Poland

Poland is a major economic success story but nobody is getting complacent about it. The government understands the important role that intellectual property must play if the story is to continue; as testament to this, the Ministry of Finance recently proposed a preferential tax regime for income generated from certain IP rights to foster R&D in the market. This IP box proposal is of particular interest to brand owners engaged in technical innovation. Regardless of such initiatives, the strength of the economy has brought about constant increases in trademark activity meaning there has been plenty of work for IP and law firms generally. After the United Kingdom, Germany, France and Spain, Poland has the largest number (20) of WTR 1000-recommended firms of any European jurisdiction.

Firms

Baker McKenzie Krzyzowski i Wspólnicy Spólka Komandytowa 

International powerhouse Baker McKenzie “sits at the top of the market” in Poland. Innovative to the core, it provides clients with a sophisticated online platform to streamline non-contentious work and leverage off-shore centres in Manila and Belfast for truly cost-effective services. The team in Poland has been busy of late muscling out opponents in enforcement mandates; trademark guru Marcin Fijalkowski successfully defended Unilever before the Polish Supreme Court in a landmark dispute regarding its green bottle shape mark. It was a precedent-setting decision in which the Supreme Administrative Court ruled for the first time on three-dimensional (3D) trademarks used without the label. Commentators laud Fijalkowski as a “reliable litigator and patient and skilled negotiator”. “He has the ideal blend of encyclopaedic knowledge and a practical approach and he never overlooks the business aspects involved. Marcin is very approachable and easy to partner with, and he maintains a good sense of humour even when things get stressful.” Fijalkowski is credited with building the firm’s reputable prosecution practice, which is another of his specialities. He manages the portfolio of 3M with colleague Marek Rosinski. “Marek’s tailormade advice stems from a deep understanding of his client’s business. He makes the impossible a reality.” Aside from being a prosecution whizz, Rosinski works tirelessly to sculpt the legal landscape and is a strong advocate for the development of additional specialised IP courts in Poland. Katarzyna Tobiasz-Dumania, who links up closely with Rosinski, is “open-minded, business-oriented, and creative in finding optimal solutions”. “She is extremely meticulous and sensitive to nuances in the law, which enables her to find the best arguments. Her analytical skills and integrity make her a dependable adviser and a persuasive litigator.”

Bird & Bird Szepietowski i wspólnicy spk

Influential international firm Bird & Bird has a growing team in Warsaw to help service new clients such as Intel, Kingfisher and Qualcomm and continue its sterling performance for existing patrons such as Kraft Heinz, Monster Energy and Nokia. Head of the IP practice Piotr Dynowski leads the charge on behalf of Nokia to stop counterfeiters in their tracks. He is sought out in complex disputes for his desire to win and the tenacity he channels for his clients. For non-contentious briefs, Marta Koremba is the one to call: “Marta understands the commercial environment and proposes solutions which balance legal requirements with business needs.” “Her memos are clear and crisp, using language which is easy to understand.” Koremba has been working with Stock Spirits Group to design its brand protection programme and advise on marketing campaigns. She also crafted the strategy for the launch of the famous eos lip balms on the Polish market and now stamps out copycat products.

CMS Cameron McKenna Nabarro Olswang Pośniak i Sawicki sp k

With an established presence across the region, CMS is a compelling choice for those who want to consistently protect and enforce their brands across borders. Although it provides stellar prosecution services, the set shines brightest on the enforcement side. The team acts under the assured leadership of Tomasz Koryzma, who “juggles multiple complex cases without ever losing his focus or cool. He has excellent communication skills and can easily partner with business contacts from any country.” In Marek Oleksyn the firm has a “versatile rising IP star”. Koryzma and Oleksyn are the exclusive anti-counterfeiting advisers in Poland for L’Oréal, and also work with Fendi, Chanel and many other top names. “Tomasz and Marek are always on time and provide valuable advice clearly and succinctly. They never create problems – they solve them.” Their close cooperation with Polish customs, investigators and police puts them on the frontlines of winning battles in the fight against fakes.

Dentons

The Warsaw office of Dentons coordinates work across Central and Eastern Europe, serving as a regional hub for US colleagues and clients. As a legal, strategic and business ally, Marek Trojnarski “has all the marks of a future superstar”. He joins up with co-pilot Aleksandra Politańska-Kunicka, who was promoted to counsel in early 2018, to carry out customs seizures on behalf of Nike. Politańska-Kunicka “is very effective in the courtroom. She is client-focused and gives advice that isn’t bogged down by excessive use of legal jargon.” Recently, strengthening the prosecution practice has been a focus for the team and progress is certainly being made. Trojnarski has been advising S’ip by S’well on the Europe-wide protection of its 3D bottle shape.

Domański Zakrzewski Palinka 

General service outfit Domański Zakrzewski Palinka maintains a standalone IP group which is not just there to support the firm’s transactional efforts. That said, the team is not siloed and communicates fluently and frequently with other departments, so complex matters with multiple intertwining threads can be addressed in full. The IP team is led by seasoned veteran Aleksandra Auleytner. “She is professional, knowledgeable and provides deft guidance in a timely manner.” By her side is Jarosław Konecko, a new addition to the WTR 1000 Poland enforcement table. “He is a conscientious, broadly knowledgeable lawyer who anticipates potential problems and puts in place strategies so that they don’t arise. Jarosław understands the nuances and hermetic terminology used in marketing, media and advertising business. He provides reliable legal assistance at lightning speed, which is crucial nowadays when everyone is on a tight deadline.” Auleytner and Konecko have been advising Lidl, in several matters this past year.

Drzewiecki Tomaszek & Partners

Drzewiecki Tomaszek & Partners supports an impressive client roster in the full gamut of IP services. The team is especially familiar with proceedings relating to domain names, acting before the Court of Arbitration and WIPO Arbitration and Mediation Centre. Andrzej Tomaszek is a name to add to the address book. He has over two decades of experience and is a skilled strategist and strong orator. He represents Red Bull in multiple disputes.

Hasik Rheims & Partners

Hasik Rheims continues to ride a wave of successes. The firm has grown exponentially over the years and now sits at 17 lawyers, making it one of the largest IP practices in Poland. Not only does it tackle the full range of trademark services, it also plays a hand in copyright and media law. Dream team Daniel Hasik and Eric Rheims have similar backgrounds from global firms and a common goal to provide top-notch services in a more personal and attentive way. “Daniel and Eric have long-term experience in meeting the expectations of demanding clients, while advising on complex and ground-breaking matters.” “Daniel is a crucial ally in customs seizures and enforcement, along with online piracy matters. He understands the specific needs of each client and tailors his assistance to craft cutting-edge strategies. Daniel and his team act promptly and never fail to put in every effort to reach the desired outcome.” “Daniel grants his clients’ wishes, giving airtight legal advice that is easy to implement practically. Businesses feel comfortable leaving their toughest cases with Daniel because it’s clear he understands and loves his job.” “Eric is a fantastic lawyer and a recognised authority in anti-counterfeiting. He’s very easy to approach and his solutions to infringement issues are innovative and rewarding, not to mention extremely cost-effective. He goes out of his way to provide clients with detailed, thorough and informative summaries of the infringing entity in Poland. Eric evaluates the options carefully and helps to weigh up the best solution.” Rheims’ longstanding relationships with customs, police and investigators give him a competitive edge.

Hogan Lovells (Warszawa) LLP

Hogan Lovells is a go-to destination for top brands when it comes to the worldwide protection of trademarks. Ewa Kacperek and Aleksandra Kuc-Makulska are bright stars in the firm’s international constellation. Kacperek prioritises her clients’ interests and has a fine-tuned appreciation for their risk tolerances. Not only a contentious buff she turns a seasoned hand to transactions in which IP assets are critical. Kuc-Makulska works relentlessly to make the strategic visions of her clients become a reality.

JWP Patent & Trademark Attorneys

JWP Patent & Trademark Attorneys is a well-established firm and runs “one of the most valued and dynamic trademark practices” in the country. “The team is well organised which enables it to turn work around at phenomenal speed. The attorneys are also very proactive and have a keen eye for detail.” It has four offices across the country to better serve its abundance of domestic clients at their convenience. The ensemble excels at designing international strategies to aid businesses in maximising the commercial potential of their intellectual property. Managing partner Dorota Rzążewska’s far-sighted and clued-in counsel inspires confidence in clients and colleagues. A multi-talented practitioner, she has a wealth of alternative dispute resolution experience. Making his debut in the WTR 1000 this year, Tomasz Grucelski thrives in the cut and thrust of litigation. He takes a hands-on approach to carve out favourable results for his clients.

KONDRAT & Partners

Kondrat & Partners is a reference for brand owners in the pharmaceutical sector. “Experienced and reliable adviser” Mariusz Kondrat, the ensemble’s managing partner, has helped shape pharmaceutical law in Poland and written commentaries on it. However, it operates with finesse across a diverse variety of sectors giving clients of all stripes a superior customer service; the innovative firm deploys a self-developed management system giving clients 24/7 online access to their trademark files. Head of the trademark division Ewa Niesiobędzka-Krause understands that every client and case is unique and does a fantastic job customising her work and service in response.

Kulikowska & Kulikowski spj

“Kulikowska & Kulikowski is a leading firm in Poland with a longstanding reputation for excellence.” The boutique was founded on the principles of innovation and quality, which its practitioners continue to champion to this day. Managing partner Jaroslaw Kulikowski excels at evaluating intellectual property as a business asset and then putting it in a position to realise its full potential. He is well-versed in the full spectrum of IP rights, as is colleague Monika Witkowska. Working in tandem with Witkowska, Monika Chimiak, designs bulletproof brand management programmes for Polish and international corporations.

LDS Łazewski Depo & Partners

LDS Łazewski Depo & Partners is an IP heavyweight and a premier option for those with challenging litigation mandates. Guiding light Marek Łazewski forces the hand of his opponents with nimble footwork and dexterous strategy. Also busy outside the courtroom, he plays important roles in international IP organisations, which means that he has great insight into global IP trends and developments and draws on an excellent network. Justyna Rasiewicz garners some of the best feedback of any trademark practitioner in Poland. “It is hard to describe just how excellent Justyna is as a lawyer. Not only is she a genius on the law itself, but she is also an extremely effective litigator. Her proficiency and dexterity regarding Polish civil procedure, which is very complicated, is difficult to match.” For clients needing special weapons and tactics to deal with imitators and fakers “practical, results-oriented and creative strategist” Michal Siciarek fits the bill perfectly. This team understands the pressures felt by in-house counsel and works hand-in-hand with them to render services which are thorough and to the point, without costing the earth.

PATPOL – European and Polish Patent and Trademark Attorneys 

“The proactive professionals at PATPOL are true experts in the IP field who always provide clear and practical advice.” This group is one of the most consistent performers on the Polish market and mines a rich seam of institutional experience rendering A-to-Z IP support. Its squad of high-calibre specialists have a deft touch when it comes to enhancing brand value, giving clients a competitive edge. The team proactively reassesses trademark programmes to ensure that business and market opportunities are fully exploited. Joanna Piłka was anointed head of trademarks in September 2017. She is an enthusiastic practitioner who collaborates closely with clients to design protection strategies that help clients meet short and long-term goals.

POLSERVICE Patent and Trademark Attorneys Office 

To many, POLSERVICE sets the benchmark for quality when it comes to trademarks, which is why it continuously attracts the eye of industry leaders. When faced with a complex matter, the trademark practitioners here judiciously draw on the firm’s wider resources to give clients everything they need. IP rockstar Bartosz Krakowiak “has a glowing reputation as a litigator and is known for his superb knowledge and depth of experience”. He is the only practitioner ranked in all three of the WTR 1000 individual lists for Poland. Passionate about his job, Krakowiak dedicates spare time to extra-curricular work and is currently the president of the Polish National Group of the International Association for the Protection of Intellectual property. Former European Communities Trademark Assocaition board member Anna Stopińska-Ślefarska has been captaining the department since 1992. She never lets the quality drop when managing sprawling portfolios for multinational conglomerates.

Ryszard Skubisz IP Law Office

Compact but first-class, Ryszard Skubisz IP Law Office consists of exceptionally well-qualified practitioners with strong academic credentials. The team works under the auspices of “one of the most famous trademark academics” Ryszard Skubisz” a thought leader and an exceptional litigator”. Right-hand man Arkadiusz Wójtowicz “is, in the best sense, tough to negotiate with; he takes a hard line to ensure his clients never miss out”. A former trademark examiner, Wójtowicz has inside knowledge enabling him to organise and optimise prosecution approaches. He never provides run of the mill answers and is dedicated to crafting strategy from scratch to reflect the unique needs of his clients.

Sołtysiński Kawecki & Szlęzak

A corporate firm with outstanding IP credentials, Sołtysiński Kawecki & Szlęzak produces sterling results in the most challenging trademark cases. Dynamic duo Szymon Gogulski and Ewa Skrzydło-Tefelska reflect deeply on legal theory and the nuances of a given problem, but take a pragmatic approach to establishing a resolution. “Szymon always goes the extra mile for his clients. He is a skilled and nimble strategist who doesn’t flinch even under immense pressure.” He is kept on his toes by the largest fast-moving consumer goods wholesale company in Poland and central Europe, Eurocash, which he represents in myriad contentious and non-contentious briefs. “Ewa is no doubt a gold-tiered litigator” and an authoritative strategist in complex cross-border disputes.

Traple Konarski Podrecki & Partners

Traple Konarski Podrecki & Partners is well known for its excellent litigation skills, but it also maintains a robust prosecution practice. To provide local and international clients with a comprehensive service, the team has cultivated broad IP expertise encompassing not just trademark law but also copyright law, design, patents and trade secrets. Aligned with this 360-degree approach, founding partners Elżbieta Traple and Paweł Podrecki blend marketing and advertising expertise into their practice. Professor of civil law at Jagiellonian University, Traple has strong fundamentals which she capitalises on at all stages of trademark protection. “Paweł is a smart litigator who knows what buttons to push. He is someone you can rely on.” Outside of his work at the firm, he teaches at the Institute of Legal Studies of the Polish Academy of Science and participates in legislative amendment efforts.

Wardyński & Partners

Wardyński & Partners has “technically gifted IP lawyers who are excellent commercial thinkers”. Co-ordinating the group, Anna Pompe is a masterful litigator who understands the motives of both her clients and her opponents – something she uses to craft the most purposeful and impactful arguments. Włodzimierz Szoszuk is another heavyweight who cuts a dash in litigation. He is also an ace when it comes to mediation and arbitration and seeks to resolve issues rather than just fight them.

Wolf Theiss

With a 30-strong team of IP and IT professionals spread across 13 offices in Central and Eastern Europe, Wolf Theiss is a smart choice for those seeking a consistent approach to IP protection in the region. The crew in Poland, fronted by Marcin Rudnik, has been on the grind recently, advising clients on the use and registrability of trademarks, preparing opinions regarding infringements, handling oppositions, representing clients in domain name disputes and litigating; there is nothing it cannot do.

Zaborski Morysiński (ZM Legal)

A new addition to the WTR 1000 this year, Zaborski Morysiński is a lean outfit which offers an excellent cradle-to-grave IP service. The structure of the firm keeps costs down and all work is overseen by a partner to guarantee that quality never fluctuates. Klaudia Błach-Morysińska, who leads the charge, “stands out from the crowd because of her preparation, foresight and amicable personality. Klaudia has vast legal knowledge in and beyond intellectual property; this allows her to broadly examine a case to provide comprehensive advice. Klaudia’s entrepreneurial mindset ensures that she is never siloed to one approach but looks at each case from a fresh perspective. She immediately understands her clients’ needs and the problem at hand, acting quickly to propose the most suitable solutions. Klaudia is just as effective at negotiating as she is in the courtroom. She knows how to strike the balance between firmness and flexibility and, getting straight to the point, she discusses action plans like a business consultant. It is hard to find a better IP lawyer in Poland.”

Other recommended experts

Anna Gołębiowska of GKR Legal is fleet of foot in the courtroom and is well-known for her “no-nonsense, pragmatic approach”. She has a strong following of automotive clients, including Audi and Volkswagen. Sulima-Grabowska-Sierzputowska is a homegrown Polish firm which continues to attract a diverse local clientele. The IP team has been stable over the years under the leadership of Anna Pasiut and Michal Sosnowski. “Anna is devoted to her work and clients. She is very smart in investigating trademark issues and makes sound proposals on how to circumvent potential obstacles. Overall her advice is substantial and well-rounded.” “Michal is good at understanding business objectives and uses this to craft effective strategies for IP protection in Poland. His recommendations are brilliant, especially regarding design protection.” The venerable Krystyna Szczepanowska-Kozłowska of Allen & Overy works at the forefront of trademark law. As a professor and head of the IP department at the University of Warsaw, she has excellent academic fundamentals. In addition to this, she is also a redoubtable courtroom litigator. K&L Gates lawyer Oskar Tulodziecki has a loyal client following, he is a “strong litigator” who is especially noted for his top-notch anti-counterfeiting skills. He is in hot demand among major entertainment and media companies. Founder of boutique Karcz Zakrocka, Anna Zakrocka is a prosecution maestro. She elegantly develops brand protection programmes which can weather the toughest storm.

Individuals: anti-counterfeiting

Individuals: enforcement and litigation

  • Marcin Fijalkowski - Baker McKenzie Krzyzowski i Wspólnicy Spólka Komandytowa
  • Szymon Gogulski - Sołtysiński Kawecki & Szlęzak
  • Tomasz Koryzma - CMS Cameron McKenna Nabarro Olswang Pośniak i Sawicki sp k
  • Marek Lazewski - LDS Łazewski Depo & Partners
  • Ewa Skrzydło-Tefelska - Sołtysiński Kawecki & Szlęzak
  • Włodzimierz Szoszuk - Wardyński & Partners
  • Piotr Dynowski - Bird & Bird Szepietowski i wspólnicy spk
  • Anna Gołębiowska - GKR Legal 
  • Daniel Hasik - Hasik Rheims & Partners
  • Bartosz Krakowiak - POLSERVICE Patent and Trademark Attorneys Office 
  • Jaroslaw Kulikowski - Kulikowska & Kulikowski spj
  • Paweł Podrecki - Traple Konarski Podrecki & Partners
  • Anna Pompe - Wardyński & Partners
  • Justyna Rasiewicz - LDS Łazewski Depo & Partners
  • Eric Rheims - Hasik Rheims & Partners
  • Dorota Rzążewska - JWP Patent & Trademark Attorneys
  • Krystyna Szczepanowska-Kozłowska - Allen & Overy A Pędzich Spk
  • Oskar Tulodziecki - K&L Gates Jamka SpK
  • Aleksandra Auleytner - Domański Zakrzewski Palinka 
  • Klaudia Błach-Morysińska - Zaborski Morysiński (ZM Legal)
  • Tomasz Grucelski - JWP Patent & Trademark Attorneys
  • Ewa Kacperek - Hogan Lovells (Warszawa) LLP
  • Jarosław Konecko - Domański Zakrzewski Palinka 
  • Aleksandra Kuc-Makulska - Hogan Lovells (Warszawa) LLP
  • Ewa Niesiobędzka-Krause - KONDRAT & Partners
  • Marek Oleksyn - CMS Cameron McKenna Nabarro Olswang Pośniak i Sawicki sp k
  • Aleksandra Politańska-Kunicka - Dentons
  • Katarzyna Tobiasz-Dumania - Baker McKenzie Krzyzowski i Wspólnicy Spólka Komandytowa
  • Marek Trojnarski - Dentons
  • Monika Witkowska - Kulikowska & Kulikowski spj
  • Arkadiusz Wojtowicz - Ryszard Skubisz IP Law Office

Individuals: prosecution and strategy

Luminaries

  • Ryszard Skubisz - Ryszard Skubisz IP Law Office
  • Elżbieta Traple - Traple Konarski Podrecki & Partners