The Bulgarian government is treating IP enforcement with a newfound seriousness, investing in the education of border officials and providing more resources for the Bulgarian Patent Office. Combined with increased awareness among local brand owners, this has meant that there has been a significant increase in the number of trademark cases making it to the courtroom. Practitioners are as optimistic about the future as they have ever been.


  • Bojinov & Bojinov Ltd Patent Trademark & Law Offices
  • Boyanov & Co
  • Pavlov & Co
  • Arsis Consulting
  • Dimitrov, Petrov & Co
  • Djingov, Gouginski, Kyutchukov & Velichkov
  • Kambourov & Partners, Attorneys at Law
  • Manev&Partners
  • Zivko Mijatovic & Partners 

Arsis Consulting

Hardly a day goes by without Arsis Consulting organising a major anti-counterfeiting operation for the likes of adidas, Nokia or Playboy Enterprises. The “extremely active” firm has uniquely strong links with customs officials and the experience to smoke forgers out of any hole. Biliana Magardichian and Velizar Sokolov lead the line. “Biliana has played a prominent role in international IP committees and instantly makes a great impression on everyone she meets.” A classy communicator, she conveys intricate legal concepts in simple, straightforward language, something that has made her extremely popular among time-pressed business executives. Her teammate Sokolov brings the heat in the courtroom. He assesses each case within the framework of the client’s wider business concerns before devising a rock-solid strategy.

Bojinov & Bojinov Ltd Patent Trademark & Law Offices

“Bojinov & Bojinov is one of the oldest and most well-established firms in Bulgaria. It has outstanding practitioners – both contentious and non-contentious.” In the 80-plus years since it opened its doors, the firm has never veered from its guiding principles of availability, commercial thinking and attention to detail. The side handles everything from filing to courtroom enforcement with the utmost care and rigour. Name partner Fani Bojinova is the leading light. “She’s a fantastic litigator. If you have her on the other side, you really have to do your homework and prepare thoroughly. She can only be praised.”

Boyanov & Co

Boyanov & Co serves up a stellar suite of services: clearance checks, rights transfers and high-stakes litigation are all managed adeptly. Recent highlights include supporting Chanel against the biggest Bulgarian platform for the sale of goods online, which Chanel alleges is publishing thousands of advertisements for the sale of counterfeit items bearing its trademark. As the liability of intermediaries for trademark infringement as a concept is not expressly regulated under Bulgarian law, this is a novel and potentially ground-breaking case. It is in the safe hands of Stela Sabeva and Kina Chuturkova. “Sabeva is extremely experienced in litigation and totally familiar with the case law. She always correctly anticipates what an adverse party’s reaction will be and gets great results. She’s hands-on, responsive and personable.” Chuturkova knows how to guide clients safely through acrimonious disputes too. Pragmatic to the last, Marina Mollova excels at multi-jurisdictional portfolio management. Her outside-the-box, global thinking has gained her the patronage of GlaxoSmithKline and Eurobank Bulgaria.

Dimitrov, Petrov & Co

Dimitrov, Petrov & Co has an international reputation for its creative yet business-conscious approach to the establishment of new brands and the dogged way in which it enforces valuable rights. Mobile.de, AgriGate Media and Vanya Moneva (formerly Cosmic Voices) are all loyal clients. Anchor of the practice, Bilyana Angelova is a dazzling all-rounder who complements strong trademark expertise with an in-depth understanding of data and privacy law.

Djingov, Gouginski, Kyutchukov & Velichkov

Top-notch business law firm Djingov, Gouginski, Kyutchukov & Velichkov continues to work for some of the world’s biggest brands. It manages over 3,000 national, international and EU trademarks and was recently mandated by Carlsberg, Wizz Air, Skechers, Avia International, Facebook and Transport for London. Kalina Tchakarova, Dessislava Iordanova and Teodora Tsenova form the nucleus of the trademark team. “Tchakarova is very responsive, flexible, professional and knowledgeable. She has all the case law memorised and always provides high-quality, uniquely tailored advice. It’s a pleasure working with her.” Tsenova is another practitioner who treats every patron as if they were her only client. She has been turning heads throughout the IP community with her exemplary performances in opposition and cancellation proceedings before the Bulgarian Patent Office.

Kambourov & Partners, Attorneys at Law

Dispensing first-rate trademark counsel in Bulgarian, English, French, Italian and Russian, the outward-looking Kambourov & Partners would make a valuable ally for any international brand owner. Its cosmopolitan lawyers adopt a panoramic perspective on portfolio management and have a wealth of experience before the EUIPO. Department head Margarita Guigova is a smart choice. “She is clear in her advice, transparent about fees and extremely good at sticking to deadlines. You never feel as if you are just another customer when working with her.”


“Manev&Partners is one of the top IP firms in Bulgaria – there’s a wealth of knowledge and experience in its ranks.” Its shrewd, commercially minded lawyers work shoulder to shoulder with clients to contrive incisive and informed strategies that reap results now and tomorrow. Having served as president of the Bulgarian Patent Office from 2005 to 2011, skipper Kostadin Manev knows how to formulate a watertight application; his drafting is truly second to none. His astute teammate Aleksandra Semerdzhieva is an enforcement virtuoso with the creativity and composure to succeed in the most forbidding of cases, geographical indications are one of her particular fortes.

Pavlov & Co

The lawyers at Pavlov & Co hit their stride representing international clients in cliff-edge cases; an abundance of dedication, daring and experience has led them to ample game-changing victories. Name partner Vasil Pavlov knows how to cure any branding headache and accordingly garners praise from all corners. “He’s a tremendous litigator – someone you can trust 100% to get the right result, there’s no questioning the level of his IP knowledge.” Sevdalina Drehemova is a familiar face in the courtroom too. Her perspicacious reasoning, unambiguous reports and around-the-clock availability have won her fans aplenty.


With 120 professionals in 16 offices, PETOŠEVIĆ has the manpower to provide trademark filing, monetisation and enforcement support in 30 countries across Central and Eastern Europe. The Sofia practice is headed up by Dimitar Batakliev – an internet whizz who is completely at home with social media issues and loves the challenge of exploring new terrain. He approaches complex cases with a coordinated game plan that covers all the relevant jurisdictions and then implements it harmoniously working with his teammates abroad.

Zivko Mijatovic & Partners 

Regional IP powerhouse Zivko Mijatovic & Partners provides seamless contentious and non-contentious trademark support in Bulgaria and beyond. Branding sage Tsvetomira Vasileva is the key player in the team. “She’s a reliable, clear-sighted and professional lawyer whose reports are always insightful and thorough. Her personable nature and communication skills make working with her a real pleasure.”

Other recommended experts

A regular before the EUIPO, Stoyan Sirakov is a fabulous choice for continent-wide product launches and branding strategies. His Interius teammate Olga Sirakova is also adept at constructing robust multinational trademark portfolios.


  • Vasil Pavlov - Pavlov & Co
  • Bilyana Angelova - Dimitrov, Petrov & Co
  • Dimitar Batakliev - PETOŠEVIĆ
  • Fani V Bojinova - Bojinov & Bojinov Ltd Patent Trademark & Law Offices
  • Kina Chuturkova - Boyanov & Co
  • Sevdalina Drehemova - Pavlov & Co
  • Margarita Guigova - Kambourov & Partners, Attorneys at Law
  • Dessislava Iordanova - Djingov Gouginski Kyutchukov & Velichkov
  • Biliana Magardichian - Arsis Consulting
  • Kostadin Manev - Manev&Partners
  • Marina Mollova - Boyanov & Co
  • Stela Sabeva - Boyanov & Co
  • Aleksandra Semerdzhieva - Manev&Partners
  • Stoyan Sirakov - Interius
  • Olga Sirakova - Interius
  • Velizar Sokolov - Arsis Consulting
  • Kalina S Tchakarova - Djingov, Gouginski, Kyutchukov & Velichkov
  • Teodora Tsenova - Djingov, Gouginski, Kyutchukov & Velichkov
  • Tsvetomira Vasileva - Zivko Mijatovic & Partners