United States: Arizona


Bacal & Garrison Law Group

A nimble boutique that delivers on quality and service, Bacal & Garrison demonstrates a deft touch on brand management both domestically and internationally. The team gets to grips with large portfolios quickly and tailors effective strategies for their enhancement and optimisation. Clients brief dynamic duo Glenn Bacal and Sean Garrison in complete confidence of receiving well-informed, cost-effective advice. IP veteran Bacal is “always on top of his game when handling contentious issues and litigation”. Garrison is hailed as a leading representative when it comes to TTAB proceedings, having appeared in a great many. He has made a rich contribution to wider trademark life through his activities in INTA and other organisations, and his writing. The versatile lawyer also has abundant expertise in copyright and trade secret law, as well as software and technology.

Bryan Cave Leighton Paisner LLP

Extremely well rounded in trademark practice, Bryan Cave Leighton Paisner partners closely with clients through all phases of the brand lifecycle. The firm’s global capabilities and strategic approach to cross-border rights management, enforcement and commercialisation give it a real edge. This is sharpened by Phoenix-based George Chen, a member of the firm’s international board. Coming in for enthusiastic praise, Chen is “practical, solutions oriented, incredibly responsive, well connected, easy to work with and highly effective”. A conduit for much of the firm’s best prosecution work, he manages US and international portfolios for Early Warning Services, Paysafe/Skrill and Carvana – innovative clients for which his technology know-how is an added boon.

Dickinson Wright 

With 10 offices working collaboratively on all aspects of the selection, protection and enforcement of trademarks, Dickinson Wright is within easy reach for brand owners when and where needed. Nothing is off limits for the ensemble, which demonstrates thoroughness and perspicacity on search and clearance, risk analysis, prosecution and litigation. Much of the work it handles is multi-jurisdictional in nature, for which the firm’s well-cultivated foreign correspondent network comes in extremely useful. In 2020, Dickinson Wright augmented its Phoenix group with the recruitment of Flavia Campbell from Lewis Roca Rothgerber Christie. A potent new addition, Campbell is “utterly responsive and rich in excellent ideas”. She joins Frank G Long, a tenacious and seasoned litigator with a pristine track record.

Lewis Roca Rothgerber Christie LLP 

At Lewis Roca Rothgerber, trademarks aren’t a secondary IP focus to patents, but rather a core area of specialisation. Passionate about brands, the team – comprising 40-plus attorneys – manages thousands of trademarks across the world, while scoring swift and decisive victories in a high volume of trademark litigations. At the forefront of this thriving practice are Jennifer A Van Kirk and Anne E Aikman-Scalese, both of whom garner glowing notices. Few have Van Kirk’s exceptional facility for global brand protection; attentive to the needs of clients and in tune with market developments, she deploys deep industry insight to strengthen portfolios and enforce them robustly when necessary. “Jennifer provides an exemplary service and representation, being a responsive, thorough and accurate lawyer. When there are time-sensitive matters to be dealt with, she can be counted on.” Aikman-Scalese “possesses broad knowledge of trademark law and has a remarkable ability to quickly catch the essence of each case. She handles multi-jurisdictional conflicts very successfully and is an available, dedicated, creative lawyer and a true winner”.

Snell & Wilmer LLP 

Snell & Wilmer’s broad IP skillset makes it a preferred choice for those with diverse portfolios. On the trademark side, the firm provides incisive advice on everything from name and mark selection through registration to policing and enforcement; in all endeavours, its lawyers display a finely tuned sense of risk, thanks to significant experience in trademark, trade dress and unfair competition litigation. Forming the backbone of the group in Arizona are Damon Ashcraft and Lee Fraley. For Ashcroft, an agile trademark and patent lawyer, expertise in the internet and domain names area is a strong selling point; he has shown excellent leadership in various ICANN roles. Fraley is appreciated for his well-judged counsel on strategic IP matters and commercially focused approach to portfolio management and development. His clients include Grand Canyon University, Zero Mass Water and True Religion, the latter of which has recently benefited from his licensing nous.

Other recommended experts

In the fight against fakes and infringers, clients of Ballard Spahr have a powerful weapon in Brian LaCorte, a hard-hitting, battle-tested litigator who has done much to advance anti-counterfeiting law and practice in Arizona. Passionate and pragmatic, he understands the consumer mindset and is an ace on surveys, which he adeptly turns to his advantage when presenting arguments.