Egypt is a strategically important market for companies looking to protect and advance their brands across the Middle East and North Africa. Local practitioners report an increase in the number of trademarks being filed and in agreement-related work, particularly franchising. Anti-counterfeiting work also appears to be on the rise, especially in the apparel industry. Helpfully, the government is seeking to strengthen the country’s IP framework and has recently engaged in discussions with regard to legislative amendments to increase the penalties for counterfeiting.


Abu-Ghazaleh Intellectual Property

With 21 offices spread all over the Arab world, Asia and Africa, Abu-Ghazaleh Intellectual Property is an excellent choice for those searching for a one-stop IP shop for the Middle East and North Africa. Its office in Egypt is “extremely active” and an excellent local hub for companies in need of prosecution, licensing and strategic counselling support. Interested parties should contact Tarek Al-Khatib, the local office’s manager.

Attiat Ismail IP

Attiat Ismail’s three-decade career in intellectual property forms the backbone of her namesake firm, a modern IP outfit located in the historical city of Alexandria. Conveniently offering an extensive array of IP services, including trademark prosecution and brand protection, the firm specialises in complex litigation.

Cedar White Bradley

Managing partner Hazem Wahba leads a dynamic Cairo-based practice at Cedar White Bradley, handling some of the world’s largest and most prestigious clients in the technology, beverages, luxury fashion and entertainment sectors. With its own group of IP investigators, capacity for strategic thinking and sturdy litigation skills, the team tackles all matters with confidence and poise.

Eldib Advocates

Celebrating 145 years of business, Eldib Advocates has a rich history in multiple practice areas, including intellectual property. When it comes to trademarks, the side handles both contentious and non-contentious matters with flair and devises excellent international strategies for brand protection – not just for the region but further afield, too. Managing partner Hisham Eldib and associate Ahmed Sharabash are the key contacts.

Helmy, Hamza & Partners – Baker McKenzie 

Helmy, Hamza & Partners is a beacon of light for rights holders in Egypt. Endorsed by clients for its holistic trademark services, the firm is both a top filer and a front-runner in anti-counterfeiting work, closely assisting customs authorities and the ministries of health and interior in their raids.

Saba & Co Intellectual Property

Offering a full spectrum of IP services in over 30 jurisdictions across the Middle East and Africa, Saba & Co Intellectual Property is a cross-continental powerhouse with a notable presence in the Gift of the Nile nation. A go-to on pressing trademark matters, the firm shines particularly bright in enforcement and litigation proceedings, being consistently commended by local peers.