Paulo Parente Marques Mendes

Partner at Di Blasi, Parente & Associados

Paulo Parente Marques Mendes is a managing partner at Di Blasi, Parente & Associados, an attorney at law and IP agent with over 30 years of experience.

His IP practice includes both national and international cases involving trademarks, patents, designs and copyright. He also advises on and assists clients with issues relating to copyright, trademarks, image rights, entertainment, media, sports, competition and consumer rights.

He graduated from the Candido Mendes School of Law in Brazil, holds an MBA in sports administration from the Brazilian School of Public Administration at the Getulio Vargas Foundation and achieved certification in conflict mediation from Mediare.

Mr Parente Marques Mendes has been director of the Brazilian Bar Association since 2010; he was chair of the association’s Industrial Property and Piracy Commission between 2016 and 2018 and he remains a member of the Copyright, Immaterial Rights and Entertainment Commission. In addition, Mr Parente Marques Mendes was adviser to and chair of the Industrial Property and Piracy Commission (2016-2018) and is a member of the Brazilian Intellectual Property Association (ABPI), president of the Brazilian national group of the International League of Competition Law, a delegate of the Inter-American Association of Intellectual Property (ASIPI) and an active member of INTA, including INTA's Network of Mediators.

Mr Parente Marques Mendes has authored several books and articles on intellectual property and is frequently a guest speaker. In 2018 he represented ASIPI’s position on the Madrid Protocol at a congressional hearing in Brazil, as the country considers adherence to the treaty.

He wrote the chapters “The Legal 500: Merger Control (Brazil)” in In-House Lawyer Country Comparative Guide (2017); “The use of geographical indications as an instrument of protection and development of the Brazilian agriculture” in PI na Agricultura (2012); and the article “Brazil Moves Fast to Fight Ambush Marketing” in World Intellectual Property Review (2010). He co-authored Studies on Combating Piracy (2011), IP, Trademarks, Patents, Design Systems and Technology Transfer (2010) and How to Understand Entertainment and Sports Law in Brazil in 2010 and 2011.

Professional associations

  • ABPI-LIDC
  • ASIPI
  • INTA

Sample client list

  • Accor
  • Alfa Group
  • Brietling
  • Coca-Cola
  • D’Or Group
  • FMC Corporation
  • Fresenius Medical Care
  • IBM
  • Petrobras
  • Volkswagen Brasil

Firm details

Di Blasi, Parente & Associados
Av Presidente Wilson 231
13th Floor
Centro
Rio de Janeiro 20030-905
Brazil

Contact details

See firm profile