Pressure mounts for post-launch trademark protections in ‘.xxx’

While trademark owners await the costs and timeframes attached to blocking their rights in the sunrise for the ‘.xxx’ top-level domain space, it may be difficult for them to decide strategy without knowledge of the post-launch rights protection mechanisms. Several brand owners have told WTR that the paucity of details over the post-launch mechanisms compounds the “scepticism” already surrounding ‘.xxx’.

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