- Email: [email protected]
- Telephone: +90 212 377 47 00
- Fax: +90 212 377 47 99
- Website: http://www.morogluarseven.com
Partner at Moroğlu Arseven
Işık Özdoğan is a specialist in intellectual property, with a global reputation for advising clients on all aspects of counselling, strategy, prosecution, enforcement, litigation, transactions and regulatory issues. She leads the IP team, supporting a broad portfolio of high-profile companies and IP rights owners at all stages of establishing, commercialising and protecting their assets in Turkey.
Ms Özdoğan advises and represents clients with regard to trademarks, patents, industrial designs, copyrights, domain names, online infringement, unfair trade, customs processes, as well as seizures of counterfeit or grey market goods, among other issues. Her support spans a range of industries, notably fashion, retail, luxury goods, fast-moving consumer goods, cosmetics and pharmaceuticals.
She has significant experience supporting foreign clients to navigate local IP issues, often in complex or contentious circumstances with important commercial consequences. She has developed a reputation for offering clear and concise guidance that considers each client’s expectations and commercial goals in Turkey.
Ms Özdoğan’s close and longstanding relationships with clients mean her strategic portfolio management produces measurable results over time, often for companies facing unique IP issues, as well as especially wide-spread, persistent or bad-faith infringement.
Ms Özdoğan has particular expertise in assisting clients in industries where intellectual assets represent central parts of the client’s business model and are therefore integral to their wider business success. She has successfully planned and executed many market clean-up projects, effectively clearing local legal barriers for large companies that seek to enter the Turkish market or launch new products.
She develops customised and multi-faceted anti-counterfeiting programmes for clients, based on close consultation to understand each project’s aims. These projects draw together a range of tools, such as investigators, raids, seizures, customs processes, settlement negotiations and lawsuits.
She provides local portfolio management services to a large number of well-known or targeted brands, often comprising high-volumes of registrations. Given the profile of these brands, Ms Özdoğan regularly assists clients in developing unique strategies to defend them against sophisticated infringers or trolls. These include all aspects of IP prosecution, including watching services.