation: data analysis
13 Dec 2019

“Europe is not yet prepared” – reaction as Cannabis mark ruled unregistrable by EU court 

The General Court of the European Union has ruled against a trademark due to its implied links to illegal narcotics. Industry experts give their reaction.

13 Dec 2019

Nestlé ice cream brand sale, Somalia registry resumes, and IP issues of Greta Thunberg: news digest

In our latest round-up, we look at Swiss IP court data being released, Brand Finance getting certified, Fred putting its intellectual property up for sale, the Austrian IPO launching some new online services, and much more.

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12 Dec 2019

Going undercover – tips for monitoring the Central Asia counterfeiting market

As the most developed region in Central Asia, Kazakhstan serves as a transit point for counterfeit goods that are produced in China and trafficked to Russia and then Europe. However, there are legal measures that brand owners can take while awaiting improvements to the existing IP legislation. Read more

10 Dec 2019

Are KITCHEN HEROES K and HERO similar? Lithuanian IP office and EUIPO come to different conclusions  

Hero AG’s opposition against the mark KITCHEN HEROES K based on its earlier mark HERO has had different outcomes in Lithuania and at the European Union Intellectual Property Office. Read more

6 Dec 2019

Turkey implements plain packaging, Trump trademark spike, and INTA awareness call: news digest

In our latest edition, we look at the resolution of a trademark dispute between the Ramone family, brand loyalty rising, a vegan butcher taking on Nestlé at the USPTO, and much more. Read more

6 Dec 2019

Final few days to nominate the industry’s leading lights for recognition in the WTR 300

The nominations window for the WTR Industry Awards 2020 and next edition of WTR 300 closes on Monday, so don't miss out on having your say. Read more

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5 Dec 2019

A glimpse into the future: the brand protection trends set to shape 2020

Next week, WTR will be hosting a free-to-access webinar, which will explore the trends that are expected to affect the e-commerce and IP landscape in 2020 and identify the key emerging online platforms that are set to disrupt the brand protection space. Read more

29 Nov 2019

DPMA warns of scam invoices, Poundland versus Greggs, and WIPO DG candidate list widens: news digest 

In our latest round-up, we look at the Philippines IP Office reviving its arbitration service, the advocate general finding that Amazon didn’t infringe on Coty’s trademark rights, the first GIs being processed in Ivory Coast, and much more. Read more

22 Nov 2019

Nominate now to recognise the trademark industry’s leading lights

There is not long left to nominate the best trademark professionals in the world for recognition at the WTR Industry Awards 2020 and the next edition of WTR 300: The World’s Leading Corporate Trademark Professionals. Read more

20 Nov 2019

Revealed: speaker line-up for next month’s Brand Strategy China conference

With the event just two weeks away, WTR is pleased to unveil the speaking faculty for Brand Strategy China – with experts from Dupont, LVMH, New Balance, Unilever and 3M featured. Read more

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6 Dec 2019

Providence Island black crab protected as denomination of origin

The black crab of the Island of Providence has been granted protection as a denomination of origin by a decision of the Superintendence of Industry and Commerce. It is the first time that a product of the Colombian archipelago of San Andrés, Providence and Santa Catalina has received such protection.  Read more

5 Dec 2019

Five counterfeit hotspots in Russia that brand owners must be aware of 

In the latest edition of our series on markets around the world that are reportedly notorious for the sale of counterfeit goods, we head to Russia. Read more

5 Dec 2019

Exhaustion of trademark rights: Barcelona Court of Appeal rules in Schweppes case

The Barcelona Court of Appeal has held that Red Paralela had infringed Schweppes' Spanish SCHWEPPES marks by importing and commercialising Schweppes-branded tonics in Spain which had been manufactured in the United Kingdom by Coca-Cola, the owner of the UK SCHWEPPES marks. Read more

5 Dec 2019

General Court finds that “coffee products” are similar to edible items in Class 30

The EU General Court has confirmed that there was a likelihood of confusion between the mark HAPPY MORENO CHOCO and Aldi’s earlier MORENO mark for Class 30 goods. Read more

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1 Nov 2019

Brands could be the centre of renewed focus during Israel’s scale-up phase

The start-up nation’s register is dominated by foreign applicants but, as the government throws its weight behind maturing businesses, strong branding will help domestic companies to become a feature of the economy. Read more

25 Oct 2019

Diageo puts brand building at the core of its business – and it works

The British multinational sees success because it never guesses about consumer needs and invests in targeted marketing. Read more

18 Oct 2019

A new dawn for grocery stores: how major brands are changing to counter low-cost rivals

The departure of Tesco’s CEO signifies the retailer’s successful turnaround, but this is just the beginning as long-time players overhaul businesses to stay in the game. Read more

4 Oct 2019

As rivals take aim, McDonald’s eyes big tech to drive growth

The fast-food powerhouse has turned to machine learning tech in a bid to personalise the brand experience - however, its rivals have demonstrated that personality is as powerful as technology. Read more

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1 May 2018

Recent and developing trends in false advertising disputes

A group of senior trademark and brand professionals convened in New York in January to discuss recent and developing trends in false advertising law. This special report details some of the key points and presents essential takeaways.

1 Nov 2017

India: Food and beverage products in the branding crosshairs

As the Indian food and beverage market becomes increasingly alluring to brand owners, the courts are witnessing an eruption in trade dress protection and advertising disputes. Read more

1 Nov 2017

Mexico: Make your product pop – but make sure it is well protected

Products need innovative strategies to stand out on shop shelves, especially in the food and beverage sector. While such marketing can increase sales, it also risks compromising trademark protection Read more

1 Nov 2017

Russia: Shifting tides of protection in the food and beverage sector

Although trade dress is an essential tool for brand owners trying to boost consumer recognition in the food and beverage sector, enforcing trademark protection can be a thorny issue Read more