HongFangLaw

HongFang Law (HFL) is a well-established Chinese law firm providing IP and other legal advice, with longstanding experience in all areas of intellectual property. Our partners have been practising IP law for over 20 years, with a dedication to devising the best bespoke solutions for our clients. HFL’s top priority is to remain committed to clients and stakeholders, and to maintain high standards of service quality. Different entities are integrated with HFL to cover various matters – for instance, litigation matters, contentious solutions and non-contentious practices. These entities serve the entire Greater China region with resources in Shanghai, Guangzhou and Beijing.

We are honoured that many clients have been entrusting us with their complex IP needs for numerous years. Our client portfolio includes Fortune 500 enterprises, reputable SMEs and individual inventors, mainly in the following industry sectors: automotive, chemistry, communication and marketing, construction, food and beverages, petroleum and energy technologies, information technologies, materials and manufacturing, pharmaceuticals, software and e-commerce, sporting goods and web-based technologies.

Our key activity is to provide legal solutions for IP matters, and assist clients with other legal issues that derive from intellectual property. Our main services are as follows: trademark acquisition (filing, opposition, invalidation, etc), patent acquisition (application and maintenance, etc), copyright registration, domain name acquisition and arbitration, customs recordation and prosecution, administrative and criminal prosecution, administrative and civil litigation, licensing and transaction support, legal risk assessment and advice, contracts and advertisement.

Our strength lies in a well-integrated team of over 60 professionals who have been practising in IP and other legal areas for over a decade. They all possess high skills and substantive and rich expertise in a wide range of industries. Their superior abilities mean that they are directly involved in the dynamic IP regime development in China.

Our partners – Zhang Xu, Tiger Zhao, Irene Zeng, Nikita Xue, Eric Su and Kevin Xu – draw on their extensive experience to support the firm and push us forward into the new, rapidly evolving IP landscape in China.

At HFL, we believe that the best legal solutions for our clients IP issues is to develop an integrated brand strategy based on three principles: “know what you have”, “say what you want” and “do what you can”. Moreover, the ability to respond adequately to the rapid development of the IP and legal environment in China is crucial; it is therefore vital for brand owners to establish a comprehensive, proactive and protective legal and IP portfolio.

We devote ourselves to resolving our clients’ disputes effectively and efficiently through sustained effort and commitment. We fight hard for our clients’ legal interests through both judicial and administrative procedures. We are proud to be recognised by our clients and various organisations for our professionalism.

Our partners are also very proud of having been awarded the “Best Practice” accolade by the Quality Brand Protection Committee of the Chinese Association of Enterprises with Foreign Investment on anti-counterfeiting and anti-infringement in 2005, 2012-2013, 2013-2014, 2014-2015, 2015-2016, 2016-2017 and 2018-2019, 2019-2020. They have also been recognised as best practitioners by Legal 500, Managing IP and other specialist publications, and received awards for “Best Performance” and “Best Service Provider” from valuable clients such as WD-40 and AkzoNobel.

In November 2017 we launched the HongFangLaw iMeritScholarship at the East China University of Political Science and Law, dedicated to supporting excellence in aspiring students. We are also honoured to announce the official establishment of the Graduate Student Research and Practice Station developed jointly with the same university.

Contact details

HongFangLaw
#2703
27/F
United Power International Plaza
1158 Jiangning Rd
Shanghai 200060
China

Professional contacts

Other offices

  • Beijing
  • GuangZhou

Sample client list

  • 3M
  • AkzoNobel
  • Amazon
  • Amore Pacific
  • BMW
  • Bosch
  • BP
  • Castrol
  • Chevron
  • Exxon Mobil
  • Moet Hennessy
  • Shell
  • SPX Corporation
  • Sulwhasoo
  • Walmart
  • WD-40

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