Fashion & Luxury

Revealed: speaker line-up for next month’s Brand Strategy China conference

With the event just two weeks away, WTR is pleased to unveil the speaking faculty for Brand Strategy China – with experts from Dupont, LVMH, New Balance, Unilever and 3M featured.

Revealed: speaker line-up for next month’s Brand Strategy China conference
19 Nov 2019

Russia and Syria IP cooperation, Alibaba and JD.com spat, and OK BOOMER trademarks: news digest

In our latest news round-up, we look at the Chile IP office urging electronic usage following mailbox damage, a St Andrews trademark dispute heating up, an update on the Bentley case, Ecuador joining DesignView, and much more.

18 Nov 2019

Counterfeit hotspots in Portugal that brand owners must be aware of

In the latest edition of our series on physical marketplaces around the world that are reportedly notorious for the sale of counterfeit goods, we head to Portugal.

Latest

View all
19 Nov 2019

Bent(ley) out of shape in trademark dispute

In Bentley 1962 Ltd v Bentley Motors Ltd, the High Court of England and Wales has found that Bentley Motors, the well-known manufacturer of luxury vehicles, had infringed trademarks belonging to a small UK-based clothing company.  Read more

15 Nov 2019

Tiffany’s signature blue is priceless – and LVMH knows it

While the French powerhouse has yet to up its offer, it has come too far to back down. The American jeweller is a highly attractive target for anyone with a stake in the luxury market. Read more

14 Nov 2019

Seven counterfeit hotspots in Thailand that brand owners need to know about

In the next edition of our series on physical marketplaces across the world that reportedly engage in the trade of counterfeit goods, we head to Thailand. Read more

13 Nov 2019

AI, blockchain, Telegram, TikTok and trade wars – unpacking the latest counterfeit trends forecast

A new report documents the counterfeit trends it expects to shape brand protection efforts in 2020. WTR identifies the most valuable takeaways from the report and the actions that brand owners should be taking. Read more

News

View all
12 Nov 2019

Booking.com heads to Supreme Court, Kylie Jenner denies cease and desist, and new look CPA: news digest

In our latest edition, we look at another record-breaking Singles’ Day for Alibaba, VDM Alloys fighting legal action from VDM Metals, the trademark rumour mill receiving criticism, and much more. Read more

11 Nov 2019

Limited time remains to nominate the industry’s leading lights for recognition in the WTR 300

Nominate now to ensure that the work undertaken by in-house professionals across the globe receives the recognition it deserves – and be in with a chance to win a free place at an upcoming WTR event. Read more

8 Nov 2019

Myanmar trademark office opening, Backcountry.com boycott and Facebook rebrand: news digest

In our latest round-up, we look at the destination for the DesignEuropa Awards 2020, Kenya and the UK working together to tackle fakes, Monzo fails in ‘hot coral’ trademark attempt, and much more. Read more

7 Nov 2019

Get the inside track on brand protection and value creation strategies for China

WTR is pleased to unveil the programme for the fourth annual Brand Strategy China event, which will provide attendees with the latest enforcement know-how and an opportunity to exchange knowledge with domestic and international brands. Read more

Analysis

View all
12 Nov 2019

Counterfeit hotspots in Australia and New Zealand that brand owners must be aware of

In the latest edition of our regular series focused on marketplaces across the world that reportedly engage in the trade of counterfeit goods, we head to Australia and New Zealand. Read more

11 Nov 2019

A new approach to deter and identify China’s internet counterfeiters – exclusive guest post

How brand owners can identify the producers and sellers of counterfeit goods in China, the threat of which could help curb their illicit activity altogether. Read more

8 Nov 2019

Five counterfeit hotspots in Nepal that brand owners must be aware of

In the latest edition of our regular series on marketplaces across the world that reportedly engage in the trade of counterfeit goods, we head to the mountainous nation of Nepal. Read more

6 Nov 2019

Five counterfeit hotspots in New York that brand owners must be aware of

In the latest edition of our series on marketplaces across the world that reportedly engage in the trade of counterfeit goods, we head to the US state of New York. Read more

Research

View all
1 Nov 2019

Brands could be the centre of renewed focus during Israel’s scale-up phase

The start-up nation’s register is dominated by foreign applicants but, as the government throws its weight behind maturing businesses, strong branding will help domestic companies to become a feature of the economy. Read more

21 Sep 2019

New Zealand thrives where others have failed – and it is all down to brand

The small island country has boosted its tourism by turning itself into a brand; the jurisdiction is increasingly attractive for multinational brands and it makes its presence known on the world stage. Read more

23 Aug 2019

Expanding around the world: Tencent’s brand is critical to building partnerships with foreign companies

The Chinese company’s portfolio shows that the business is developing fast, and international markets are its next target. Read more

2 Aug 2019

De Beers’ winning strategy: if you can’t beat ‘em, join ‘em

The world-renowned diamond company has drastically shifted its brand strategy in the past year, managing to strengthen its own market position while weakening that of its rivals. Read more

Insight

View all
29 Jul 2019

Practical strategies for managing luxury brands

A group of senior trademark and brand professionals recently convened in New York to discuss strategies for protecting, enforcing and monetising fashion and luxury brands. This special report details some of the key points and presents essential takeaways. Read more

29 Aug 2018

Perpetual revolution: protecting fluid trademarks in Russia

Fluid trademark strategies can strengthen brand recognition but the non-conventional nature of such marks needs to be understood to avoid weakening protection and risking non-use cancellation cases. Read more

29 Jun 2018

Russia’s fight against fakes, imitations and replicas

Anti-counterfeiting measures will never succeed in removing all counterfeits from the market, but they do make it significantly more difficult for counterfeiters to produce and sell fakes. Read more

29 Jun 2018

China’s fashion and luxury brand challenge: trademark squatting and parallel imports

Regionality is a well-known characteristic of trademark protection and brings particular jurisdictional challenges for fashion and luxury brands. In China, these challenges include trademark squatting and parallel imports. Read more