Xiaohong Li

Partner at ZY Partners

Xiaohong Li joined ZY Partners in 2006 after practising commercial law at Beijing B & D Law Firm for two years. She obtained her LLB from the Peking University Law School in 2004.

Ms Li is an experienced litigator in the field of IP law and was recognised as one of Top 50 Excellent IP Lawyers for 2019 in China. She presents multinational clients in IP enforcement and litigation actions in the field of trademarks, copyright, unfair competition, domain names and designs. She has expertise in advising on IP enforcement strategy and is familiar with court procedures. She also leads a team providing trademark portfolios services for multinational clients, including trademark prosecution, opposition, cancellation, enforcement, opinion work, licensing and other work in China.

Ms Li has successfully helped numerous clients obtain well-known mark recognition for their brands from the Trademark Office, the Trademark Review and Adjudication Board and the courts. Some of the litigation cases she has handled have been selected among the Supreme Court’s guiding cases and/or typical cases for lower courts. Her recent highlights include:

  • successfully representing a worldwide leading sportswear brand in a trademark prosecution case before the Supreme Court to overcome lower courts’ decisions and obtain registration for the client’s athlete brand;
  • successfully defending a famous US animation company in trademark litigation before the Beijing Higher Court relying on the client’s prior merchandising rights in movie titles; 
  • successfully representing a famous US cosmetic company in a trademark cancellation case before the Supreme Court to obtain a well-known mark protection against a mark registered in bad faith over five years previously;
  • successfully representing a famous US fashion brand in a domain name dispute against a domain name squatter before the Beijing Chaoyang District Court; and
  • successfully representing a famous UK automaker before the Beijing Chaoyang District Court in an unfair competition litigation case against a local rival for making cars that copy features of the Range Rover Evoque.

Professional associations

  • ACLA
  • ACLA
  • INTA
  • INTA

Firm details

ZY Partners
Suite 2606 Kuntai International Plaza
12 Chaowai Street
Chaoyang District
Beijing 100020

Contact details

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