Fashion & Luxury

Taylor Swift takes on Evermore Park; Pakistan joins Madrid System; LVMH buys Jay-Z brand – news digest

In our latest round-up, we look at Danone expanding its brand portfolio, USPTO seeking public feedback on the Trademark Modernisation Act, and much more.

Taylor Swift takes on Evermore Park; Pakistan joins Madrid System; LVMH buys Jay-Z brand – news digest
Reaction to Peloton genericism lawsuit; counterfeits seized in Louisville; Daimler trademark issue – news digest
23 Feb 2021

Reaction to Peloton genericism lawsuit; counterfeits seized in Louisville; Daimler trademark issue – news digest

In our latest round-up, we look at ACG lobbying for increased UK consumers protection against counterfeits, Dr. Martens teaming up with the owner of Hello Kitty again, and much more.

EUIPO ditches fax and CDs; JPO implements earthquake procedures; Reebok brand up for sale – news digest
19 Feb 2021

EUIPO ditches fax and CDs; JPO implements earthquake procedures; Reebok brand up for sale – news digest

In our latest round-up, we look at Nestle selling its US bottled water business, Anaqua acquiring Quantify IP, Mombasa port seeing an influx of fake vaccine shipments, and much more.

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25 Feb 2021

New Balance wins landmark legal battle in fight against copycat

New Balance has won a major legal battle against one of China’s most prolific copycats, New Barlun, with a Shanghai court awarding New Balance damages of Rmb25 million - the largest amount that the company has ever received in China. Read more

24 Feb 2021

General Court confirms lack of likelihood of confusion between PANTHÉ and PANTHER in Class 25

In an arguably surprising decision, the General Court has agreed with the EUIPO that there was no likelihood of confusion between the figurative mark PANTHÉ and earlier word and figurative marks PANTHER in Class 25. Read more

17 Feb 2021

Lenovo’s record-breaking revenue drives growth as WTR Brand Elite stocks hit new high

The WTR Brand Elite project tracks how a defined set of brand-focused companies with industry-leading trademark teams perform against stock market indices. Read more

12 Feb 2021

France records its fourth year of trademark growth, hitting the 100,000 applications mark

Domestic brands are IP savvy and are particularly active users of WIPO’s Madrid system. Read more

News

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9 Feb 2021

Myanmar coup trademark impact; Under Armour drops NFL licensing deal; Boohoo buys Burton – news digest

In our latest round-up, we look at a joint EPO-EUIPO report showing the benefits of owning IP rights (especially if you are an SME), L Catterton gaining the upper hand in the bidding war for Birkenstock, and much more. Read more

2 Feb 2021

Asos buys Topshop and Miss Selfridge brands; Covishield injunction rejected; ICANN new breach notice – news digest

In our latest round-up, we look at Philip Morris International and the US Department of Homeland Security collaborating, Playboy in talks to acquire Lovers, the battle for Birkenstock heating up, and much more. Read more

29 Jan 2021

Brands attracting attention of WallStreetBets; Beyond Meat and PepsiCo tie-up; CNIPA trademark growth – news digest

In our latest round-up, we look at Huawei in early-stage talks to sell its premium smartphone brands, the IP Office of the Philippines (IPOPHL) experiencing its first ever drop in IP demand, and much more. Read more

26 Jan 2021

New ARIPO director ‘vision for future’; AAFA counterfeit liability call; Boohoo buys Debenhams – news digest

In our latest round-up, we look at Nike taking a kick at counterfeit footwear manufacturers, USPTO reopening a comment period on state sovereign immunity, ICANN inviting leadership applications, and much more. Read more

Analysis

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8 Feb 2021

Handbag resale appraisal app could “create more opportunities for counterfeiters” warn experts

The potential rollout of evaluation software to mass consumers could be an avenue for collaboration between brand protection professionals and the resale app. Read more

2 Feb 2021

Despite volatile stock markets, WTR Brand Elite outperforms number of major indices in 2020

The WTR Brand Elite recorded a 4.4% return across 2020, with our collective of companies outperforming a number of major stock market indices, including the NYSE and FTSE 100. Read more

29 Jan 2021

Diversifying your attack strategy: Daniel McKinnon on New Balance’s brand protection approach

Daniel McKinnon, global head of brand protection at New Balance, tells WTR how he has created a resilient and effective enforcement approach. Read more

26 Jan 2021

Apple wrestles ‘most valuable brand’ crown from Amazon as diversification drives growth

Apple has replaced Amazon at the top of the Brand Finance Global 500 2021 ranking of the world’s most valuable brands following a stellar 87% increase in brand value over the past year. Read more

Research

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16 Oct 2020

Playboy trying to strike delicate balance as it returns to public markets

The company has pivoted from magazines to prioritise its licensing business. Yet, while it cashes in on these deals, it is simultaneously re-imagining the very brand that gave it its fame. Read more

18 Sep 2020

As bankruptcy numbers rise so does the availability of, sometimes discounted, intellectual property

In this week’s exclusive data analysis we take a look at the trademark portfolios that have either recently changed hands or are owned by companies that have filed for Chapter 11 bankruptcy – revealing the two key features that make intangibles attractive to buyers. Read more

11 Sep 2020

Russia exhibits strong filings growth on the back of changes to its intellectual property system

Back-end work continues to improve the registry and trademark landscape. Subsequently, there has been a noticeable uptick in local brands pushing for the protection of their rights. Read more

28 Aug 2020

Economies are battered but many major offices set for record trademark numbers

As the data continues to be updated, we are able to get a better understanding of the extent of the coronavirus’ impact on the trademark ecosystem. Read more

Insight

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12 Dec 2020

My name, my face, your trademark? Protecting publicity and image rights in China

A series of high-profile cases has seen publicity and image rights in the spotlight in recent years. Although the laws protecting these rights can be broad, a well-thought-out strategy with evidence of reputation will see celebrities triumph over bad-faith filers. Read more

23 Apr 2020

Counterfeit luxury goods

The lack of traceability and the long reach of the Internet pose additional risk for luxury brands which may appear liable if the public believe that it is the brands that are selling faulty products. Read more

16 Jan 2020

Online brand protection takeaways: tales from the trenches

Throughout 2019 WTR hosted a number of events that provided practical, strategic brand protection takeaways. Below are some of the key action points and insights. Read more

27 Dec 2019

Everywhere you look: IP rights and other FMCG challenges

Fast-moving consumer goods (FMCG) are everywhere, so it comes as no surprise that FMCG brands face challenges across jurisdictions. A closer look at the Chinese regime highlights some of the particular issues that rights holders face in this market. Read more